Collection of Courses Number 44

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Table of Contents:

Development

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Selenium PYTHON : (Basic + Advance + Framework)
Selenium Python WebDriver Test Automation Framework - Reporting, DataDriven , Hybrid , POM Framework
12 hr 110 lectures
English

Description

Selenium Python Training course videos will help you learn Python, Pytest, WebDriver, and Frameworks. The objective of the course is that you should be able to work on Selenium using Python to expertise which can help you clear interviews/work on projects.

We have covered various projects and frameworks which will give you industry-level experience.

On course completion, You will be Mastered in Selenium Automation Testing with Python and can implement Successfully it in your workplace or will surely land High Paying Job

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Examples are taken from REAL TIME HOSTED WEB APPLICATIONS to understand how different components can be automated.

Topics include:

  1. Python Basics

  2. Python Modules, Variables and Data Types

  3. Python Decision-Making & Functions

  4. Python Data Structures and Strings

  5. Python Object-Oriented Programming

  6. Inheritance & its types

  7. Python Encapsulation

  8. Decorators & Generators

  9. Python Exception Handling

  10. Openpyxl and Reading excel files

  11. Writing into Excel file

  12. What is Pytest | Installing Pytest

  13. Grouping & Parameterizing test cases

  14. Fixtures & Dependency

  15. Pytest Allure Reports

  16. Customizing Allure Report

  17. Project Structure with Python reusable with any project

  18. What Is Selenium Webdriver, Components of Selenium Webdriver

  19. Downloading Selenium in Eclipse/Pycharm

  20. Launching Browsers with Selenium

  21. Handling Browser Notifications, Proxy Settings, Logs, SSL Errors

  22. Identification of Objects in Selenium Python WebDriver

  23. Using Xpaths with Selenium Python

  24. Using CSS Selectors with Selenium WebDriver

  25. Waiting Strategies, WebElement Features, Exceptions in Selenium

  26. Multiple Object Extraction

  27. Taking Screenshots, Managing CheckBoxes, Radiobuttons, Dropdowns with Selenium

  28. Multiple Window Handing With Selenium

  29. Managing Frames and Javascript Alerts

  30. Action Class and Performing Complex User Actions

  31. Managing Web tables

  32. Handling Ajax Auto Suggests, JSE & AutoIT

  33. Uploading and Downloading Files With Selenium

  34. Managing Website Cookies

  35. Parallel execution with Selenium Grid

  36. Jenkins and Git Implementation

  37. Data Driven Framework - LIVE PROJECT

  38. Hybrid Framework - LIVE PROJECT

  39. Page Object Model - LIVE PROJECT

All the Best! Happy Testing :)


Python Selenium Programming with Coding Exercises
Master Web Automation and Testing with Hands-On Selenium Coding Challenges
12 hr 30 lectures
English

Description

Welcome to Python Selenium Programming with Coding Exercises, an essential course for anyone looking to automate web interactions and perform robust web testing using Python and Selenium. Selenium is a powerful tool for web automation that allows you to simulate user interactions with a web browser, making it invaluable for testing web applications and scraping web data.

In the modern software development landscape, automation is crucial for improving efficiency, ensuring quality, and managing repetitive tasks. Selenium, combined with Python, provides a versatile framework for automating web interactions, making it a valuable skill for developers, testers, and data engineers. This course is designed to give you hands-on experience with Selenium and Python, enabling you to create automated test scripts and web scrapers efficiently.

Throughout this course, you will cover:

  • Introduction to Selenium and its role in web automation and testing: Learn about Selenium's architecture and how it integrates with Python.

  • Setting up your Selenium environment: Install and configure Selenium WebDriver and related tools.

  • Writing and executing automated test scripts: Learn how to write scripts to interact with web elements, handle forms, and simulate user actions.

  • Advanced techniques in Selenium: Explore advanced topics such as handling dynamic content, managing cookies, and using Selenium Grid for parallel execution.

  • Web scraping with Selenium: Understand how to use Selenium for extracting data from websites.

  • Handling exceptions and debugging: Learn best practices for handling errors and debugging your automation scripts.

  • Practical exercises: Apply your knowledge through hands-on coding exercises to reinforce your skills and tackle real-world scenarios.

By the end of this course, you will be proficient in using Selenium with Python to automate web tasks, perform thorough web testing, and scrape data from the web efficiently.

Instructor Introduction: Faisal Zamir is an experienced Python developer and educator with over 7 years of experience in teaching and working with web automation technologies. Faisal’s expertise and clear teaching style will guide you through the complexities of Selenium, ensuring a comprehensive and practical learning experience.

30 Days Money-Back Guarantee: We stand by the quality of our course. If you’re not completely satisfied, we offer a 30-day money-back guarantee with no questions asked.

Certificate at the End of Course: Upon successful completion, you will receive a certificate that validates your skills in Python Selenium programming, enhancing your professional profile.

Java Concurrency: Multithreading with Exercises - 2025
Concurrency, Multithreading, Synchronization, Executor Framework, Fork/Join Framework, Atomic Variables and more
12 hr 12 lectures
English

Description

Welcome to the World of Java Programming!

Welcome to our Java Concurrency Course! We are happy to have you here as you begin your journey into programming or grow your skills. This course is perfect for everyone—whether you’re just starting, thinking about switching careers, or simply curious about coding. You don’t need a computer science degree to join—just a desire to learn.


Why Take This Course?

At ITER Academy, we have already taught over 1,000 students in classrooms. Now, we are bringing all that knowledge and experience online, so more people can benefit. Your teacher, Andrii Partola, is a Senior Java Engineer who works with Java every day. He uses Java to create powerful and complex programs for real companies. He has taken his real-world experience and turned it into lessons that are easy to understand and fun to follow.


Learn with Real-Life Examples

Learning is easier when you can see how things work. That’s why this course is full of real-life examples. You’ll see how Java is used to solve problems, so you can understand not just what you’re learning, but also why it’s useful. These examples will help you remember things better and prepare you to use Java on your own.


Quizzes to Check Your Knowledge

To make sure you really understand the material, this course includes quizzes after many lessons. These quizzes will help you review important ideas and see how much you’ve learned. They’re a fun way to test yourself and feel confident before moving on to the next topic.


Practice Coding with Exercises

The best way to learn programming is by writing code yourself. That’s why this course has lots of coding exercises. These exercises give you a chance to practice what you’ve learned and solve problems like a real programmer. By doing this, you’ll get better and more confident with every lesson.


Lessons Designed for Success

We didn’t just create this course from scratch. We studied many other popular courses to learn what works best. Every lesson in this course is carefully organized, so it’s easy to follow and makes sense step by step. Each lesson is packed with useful information, so you learn quickly without wasting time.


Free Access to All Code

All the code written in this course is available on GitHub. You can download it, use it, and practice with it whenever you need. This means you’ll always have access to examples to help you as you keep learning.


Why Choose ITER Academy?

  • Practical knowledge: Learn the skills that are used in real programming jobs.

  • Simple and clear lessons: No confusing words or hard-to-follow explanations.

  • Step-by-step structure: Each lesson builds on the last one, so you never feel lost.

  • Experienced teacher: Learn from a professional Java engineer with years of experience.


Start Learning Today

With easy-to-follow lessons, plenty of examples, quizzes, and exercises, this course gives you everything you need to become confident in Java programming. Join us today and let’s start your journey into the world of coding together!

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Marketing

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Marketing Automation: Automation Secrets for Business Growth
Learn how to streamline marketing tasks and accelerate business growth through automation.
12 hr 33 lectures
English

Description

Hi Guys,

Welcome to my Marketing Automation: Automation Secrets for Business Growth course!

In my course you will learn everything about how to use Marketing Automation in your Business. I have created video lessons on every feature of AI Tools. You will get to see the real practical implementation of how to use every feature of this tools.

This is the most detailed course on use of Automation in Marketing for your Business you will ever find on the internet. I have created different sections based on each AI tool and in each section, I have gone in-depth into explaining the concept of the tool and how to practically implement it.

This course will give you a 100% understanding of how to use Marketing Automation in your Business and after going through this course you will be capable of applying these concepts in building your own online business or for your clients.

You're going to get 32 detailed video lessons. A complete access to our student discussion forum, and the ability to ask me any questions you may have as you progress through the class.

On top of all that, you get lifetime access and a 30-day, 100% money back guarantee!


Topics you will learn in this course:

- What is email automation and how you can use it to grow your business

- Case Study: Email Automation examples

- Creating your MailerLite account

- Quick look at the MailerLite interface

- Creating your Email automation workflow

- Creating An Email Sequence in MailerLite for new customers

- Activating and Testing your email automation

- Understanding your email automation data

- What is content automation and why it's important for your business?

- Artificial Intelligence for Content Automation

- Tool #1: Content generation for Website, Blogs, and Social Media

- Tool #2: Transcribing your videos automatically with Descript

- Tool #3: Grammarly

- Other tools for content marketing automation

- What is Social Media automation and why is it important for your business

- Overview of the Social Media automation strategy

- Tool for Social Media Automation: SocialBee

- Social Media post schedule and automation

- Social media reposting automation

- Setting up your social media automation schedule

- The BEST content creation and distribution strategy

- What is marketing analytics automation and how it will save you time

- Tool: Whatagraph - Marketing Analytics Automation for your business

- What are chatbots and why they are important for your business

- Tool: ManyChat - Creating your account

- Creating a chatbot got Facebook

- Accessing the chatbot and conversation history

- Customizing your chatbots for other goals

- Creating chatbot for Instagram, SMS or WhatsApp

- Installing the Chatbot on your website

- Using AI to create a professional Website in minutes

- Customizing Your Website with AI


Thank you so much for checking out my course. I look forward to seeing you in the course. So, wait no more!

Click on the 'Buy now' button and join my course today!! Also check out my other courses!!

Midjourney For Beginners: Creating Visuals Using AI
A practical Midjourney course for everyone who wants to learn how to use Midjourney to generate different images
12 hr 44 lectures
English

Description

Midjourney AI is essential for both marketing professionals and digital creators. But why haven't more specialists jumped on board? The world of artificial intelligence may be overwhelming at times. But here is where our course comes in. Learn how Midjourney AI can improve your marketing tactics and creative projects. It's time to unleash Midjourney AI's full potential with our course.


In this basic Midjourney course, we’ll teach you how to work with this tool to create the best visuals. The course will be divided into 9 sections:


  1. Introduction to Midjourney AI

  2. Setting Started with Midjourney AI

  3. Crafting Effective Text Prompts

  4. Exploring Image Generation Modes and Models

  5. Enhancing Generated Images

  6. Creative Use Cases of Midjourney AI

  7. Advanced Techniques and Future Developments

  8. Midjourney Community & Responsible Using of AI

  9. Tips and techniques to craft consistent characters that resonate with your audience

  10. Сonclusion


We’ll start with an introduction to the interface and finish with connecting to Midjourney community. With our course you will gain foundational knowledge of how to work with MJ from A to Z.


WHO IS THE LECTURER?

Eugene Voroniuk is a senior product designer with 12 years of experience in the tech industry. He is dedicated to AI-generated art and innovative tools that can make the work of marketers and creators much more exciting.


Throughout the course, the instructor will provide numerous examples; therefore, we recommend that you repeat after him to make them easier to remember. After completing the course, you’ll be able to do work and create amazing pictures in Midjourney easy and fast.


TOP DIGITAL MARKETING AND DATA ANALYSIS PROFESSIONALS WILL TRAIN YOU ON HOW TO USE MIDJOURNEY:

  • We have been doing online marketing for more than 15 years. In addition to being a Google Premier Partner, our Webpromo Agency is also a Facebook Marketing Partner.

  • Throughout our careers, we have launched more than 1,500 profitable marketing strategies and campaigns.

  • Over 590,000 digital marketing specialists worldwide have enrolled in our online courses. Our free online events, blog, and YouTube tutorials keep the SkillsBooster community informed and give them digital marketing tips.


MIDJOURNEY TRAINING INCLUDES:

  • Theory: 4+ hours of lectures with many examples. Lessons range from 3 to 18 minutes and are easy to follow

  • Lifetime access to the course and any future updates

  • 24/7 Support: If you have questions, I will always be willing to answer them

  • Complete the course and receive an Udemy certificate

DO YOU NEED TO BE CONCERNED?

This course comes with a 30-day money-back guarantee.


Join our course today to learn how to use Midjourmey AI for qualitative image generation!


What will students learn in your course?


  1. Basics of AI image generation

  2. How to set up and manage your Midjourney account

  3. How to create prompts in Midjourney

  4. How to use different modes and models in MJ AI

  5. What to do with newly generated images and what are their postproduction ways

  6. The way of being connected to the creators community and more


Requirements:

This course is designed for beginners, so no prior knowledge is required.


Who is this course for?

  1. For beginners who want to learn Midjourney from the start

  2. For digital marketers and creators who want to optimize their work with the help of qualitative tool

  3. For everyone who wants to learn how to implement Midjourney AI and create incredible images.


Email Marketing. Increase Sales With Email Marketing!
A Hands-on Guide to Email Marketing for Beginners. Learn How to Boost Your Business With Email Marketing Strategy
12 hr 41 lectures
English

Description

Email marketing is one of the most effective tools for repeat customer communication. It solves many tasks, such as getting feedback, repeating sales, building loyalty, and delivering content to the consumer.

With SendPulse Academy, we have prepared for you an Email Marketing course to help you implement effective email marketing campaigns in your business or digital marketing career.


In this Email Marketing course, you will learn:

  • Why do businesses need email marketing

  • How to build Customer Database

  • Why you need to comply with GDPR regulation and Privacy Policy

  • How to use different types of emails

  • How to Segment Database

  • What are the basic elements of an email

  • How to send your first email with SendPulse

  • How to design an email subscription form with SendPulse

  • How to avoid emails going into spam

  • How to measure email marketing performance

  • How to work with Google Postmaster

  • How to tag links with URL Builder and shorten links with Bit. ly

  • How to create a chatbot message flow with a SendPulse chatbot builder

What do we offer in our course?

  • Structured lessons with practical exercises

  • A Checklist

  • A Course presentation

  • A free copy of my book “Cutting-Edge Digital Marketing. How to attract customers and increase online sales". In my book, I cover the following topics in depth: Internet promotion strategy, competitive analysis, web analytics, how to draw a portrait of your target audience, content plan formation, SEO, PPC advertising, promotion for social networks, email marketing, and case studies.

Course Setup Lecture

In this course, you’ll get hands-on experience with SendPulse, a powerful platform for email marketing. We’ll walk you through setting up your free trial, which requires only a quick signup—no credit card needed. While SendPulse collects some personal information, rest assured your data is secure and will only be used for platform-related activities. All resources are provided by both the instructor and SendPulse, allowing you to build effective chatbot campaigns effortlessly.


  • Why should you choose this course?

Why should you choose us over other online email marketing courses?

You will have the opportunity to learn about Email Marketing from the top internet marketing professionals.

  • I am the CEO of two global Digital Marketing Academies, WebPromoExperts, and Skillsbooster. Webpromo agency, which I am co-owner of, has Google Premier Partner and Facebook Marketing Partner status. We are industry experts with over 14 years of experience in online marketing.

  • My credentials are Google Analytics Individual Qualification, Google Ads Individual Qualification, Bing Ads Accredited Professional, Search Ads360 Certified and many others.

  • We have launched more than 2,000 successful marketing strategies and campaigns.

  • More than 500,000 students have enrolled in our online courses on Udemy.

  • Our internet marketing courses are easy to understand. We train specialists for strategy, digital agency management, SMM, SEO, content marketing, PPC advertising, SERM, email marketing, web analytics, and other areas of digital marketing.

  • Upon completion of the course, you will receive an Email Marketing Certification from Udemy.


What else do you get?

  • lifetime access to the course and its updates

  • a certificate from Udemy upon completion of the course

Enroll now!

You have nothing to lose and everything to gain. This course comes with a 30-day money-back guarantee!

Want to start now? Click the "Buy now" button and learn how to use email marketing to increase sales!


Digital Marketing Strategist. Unlock your career growth
Become a digital marketing expert. Learn proven digital marketing strategies and kickstart your career
12 hr 619 lectures
English

Description

Do you want to become a full-fledged digital marketer and unlock your career? Need advice on how to get started? I want to help you achieve all your goals.


Just a month down the line, you'll start seeing the fruits of your labour. Whether it's getting noticed by employers or boosting your current projects, the impact will be swift.

This comprehensive course is designed to provide you with a solid understanding of digital marketing, knowledge of how to develop a successful strategy for your business, and tools to unlock your digital marketing career.

You'll need to commit an hour daily to soak up 32 hours of cutting-edge content, plus extra hustle to practice and perfect your skills. It's a challenge, but one that pays off massively.


We will cover all the main aspects of digital marketing:

  • Digital Marketing Strategy Building

  • Artificial Intelligence (AI) Marketing

  • Marketing Analytics

  • Search Engine Optimization (SEO)

  • Content Marketing

  • Social Media Marketing (SMM)

  • Email Marketing

  • Conversion Rate Optimization (CRO)

  • PPC Advertising

  • Project Management

Throughout this course, you will work on real-world projects and case studies to gain hands-on experience developing and implementing a digital marketing strategy. Each section of this course is hugely interactive and provides information that will help you gain all the necessary skills for your career.


Transform into a digital marketing superhero! Elevate brands to new heights and secure your dream job with a yearly salary of $64k!

This digital marketing course is designed for both beginners with no prior experience in digital marketing as well as intermediate learners. Whether you are a small business owner, digital marketer, or marketing professional looking to expand your skills, this course will provide you with the knowledge and tools you need to succeed in the digital world.

After completing this digital marketing course, you will be able to:

  • Confidently implement marketing strategies across all the major online marketing channels

  • Create your company’s mission and unique selling proposition

  • Conduct market research to obtain critical information about your niche and the overall business landscape

  • Analyze your competitors and their digital marketing strategies

  • Identify your target audience to better understand your customers

  • Establish a KPI system

  • Use analytics and data to measure the effectiveness of your campaigns and make data-driven decisions

  • Find out more about valid reasons to replace GA4 with other analytics tools

  • Practice collecting and interpreting data with Piwik PRO, a GA4 privacy-friendly alternative

  • Construct a media plan and budget for key traffic channels

  • Set up and optimize your site for SEO to increase your website’s performance

  • Create the prerequisites for a website to be indexed by search engines and explain the importance of meeting these requirements.

  • Check for updates whether your website is being blocked and steps to address potential issues.

  • Promote your website and improve its search engine ranking.

  • Improve your marketing processes with the help of the Rank Math plugin

  • Leverage successful practices employed by your competitors to enhance your own digital marketing efforts.

  • Handle HTTP status codes for a seamless user experience.

  • Redirect broken links to fresh ones using the AIOSEO plugin

  • Perform device optimization strategies to ensure your website performs well on various devices, including mobile.

  • Conduct keyword research with Ahrefs

  • Get to know link building basics

  • Develop a content marketing plan

  • Optimize your content to increase search engine visibility and attract more loyal customers

  • Enhance your content marketing strategy with Boosting Lead quizzes

  • Create and manage your own PPC campaigns

  • Understand how to create eye-catching creatives with BannerBoo

  • Effectively organize a workflow of your digital marketing agency with WebCEO

  • Use social media to build brand awareness and drive website traffic

  • Create effective email campaigns and measure their performance

  • Harness the power of ChatGPT and Google Gemini to streamline your digital marketing tasks: see how to use ChatGPT and Google Gemini in PPC, SMM, email marketing, content marketing, data analysis and so on

  • Create and configure a CRM system for efficient client management.

  • Explore contact management techniques, including adding, organizing, and categorizing contacts.

  • Personalize CRM systems by creating custom fields to gather specific client information.

  • Discover the power of pipelines for tracking and managing projects and workflows effectively.

  • Gain insights into project and client statuses by utilizing CRM reports.

  • Learn strategies to ensure your team adopts and effectively uses the CRM system.

  • Discover how CRM systems streamline sales processes, lead generation, and follow-ups, ultimately improving overall client satisfaction.

  • Practice optimizing your digital marketing work by using CRM systems

  • Learn how to create unique content and generate different types of new content with AI.

  • Implement AI-driven content creation strategies.

Become a digital marketing expert after 32 hours of videos. These cover lots of marketing areas with basic and new strategies, hands-on tasks, real examples, and over 50 tools to help you with any need.

Start learning without risk with Udemy's 30-day money-back guarantee.


BUT, WAIT, THERE IS A GIFT!

At the end of this in-depth digital marketing course, you will get a comprehensive list of tips on how to find a job in digital marketing:

  • Discover which digital marketing certifications you need and how to obtain them

  • Learn how to create a CV and which digital marketing skills you should include

  • Get hacks on how to improve your personal brand on social media and make your profiles more visible

  • Gain access to job search resources, such as career websites, job boards, and professional networking sites

  • Prepare for your successful virtual job interview and learn hacks for demonstrating your digital marketing expertise

  • Master Upwork with comprehensive freelancing skills, including job searching, profile optimization, project management, and competitor analysis.


Why should you start learning digital marketing with me?

  • I am the CEO of two global Digital Marketing Academies, WebPromoExperts, and SkillsBooster. Webpromo agency, which I am co-owner of, has Google Premier Partner and Facebook Marketing Partner status. We are industry experts with over 15 years of experience in online marketing.

  • My credentials are Google Analytics Individual Qualification, Google Ads Individual Qualification, Bing Ads Accredited Professional, Search Ads360 Certified, and many others.

  • We have launched more than 2K successful marketing strategies and marketing campaigns.

As a result of your hard work, you will receive a digital marketing certificate, which will be a shiny accolade to add to your CV. More than 190K satisfied students have already successfully completed this course, and you can too!


What else will you receive when enrolling in this digital marketing course?

  • Lifetime access to the course and all updates

  • Personalized 24/7 support and answers to your questions

Are you ready to start your digital marketing journey?

Click the "Buy Now" button to enroll in this digital marketing course, and I’ll see you soon at your first lecture!

From Basics to Advanced: Data Analysis Using ChatGPT
Unlock the Power of Generative AI: Simplify, Analyze, and Visualize Data Like Never Before
12 hr 40 lectures
English

Description

Unlock the potential of Generative AI to transform how you approach data analysis and decision-making. This course equips you with the skills to use tools like ChatGPT and other AI platforms to simplify complex data tasks, generate insights, and create impactful visualizations. Designed for learners of all levels, this course offers practical techniques to integrate AI into your workflows effectively.

Learn how to automate data cleaning, uncover trends, and predict outcomes using AI-powered tools. You’ll also explore ways to create interactive dashboards and visualizations that communicate your findings clearly. The course emphasizes real-world applications, including how AI can optimize business strategies and improve processes.

You’ll discover how to leverage generative AI to not only analyze data but also to generate actionable insights that can drive smarter decisions. From automating repetitive tasks to visualizing complex datasets, this course will help you streamline workflows and enhance productivity.

Throughout the course, you’ll work with cutting-edge tools and techniques, learning to adapt AI-driven methods to various industries and use cases. You’ll also gain insight into best practices for handling data, creating predictive models, and designing interactive dashboards that effectively communicate your findings.

The focus isn’t just on theory—hands-on projects will enable you to apply what you’ve learned to real-world scenarios. Whether it’s forecasting trends, generating natural language reports, or solving business problems, this course prepares you to take on modern data challenges with confidence.

By the end of this course, you’ll have a solid understanding of generative AI’s role in data analysis and the skills to implement it effectively in your personal or professional projects. Take the next step in your data journey and unlock the full potential of AI-driven analysis.

Mastering Email Deliverability: The Comprehensive Guide
Unlock the Secrets to Maximizing Reach, Ensuring Compliance, and Enhancing Email Marketing Performance
12 hr 34 lectures
English

Description

Dive deep into the essential world of email deliverability with our meticulously crafted course, "Mastering Email Deliverability: The Comprehensive Guide." This course is expertly designed for digital marketers, IT professionals, business owners, and anyone aspiring to master the art and science of email communication. Through a series of six detailed modules, learners will acquire a thorough understanding of both the technical and strategic facets of email deliverability.


Starting with the basics, the course covers fundamental email protocols such as SMTP, POP3, and IMAP, explaining their roles in the email delivery process. It advances into the critical aspects of email authentication with comprehensive discussions on SPF, DKIM, and DMARC, teaching you how to fortify your email security and enhance trustworthiness. You will explore how to effectively manage your sender reputation, a key component in maintaining your email deliverability rates.


The course also delves into the legal landscapes of email marketing, offering insights into compliance with laws like GDPR, CAN-SPAM, and CASL, crucial for any business operating in or targeting customers in regulated markets. Additionally, it highlights the transformative impact of AI and machine learning on email marketing strategies—from optimizing send times to personalizing content to boost engagement and conversions.


Whether your goal is to enhance your email campaign results, ensure stringent compliance, or leverage the latest technologies, this course equips you with the knowledge and tools necessary for success in the competitive field of email marketing.

AI-Powered Product Marketing and Market Research
Product Marketing, Generative AI, Target Audience and ICPs, Marketing Communications, Content Marketing, AI Advertising
12 hr 22 lectures
English

Description

Welcome to Program: AI-Powered Product Marketing and Market Research by MTF Institute and M1-Project


Course provided by MTF Institute of Management, Technology and Finance and M1-Project

MTF is the global educational and research institute with HQ at Lisbon, Portugal, focused on business & professional hybrid (on-campus and online) education at areas: Business & Administration, Science & Technology, Banking & Finance.

MTF R&D center focused on research activities at areas: Artificial Intelligence, Machine Learning, Data Science, Big Data, WEB3, Blockchain, Cryptocurrency & Digital Assets, Metaverses, Digital Transformation, Fintech, Electronic Commerce, Internet of Things.

MTF is the official partner of: IBM, Intel, Microsoft, member of the Portuguese Chamber of Commerce and Industry.

MTF is present in 215 countries and has been chosen by more than 684 000 students.


M1-Project, developer of Elsa AI Marketing Assistant

In fast-paced digital world, businesses need to stay ahead of the curve. One way to achieve this is by leveraging AI marketing tools. These tools, such as an AI marketing assistant from M1-Project, help companies streamline their marketing strategies, making them more effective and efficient. But what exactly is an AI marketing assistant?

An AI marketing assistant is a powerful tool that utilizes artificial intelligence to automate and optimize various marketing tasks. From analyzing data to personalizing customer interactions, this digital helper can do it all. By integrating an AI assistant into your workflow, you can focus on more strategic tasks while leaving the repetitive work to the machine. Whether you’re a small startup or a large corporation, AI marketing solutions can adapt to your specific needs, making it an essential part of any modern marketing strategy.


Course Content:

Product Marketing for Startups: Identify Your Audience & Attract Customers with AI


Lecture 1. Introduction to product marketing

  1. Introduction to product marketing

  2. Why is product marketing essential for startups?


Lecture 2. Understanding Target Audience and ICPs

  1. Why understanding the audience is foundational for startup success.

  2. Target market and ICP

  3. Anatomy of ICP: Buyer persona, pain points, goals, barriers, and triggers.

  4. How can you determine the ICP and target audience with AI?


Lecture 3 Finding the Right Customers

  1. Where do they hang out?

  2. How to find your audience

  3. How to leverage AI while finding your audience


Lecture 4 Establishing a Strong Messaging

  1. Principles of Effective Messaging

  2. The path to a Solid Positioning

  3. Aligning Messaging with Your Ideal Customer Profile

  4. How to Craft Compelling Value Propositions with AI


Lecture 5 Turning Messaging into Action with Content Marketing

  1. Content Marketing Pillars

  2. How to Implement Messaging in Your Content

  3. Creating Consistent Content That Resonates with Your Audience

  4. Crafting High-Impact Content with AI


Lecture 6 Crafting converting ads

  1. Overview of the PAS, AIDA, and other frameworks

  2. How to use ICP data to highlight problems, pains, and solutions in ads

  3. Creating Facebook ads with AI.


Lecture 7. Building ICP and Marketing strategy with AI


  1. Building ICP and Marketing strategy with AI


Course Description

AI-powered product marketing and market research leverages artificial intelligence to automate, enhance, and optimize various aspects of understanding and reaching target customers. This includes tasks like:

  • Identifying ideal customer profiles (ICPs): AI can analyze vast datasets to identify patterns and predict which customer segments are most likely to convert.

  • Crafting compelling messaging: AI can help tailor messaging to specific customer segments and personalize content for better engagement.

  • Automating content creation: AI can generate various types of marketing content, from ad copy and social media posts to blog articles and email newsletters.

  • Optimizing marketing campaigns: AI can analyze campaign performance in real-time and make data-driven adjustments to improve ROI.

  • Conducting market research: AI can analyze market trends, competitor activities, and customer sentiment to provide valuable insights.


Importance for Companies:

  • Improved efficiency and productivity: AI automates repetitive tasks, freeing up marketers to focus on strategic initiatives.

  • Enhanced customer understanding: AI provides deeper insights into customer behavior, preferences, and needs.

  • Data-driven decision making: AI enables marketers to make informed decisions based on data analysis and predictions.

  • Increased ROI: AI optimizes marketing campaigns for better targeting, engagement, and conversion rates.

  • Competitive advantage: Companies leveraging AI can gain an edge by understanding and responding to market dynamics faster.


Career Support for Managers and Experts:

Developing AI skills in product marketing and market research can significantly enhance career prospects by:

  • Increasing value and demand: Professionals with AI expertise are highly sought after in today's data-driven marketing landscape.

  • Improving job performance: AI tools can help marketers achieve better results and demonstrate their impact on business goals.

  • Unlocking new career opportunities: AI skills open doors to roles in data analysis, marketing automation, and AI product development.

  • Future-proofing careers: As AI becomes more prevalent in marketing, professionals with these skills will be better positioned for success.

Blogging and Influencer Marketing
Manual on How to Use Influencer Marketing to Grow Your Business Online and Reach Your Marketing Goals!
12 hr 18 lectures
English

Description

Influencer marketing is one of the most powerful approaches you can use to raise awareness for your brand. By partnering with influencers who have a large and engaged following on social media, businesses can drive traffic to their websites and increase sales. Additionally, influencer marketing can be less expensive than other forms of advertising, allowing businesses to reach a wider audience without depleting their budget.

Do you want to learn more about influencer marketing, blogging or collaborating with bloggers to promote your brand? This course will show you exactly how to create an effective plan for your business, regardless of your size and subject.


DURING OUR TRAINING, WE’LL BE TAKING A DEEP DIVE INTO:

  • What is blogging?

  • Platforms for blogging

  • What is influencer marketing?

  • Influencer marketing marketplace: statistics, trends, and forecasts

  • Content creation: copywriting

  • Types of bloggers: nano bloggers, micro bloggers, mid-tier bloggers, and millionaire bloggers

  • Brand goals and objectives for blogger collaborations

  • Searching for bloggers: manual monitoring, recommendations, special services

  • Analytics of blogger profiles: ways to recognize inefficient accounts (cheats, bots, giveaways)

  • Communication with bloggers (briefings)

  • Evaluation of the effectiveness of a blogger collaboration (metrics to evaluate)

  • Creative ways to collaborate with bloggers (examples)

  • Free ways to get your content posted by bloggers

  • Creating blogger packs (examples)

  • Step-by-step instructions for working with influencers (useful services)


YOU’LL HAVE THE OPPORTUNITY TO LEARN INFLUENCER MARKETING AND BLOGGING FROM TOP DIGITAL MARKETING PROFESSIONALS:

  • We have over 15 years of experience in online marketing. Our Webpromo Agency has both Google Premier Partner status and Facebook Marketing Partner status.

  • I've personally collected a vast amount of digital marketing qualifications and marketing certifications (Google Analytics Individual Qualification, Google Ads Individual Qualification, Bing Ads Accredited Professional, Search Ads360 Certified, and others).

  • We've launched over 1,500 successful marketing strategies and campaigns throughout our careers.

  • Over 610,000 digital marketing specialists worldwide have enrolled in our online courses. Our free online events, blog, and YouTube tutorials help the SkillsBooster community stay in the loop and get all the tips they need to succeed in digital marketing.

  • Instructor Zoya Lobod master in Sociology, certified specialist by Google and Meta, graduated from Influencer Marketing Strategy at Rutgers University.


OUR INFLUENCER MARKETING TRAINING INCLUDES:

  • Theory: 2+ hours of lectures with plenty of hands-on examples. Lessons range from 3 to 15 minutes and are easy to follow

  • Practice Materials: Checklists, templates, and video tutorials to make the course more interactive and valuable

  • Lifetime access to the course and any future updates

  • 24/7 Support: If you have questions, I will always be willing to answer

  • Complete the course and receive an Udemy certificate


SHOULD YOU BE WORRIED?

This course comes with a 30-day money-back guarantee.


In 2023, understanding influencer marketing and blogging strategies will be critical for developing successful campaigns and delivering exceptional results for brands.

Join our Influencer Marketing and Blogging course today and learn how to leverage the power of influencers to take your business to new heights!


Facebook Ads MasterClass - All Campaign Creations & Features
Learn How To Create Campaigns, Pixel Setup, Facebook Retargeting, Custom Audience Targeting, A/B Testing
12 hr 71 lectures
English

Description

Hi Guys,

Welcome to my Facebook Ads MasterClass!

In my course you will learn everything about Facebook Ads. I have created video lessons on every campaign and every feature of Facebook Ads. You will get to see the real practical implementation of how to create each and every campaign and how to use every feature of this product.

This is the most detailed course on Facebook Ads you will ever find on the internet. I have created different sections based on different topics of Facebook Ads and in each section, I have gone in-depth into explaining the concept of the each feature and how to practically implement it in Facebook Ads.

This course will give you a 100% understanding of Facebook Ads and after going through this course you will be capable of applying these concepts in building your own online business or handling Facebook Ads accounts of your clients.

At such a low price, you're going to get 59 detailed video lessons, 10 Quiz questions, 12 assignment & 6 digital downloads. A complete access to our student discussion forum, and the ability to ask me any questions you may have as you progress through the course.

On top of all that, you get lifetime access and a 30 day, 100% money back guarantee!

Topics you will learn in this course:

- Facebook Ads & Marketing Overview

- Facebook Marketing - What we will cover

- Why to Use Facebook To Market Your Business

- How to Create A Facebook Page

- How to Create A Facebook Profile Image

- How to Design A Facebook Cover Image

- How to Update Your Pages Info And Preferences

- How to Post About On Your Facebook Page

- How to Promote Your Page And Get Likes & Engagement

- What is The Difference Between Likes and Followers

- Facebook Ads Basics - What We will Cover

- How Powerful Are Facebook Ads?

- How Do Facebook Ads Work - The Auction

- How To Set Up Your Facebook Ads Account

- Understand Facebooks Ads Policies

- Facebook Ad Structure

- Facebook Ads Auction

- Facebook Ads Metrics

- Facebook Ads - Account Navigation

- Ad Creation - What We will Cover

- Create Your First Ad - Campaign Objectives

- Budget & Schedule

- Audience Targeting - Location, Age & Gender

- Detailed Targeting - Demographics

- Detailed Targeting - Interest

- Detailed Targeting - Behaviors and Connections

- Placements + Optimisation and Delivery

- Creating Your Facebook Ad Creative

- How To Set Up A Simple A/B Split Test

- Facebook Pixel Setup

- Custom Audiences - Website Visitors

- Custom Audiences - Customer/Email List

- Custom Audiences - Facebook Page

- Custom Audiences - Lookalike Audiences

- Facebook Ads Bidding Strategy

- Facebook Video Ad

- Facebook Ads Strategy - 3-2-2

- Create Facebook Video Ad Campaign

- How To Create Lead Gen Campaign

- App Promotion Campaign

- Brand Awareness Campaign

- Website Traffic Campaign

- Online Sales Campaign

- Tailored Web Traffic Campaign

- Tailored Leads Campaign

- Meta Business Suite

- Banned Ads/Accounts

- Facebook Ads Reports

- Facebook Ads Billing

- Facebook Ads Automated Rules

- Facebook Ads Experiments

- Facebook Ads Media Library

- Facebook Ads Certification

Thank you so much for checking out my course. I look forward to seeing you in the course. So wait no more!

Click on the 'Buy now' button and join my course today!! Also check out my other courses!!

-

Design

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Revit Industrial Office- Interior Design- Structural and MEP
Create Flexible Parametric Families, Advanced HVAC System, Lighting Fixture, MEP Integration, Rendering with Enscape
12 hr 19 lectures
English

Description

Note: This is a project-based course focused on practical, real-world applications, designed to help you create parametric families, integrate structural and MEP systems, and visualize your designs in Enscape.


Are you looking to enhance your industrial office designs in Revit with advanced parametric families and realistic rendering techniques?
Do you need to learn how to seamlessly integrate structural and MEP components into your Revit projects?
Want to master the process of creating flexible, customizable families that adjust to your project needs?


If you answered "yes," this course is your complete guide to industrial office design in Revit!

What You’ll Learn:

  • How to model and render industrial-style office interiors with Revit and Enscape.

  • Techniques for creating flexible, adjustable parametric families for structural components, HVAC systems, and lighting fixtures.

  • How to integrate structural and MEP elements in Revit for a seamless design process.

  • Advanced rendering techniques using Enscape to create realistic materials, lighting, and shadows.

In this course, we cover everything from building parametric families for industrial office components to rendering your final designs in Enscape. You’ll work through real-world projects, learning how to design adaptable components, integrate MEP systems, and create realistic visualizations.

By the end of this course, you’ll be able to confidently design and model detailed industrial office spaces, manage Revit parameters for flexibility, and present your work with stunning renderings in Enscape.


Key Takeaways:

  • Create parametric families that can be adjusted to various project requirements.

  • Seamlessly integrate MEP and structural elements into your Revit models.

  • Use Enscape to render professional-quality visualizations with realistic materials and lighting.

  • Build adaptable, customizable components for industrial designs.

With lifetime access and full support, you'll have everything you need to succeed in industrial office design in Revit!

BIM- Revit Parametric Design- Pattern-Based Modular Facade
Model movable louver & Voronoi-based panel, advanced dynamic family creation using formula & adaptive Generic component.
12 hr 24 lectures
English

Description

Note: This is a project-based course, where all the topics covered are explored through real-world projects.


Have you ever wanted to design dynamic, parametric architectural elements in Revit, but found it challenging to create fully customizable, BIM-compliant families?

Do you dream of building parametric facades, windows, doors, or furniture that adapt to different design scenarios, giving you total flexibility?

Would you like to master advanced techniques in parametric modeling, from modular facades to organic patterns, and create components that integrate seamlessly into your projects?

If you answered "yes" to any of these questions, then this course is exactly what you've been looking for!


In this Revit Parametric Family Masterclass, you'll learn how to design advanced parametric models using Revit's family editor, formulas, and adaptive components. This course is packed with real-world examples, where you'll model modular facades, parametric louvers, movable panels, organic patterns, and more—each with flexible, real-world applications that can be integrated into your BIM workflows.

Our goal is to equip you with the knowledge to create fully customizable, parametric components that meet the needs of modern architecture. By the end of this course, you’ll be able to create complex parametric models that adapt to your design goals, ensuring your Revit projects are as flexible and professional as possible.


Headlines:

  • Gaining expertise in different parameter types in Revit, including Instance, Type, Global, and Shared parameters.

  • Mastering parametric modeling using formulas and adaptive components.

  • Designing flexible modular façades with customizable wave intensity control.

  • Creating various types of parametric louvers, including regular, irregular, broken, and curved designs.

  • Developing movable panels that rely on complex mathematical relationships for dynamic functionality.

  • Building stunning organic 3D patterns and Voronoi-based panels in Revit.

  • Designing interlocked infinite forms, pushing the boundaries of architectural design in Revit.

  • Mastering the creation of fully parametric openings using the Family Editor in Revit.

  • Navigating through advanced Revit environments such as Curtain Panel pattern-based, Conceptual Mass, Generic Model, and Adaptive Generic Model.

  • Applying advanced parametric relationships to craft professional, adaptable designs for modern architectural projects.

By the end of this course, you'll be able to create stunning parametric models and BIM-ready families that will elevate your Revit designs and workflows. Whether you're working on complex architectural forms, modular facades, or customizable furniture, you'll gain the skills to create flexible, adaptive designs that fit every project need.

And remember, once you enroll, I’ll be here to support you every step of the way, whether it’s answering questions or tackling challenges together!

Complete Figma Course: Web & Mobile Projects from Scratch
A Step-by-Step Guide for Beginners to Design Web & Mobile Projects in Figma
12 hr 64 lectures
English

Description

Figma is a web-based design tool that enables users to create interactive, collaborative designs. You can use it to do all kinds of graphic design work, from wireframing websites, designing mobile app interfaces, prototyping designs, crafting social media posts, and everything in between. Figma works directly in your browser. This means you can access your projects and start designing from any computer or platform without having to buy multiple licenses or install software. What makes it so attractive is the fact that it’s free to use.

If you’re still not familiar with this wondering web-based app, you’ve come to the right place. You will learn through recorded lessons, practical exercises, and tips by UI & UX Designer Željko Milivojević, reviewing content at your own pace.

You will go through the process of creating your design project in Figma from start to finish, covering both website and mobile app designs. You are also going to manage your portfolio and set it up to get more clients and proposals. The course instructor will go over all the small details that can really make a difference, but most people don't mention them. There is a lot to learn along the way, so we would love to take you on this journey.


In this Figma course, you will learn how to:

  • Use Figma to assist with your design projects

  • Understand both website and mobile app structures and learn from them

  • How websites are structured and how you can learn from it

  • Automate your workflow in Figma

  • Make responsive web and mobile views in Figma

  • Create a working design system that helps you finish your Figma project easily

  • Create wireframes and import them into Figma

  • Build flows for mobile and web wireframes

  • Proper structure for the projects

  • Create prototypes with interactive animations in Figma

  • Use knowledge to complete a client’s project

  • Optimize your portfolio and start getting clients by making Figma designs


Why should you choose this Figma course?

  1. Figma gives you universal design skills.

  2. You will learn how to create in Figma from experienced designer Željko Milivojević.

  3. Željko Milivojević is UI & UX Designer focused on mobile and web design and brand identity with 8 years of experience in the design industry.

  4. You will design your first website from start to finish!

  5. Study anywhere, anytime, at your own pace.

  6. This course is suitable for both beginners and experienced users.

  7. The course comes with in-depth videos, important tips, and additional useful links.



What else do you get?

  • course checklist

  • lifetime access to the course and its updates

  • structured step-by-step lessons and practical exercises

  • additional folders and files that contain assets that the instructor used for the website and mobile app creation in lessons

  • a certificate from Udemy upon completion of the course


Enroll now!

Want to start now? Click the "Buy now" button and learn how to use Figma to assist with your design projects!

Graphic Design AI: Graphic Design With AI Complete Course
Master Graphic Design with AI to Build Innovative Graphic Design Projects and Enhance Your Graphic Design Skills (A-Z)
12 hr 44 lectures
English

Description

Master the art of graphic design with the power of AI! In this complete  graphic design course, you'll learn how to transform your graphic design skills using modern tools and automation. Whether you're new to graphics designing or looking to upgrade your design workflow, this powerful graphic design course will show you exactly how to create professional-grade visuals, faster than ever!

Discover how to use AI tools like Canva, ChatGPT and more to create quality designs that you normally create with photoshop and other time consuming tools, this graphic design course with help you elevate your creative projects and take them to new heights. You'll explore real-world applications including branding, logo design, social media graphics, and much more — all designed to make you stand out in today’s competitive graphics design world.

Throughout this course, you will:

  • Master the basics and advanced techniques of graphic design using AI-driven tools

  • Create stunning branding packages and unique logo designs with speed and creativity

  • Build powerful visual content for personal brands, businesses, and social media

  • Understand how to streamline your design process by winning over traditional methods like Photoshop with new AI technologies

  • Apply graphics designing best practices to real-world projects, portfolios, and client work

  • Learn how to automate content creation for multiple platforms using Canva AI and other intelligent tools

  • Gain confidence to turn your design skills into freelance opportunities, client work, or personal brand growth

Who This Course is For

  • Aspiring Graphic Designers: who want hands-on experience creating real-world branding assets beyond just logo design.

  • Branding Enthusiasts: eager to learn how to turn a brand idea into a full visual identity using graphic design techniques.

  • Freelancers & Creative Professionals: looking to expand their portfolio with client-ready branding and social media visuals.

  • Marketing & Content Creators: who want to take control of their brand visuals and design engaging content with ease.

  • Small Business Owners & Startups: aiming to design their own brand identity, packaging, and promotional materials.

  • Social Media Managers: who want to craft visually striking posts, stories, and campaigns aligned with consistent brand aesthetics.

  • Design Students: who want a practical, project-based course that teaches what real branding jobs and client work involve.

  • UI/UX & Digital Creators: interested in expanding their skills into graphic design and full-scope branding systems.

  • Influencers & Content Creators: who want to make their personal brand more recognizable through consistent and professional design.

  • Entrepreneurs and Side-Hustlers: looking to bring their brand idea to life with powerful visuals and professional-level graphics design.

Whether you're aiming to boost your career, grow your business, or simply become a faster and more effective designer, this course provides everything you need — from basic layouts to professional-level graphic design with AI innovation.

No prior experience in graphics designing is required. All tools used in the course are beginner-friendly, with free and affordable options available.

Enroll now and unlock your creative potential through the power of graphic design and AI — from concept to completion!

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Business

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Become a Data Analyst: Excel, SQL & Tableau - 3-in-1 Bundle
Boost Your Career with Data Analytics: Learn Excel, SQL & Tableau for Advanced Business Insights & Competitive Advantage
12 hr 274 lectures
English

Description

[May 2025 update]

  • Added a section on the "Copilot in Excel" which demonstrates the capabilities and limitations of Copilot - Microsoft's GenAI powered assistant in Excel

  • Added a video on the "Analyze Data" option in MS Excel

  • Added a new section on how to practice SQL using fun case studies.

If you are interested in becoming a data analyst, but feel overwhelmed by the technical skills required, this "Become a Data Analyst: Excel, SQL & Tableau - 3-in-1 Bundle" course is designed for you. You'll learn Excel, SQL, and Tableau - the essential tools for data analysis - and develop the skills to turn raw data into insights that drive better business decisions.

In this course, you will:

  • Develop advanced Excel skills to manipulate and analyze data

  • Master SQL queries to extract data from databases

  • Create stunning data visualizations in Tableau to communicate insights

Learning these skills will allow you to excel as a data analyst, and open up new career opportunities. You'll practice real-world examples and complete hands-on exercises, so you can apply your new skills to real-world situations.

This course is different because it offers a comprehensive, 3-in-1 bundle approach that covers all of the key skills required to become a successful data analyst. The course is also taught in an engaging and easy-to-understand format, so you can learn at your own pace and confidently apply your skills in the workplace.

What makes us qualified to teach you?

The course is taught by Abhishek (MBA - FMS Delhi, B. Tech - IIT Roorkee) and Pukhraj (MBA - IIM Ahmedabad, B. Tech - IIT Roorkee). As managers in the Global Analytics Consulting firm, we have helped businesses solve their business problems using Analytics and we have used our experience to include the practical aspects of business analytics in this course. We have in-hand experience in Business Analysis.

We are also the creators of some of the most popular online courses - with over 1,200,000 enrollments and thousands of 5-star reviews like these ones:

This is very good, i love the fact the all explanation given can be understood by a layman - Joshua

Thank you Author for this wonderful course. You are the best and this course is worth any price. - Daisy

What is covered in this course?

The analysis of data is not the main crux of analytics. It is the interpretation that helps provide insights after the application of analytical techniques that makes analytics such an important discipline. We have used the most popular analytics software tools which are MS Excel, SQL, and Tableau. This will aid the students who have no prior coding background to learn and implement Analytics and Machine Learning concepts to actually solve real-world problems of Data Analysis.

Let me give you a brief overview of the course

  • Part 1 - Excel for data analytics

In the first section, i.e. Excel for data analytics, we will learn how to use excel for data-related operations such as calculating, transforming, matching, filtering, sorting, and aggregating data.

We will also cover how to use different types of charts to visualize the data and discover hidden data patterns.

  • Part 2 - SQL for data analytics

IN the second section, i.e. SQL for data analytics, we will be teaching you everything in SQL that you will need for Data analysis in businesses. We will start with basic data operations like creating a table, retrieving data from a table etc. Later on, we will learn advanced topics like subqueries, Joins, data aggregation, and pattern matching.

  • Part 3 - Data visualization using Tableau

In this section, you will learn how to develop stunning dashboards, visualizations and insights that will allow you to explore, analyze and communicate your data effectively. You will master key Tableau concepts such as data blending, calculations, and mapping. By the end of the course, you will be able to create engaging visualizations that will enable you to make data-driven decisions confidently.

Our Promise

Teaching our students is our job and we are committed to it. If you have any questions about the course content, practice sheet, or anything related to any topic, you can always post a question in the course or send us a direct message.

Don't let technical skills hold you back from pursuing a career in data analysis. Enroll now and start your journey towards becoming a data analyst.

Zero to Hero in Tableau: Data Visualization using Tableau
Transform Raw Data into Powerful Insights with Step-by-Step Tableau Training for Beginners | Become a Tableau Pro
12 hr 79 lectures
English

Description

[April 2024 Update]

  • Added a section covering different ways of saving and sharing workbooks, data and views.

  • Added a lecture "Additional resources" which provides links to examples of great Tableau dashboards and practice exercises

  • Added more practice material and quizzes

If you are a data enthusiast looking to upskill in data visualization, you've come to the right place. Are you struggling with creating impactful visualizations or analyzing your data effectively? Do you want to be able to present your insights in a compelling and easy-to-understand way? Our "Zero to Hero in Tableau: Data Visualization using Tableau" course is designed to take you from a beginner to an expert in Tableau.

In this course, you will learn how to develop stunning dashboards, visualizations and insights that will allow you to explore, analyze and communicate your data effectively. You will master key Tableau concepts such as data blending, calculations, and mapping. By the end of the course, you will be able to create engaging visualizations that will enable you to make data-driven decisions confidently.

  • Develop stunning dashboards and visualizations that communicate your data effectively

  • Master key Tableau concepts such as data blending, calculations, and mapping

  • Analyze data and create compelling insights to drive data-driven decisions

  • Build interactive dashboards to share your insights and tell a story with your data

Data visualization is an essential skill for anyone who works with data, and Tableau is one of the most powerful tools in the industry. This course will help you to create data visualizations that are not only visually appealing but also impactful and actionable.

Throughout the course, you will complete practical exercises and projects that will give you hands-on experience using Tableau. You will learn how to use Tableau to solve real-world business problems and communicate insights to stakeholders.

With our expert instructors, who have extensive experience in using Tableau, you will be able to learn from the best in the industry. Join us today and take your data visualization skills to the next level.

Tableau & Tableau Prep for Data Preparation & Visualization
Covers both Tableau and Tableau Prep, visualize & prep your data with ease with hands-on Tableau & Tableau Prep training
12 hr 121 lectures
English

Description

If you are looking to take your data preparation and visualization skills to the next level, then Tableau & Tableau Prep for Data Preparation & Visualization is the course for you! Are you tired of spending hours wrangling your data, only to be left with less than satisfactory visualizations? Do you struggle to tell a compelling data story to your stakeholders? Look no further!

In this course, you will develop advanced analytics skills and become a data storytelling expert. You will master the art of data preparation and visualization using the powerful Tableau and Tableau Prep tools. Here are some of the key benefits you will gain from this course:

  • Develop sophisticated data visualizations that will impress your stakeholders

  • Master the art of data storytelling and effectively communicate your insights

  • Build interactive dashboards that will allow your stakeholders to easily explore and understand your data

  • Streamline your data preparation process with Tableau Prep

  • Automate repetitive data preparation tasks to save time and increase efficiency

Data is the backbone of decision making, and the ability to effectively analyze and communicate data is a highly sought-after skill in today's job market. In this course, you will complete hands-on activities such as building interactive dashboards, cleaning and transforming data, and crafting compelling data narratives.

This course is different because it combines the power of Tableau and Tableau Prep, giving you a holistic approach to data preparation and visualization. You'll learn from industry experts who have years of experience in data analytics and visualization. Join us now to accelerate your analytics skills and become a pro at preparing and visualizing data.

Financial Analytics: Financial Analysis with Excel & Tableau
Master MS Excel for financial data analysis & manipulation | Tableau to visualize financial data & make financial models
12 hr 172 lectures
English

Description

If you are a finance professional or aspiring financial analyst looking to elevate your skills in data analysis and visualization, then this course is designed just for you. Are you ready to unlock the power of MS Excel and Tableau to become a master in financial analytics?

In this comprehensive course, you will dive deep into the world of financial analysis, learning how to leverage the capabilities of MS Excel and Tableau to manipulate, analyze, and visualize financial data. Get ready to take your financial analysis skills to new heights and impress your colleagues and stakeholders with powerful insights and visually compelling presentations.

In this course, you will:

  • Develop proficiency in MS Excel for financial data analysis, including advanced functions, formulas, and techniques.

  • Master the art of financial data manipulation and cleansing in Excel, ensuring accuracy and reliability.

  • Learn how to create dynamic financial models and perform financial forecasting using Excel.

  • Explore the power of Tableau in visualizing financial data, building interactive dashboards, and generating meaningful reports.

  • Discover techniques for creating financial charts, graphs, and visualizations that effectively communicate insights.

  • Gain hands-on experience in analyzing financial statements, performing ratio analysis, and conducting financial performance assessments.

  • Apply your skills to real-world financial scenarios and case studies, sharpening your analytical abilities.

  • Understand the importance of data-driven decision-making in finance and how analytics can drive strategic outcomes.

In today's data-driven financial landscape, mastering the tools and techniques of financial analytics is essential for success. Whether you are an analyst, accountant, or finance professional, this course will equip you with the skills and knowledge to excel in your career. Don't miss this opportunity to become a sought-after financial analytics expert.

Enroll now and embark on your journey to master financial analysis with Excel and Tableau!

ChatGPT & Midjourney: 23 Proven Methods to Earn with AI
Step-by-step guide to using ChatGPT and Midjourney for generating consistent income in various industries.
12 hr 66 lectures
English

Description

Hi Guys,

Welcome to my UPDATED ChatGPT & Midjourney: 23 Proven Methods to Earn with AI course!

In my course you will learn everything about how to make money with AI Tools. I have created video lessons on every feature of these AI tools. You will get to see the real practical implementation of how to use every feature of this tools.

This is the most detailed course on making money with AI Tools you will ever find on the internet. I have created different sections based on different AI tools and in each section, I have gone in-depth into explaining the concept of each tool and how to practically implement it.

This course will give you a 100% understanding of making money with AI Tools and after going through this course you will be capable of applying these concepts in building your own online business or for your clients.

At such a low price, you're going to get 66 detailed video lessons. A complete access to our student discussion forum, and the ability to ask me any questions you may have as you progress through the course.

On top of all that, you get lifetime access and a 30-day, 100% money back guarantee!


Topics you will learn in this course:

- Get Started with ChatGPT

- ChatGPT Freelance: Introduction

- ChatGPT Freelancing: Best platforms for freelancers

- Creating your Fiverr Freelancer Account

- Copywriting opportunities in Fiverr & ChatGPT

- Case Study: Writing a sales page as a freelancer with ChatGPT

- Social media content opportunities with ChatGPT

- Case Study: Content Calendar & Social Media

- Email Marketing opportunities with ChatGPT

- Case Study: Email marketing freelancer with ChatGPT

- Online course content opportunities with ChatGPT

- Case Study: Course outline creation with ChatGPT

- Ads copywriting opportunities with ChatGPT

- Case Study: Facebook & Google Ads with ChatGPT

- Video Scripts opportunities

- Case Study: Create a complete video script for YouTube

- Sales Funnels opportunities

- Steps to create a powerful marketing funnel with ChatGPT

- Identifying your buyer persona with ChatGPT

- Creating a lead magnet with ChatGPT

- Creating copy for the landing page and social media with ChatGPT

- Writing a complete email sequence for your funnel with ChatGPT

- Using AI to create a professional website in minutes

- Customizing Your Website with AI

- Website content & creation opportunities with ChatGPT

- Introduction to using ChatGPT in your website

- Website copy for the homepage, about us page and contact us page

- Landing page headlines and copy

- Meta descriptions with ChatGPT

- Crash Course: Website Creation with WordPress

- Creating online courses with ChatGPT

- Come Up with Online Course Ideas

- Write an Online Course Outline

- Write a Course Promo Video Script & Launch Email

- Write Educational Content & Emails for Students

- Answer Student Questions

- Creating your Midjourney account

- Chat privately with Midjourney in Discord

- Generating images with Midjourney

- Midjourney Parameters, Prompts, and advanced options

- Midjourney revenue opportunities

- Creating product images with Midjourney

- Creating product photographs with Midjourney

- Creating website ideas with Midjourney

- Logo Design Opportunities

- Creating a Logo for my business with Midjourney

- How to vectorize your logo with AI

- Other AI tools to create business logo

- How and where to sell your AI generated art

- Etsy + Midjourney + ChatGPT Opportunities

- Formula to generate unlimited T-shirts prompts

- Generating the images for your T-shirts

- Sourcing the T-shirts and shipping to your clients

- All you need to grow your Etsy business

- Introduction to the Case Study: Start Making Money with Amazon Books in 24 Hours

- Come Up with Your Book Idea with ChatGPT

- Outline your Books with ChatGPT

- Writing a Book with ChatGPT

- Basic Formatting in Google Docs

- Signing Up for Amazon Kindle Direct Publishing

- Adding Kindle Book Details - Part 1

- Formatting Your Book for Amazon Kindle

- Design a Book Cover that Stands Out

- How to Price Your New Book

- Marketing Your Book

- Turning Your eBook into a Hardcover and Paperback Book


Thank you so much for checking out my course. I look forward to seeing you in the course. So wait no more!

Click on the 'Buy now' button and join my course today!! Also check out my other courses!!

HR People Analytics
Master HR People Analytics: Explore key HR metrics and predictive tools for effective people analytics strategies
12 hr 43 lectures
English

Description

This HR People Analytics course is designed to equip you with the analytical tools and techniques essential for making informed HR decisions and improving employee outcomes. This course demystifies the process of analyzing HR-related data, enabling you to effectively forecast, evaluate, and enhance various HR functions.

In this course, you will:

  • Learn the fundamentals of HR people analytics and its applications.

  • Master the art of forecasting HR metrics to predict future trends.

  • Understand staffing, recruitment, and selection metrics.

  • Explore compensation and performance appraisal (PA) metrics.

  • Develop skills to implement linear regression and logistic regression for HR insights.

  • Gain proficiency in clustering techniques like k-means to segment employee data.

  • Apply the 9-box model for talent management.

  • Analyze learning and development metrics.

  • Apply your skills through hands-on projects and real-world scenarios to cement your learning.

Why Learn HR People Analytics?

Integrating people analytics into HR practices offers a competitive edge, enhancing efficiency, and ensuring the success of your HR initiatives. This course will guide you through understanding complex HR data, making predictions about future employee behavior, and implementing strategies to achieve desired outcomes. Whether you are an HR professional, data analyst, business analyst, or student, these skills are invaluable in navigating the complexities of modern HR environments.

Course Activities Include:

  • Real-world case studies to apply and reinforce your learning.

  • Practical exercises in Excel, focusing on data analysis and modeling techniques.

  • Projects that simulate actual HR challenges, requiring data-driven solutions.

5 Reasons to Choose This HR People Analytics Course:

  1. Comprehensive curriculum blending HR principles with people analytics.

  2. Hands-on approach with practical examples and case studies.

  3. Downloadable resources for practice and application of learned techniques.

  4. Guidance from instructors with extensive experience in data analytics and HR management.

  5. A vibrant community of peers for collaboration and support.

What Makes Us Qualified to Teach You?

This course is brought to you by Abhishek and Pukhraj, seasoned educators with a decade of experience in teaching data analytics, machine learning, and business analytics. Leveraging tools like Excel, SQL, Python, and Tableau, we've crafted engaging, impactful learning experiences.

We've received thousands of 5-star reviews for our courses, reflecting our commitment to helping students achieve their professional and personal learning goals:

"I had an awesome moment taking this course. It broadened my knowledge more on the power use of SQL as an analytical tool. Kudos to the instructor!" - Sikiru

"Very insightful, learning very nifty tricks and enough detail to make it stick in your mind." - Armand

So, if you're ready to harness the power of people analytics in HR management, enroll in our course today and take the first step towards mastering this essential skill set.

Cheers,

Start-Tech Academy

Sales Analytics: Sales Analysis & Modeling using Excel
Unlock the Power of Data: Master sales analytics techniques & build analytical models in Excel for Improved Performance
12 hr 70 lectures
English

Description

If you are a sales professional or someone looking to enter this field, knowledge of sales data analysis is a must-have skill in today's world. Sales Analytics is an essential aspect of any sales organization, and understanding how to analyze and model your sales data can give you a competitive edge in the market. Are you tired of relying on guesswork to drive your sales strategies? Are you ready to make data-driven decisions that can increase your sales and improve your bottom line? If so, then enrolling in this course is a must. This course will give you the skills and knowledge you need to make data-driven decisions, increase sales, and achieve your career goals.

In this course, you will:

  • Prepare and process sales data to find answer to sales questions

  • Visualize sales data and create dashboards to share with stakeholders

  • Gain expertise in using decision tree models to segment leads and identify most-likely-to-convert leads

  • Master the art of sales forecasting, including trend analysis and predictive modeling

  • Become proficient in making regression model to predict churn probability and creating retention plans

  • Apply your newfound knowledge through hands-on projects and real-world case studies

Why learn Sales Analytics?

Sales data analysis is critical for success in today's fast-paced and competitive sales environment. This course will help you understand the key metrics and techniques used by top sales professionals to measure performance, identify trends, and make data-driven decisions. You'll also learn how to effectively communicate your findings to stakeholders and drive business results. Whether you are a sales professional, marketer, business analyst, entrepreneur, or student, this course will give you the skills you need to succeed in today's data-driven world. Enroll now and take the first step towards becoming a sales analytics expert.

Course activities

Throughout the course, you will complete hands-on projects and real-world case studies to reinforce your learning. You'll have the opportunity to apply your newfound skills and knowledge to real sales scenarios and see the impact of your analysis on sales performance. Some of the activities you would do in this course are:

  1. Segment leads and identify the segment which is most likely to convert

  2. Forecast future sales based on historical sales data

  3. Find the relationship between sales and other factors and use it to focus resources on factors that drive sales

  4. Predict the probability of churn for customer and create a retention plan accordingly

5 Reasons why you should choose this Sales Analytics course

  1. Carefully designed curriculum teaching you about all aspects of Sales analytics and tools used while doing analysis

  2. Step-by-step guidance & sales related examples and case studies to help you become a skilled sales analyst

  3. Downloadable Excel files containing data and solutions used while creating models for sales analytics

  4. Class notes and assignments to revise and practice the concepts on sales analytics

  5. A supportive and engaging community of fellow students

What makes us qualified to teach you?

The course is taught by Abhishek and Pukhraj. Instructors of the course have been teaching Data Analytics, Machine Learning and Business analytics for over a decade. They have an in-depth knowledge of business data analysis and visualization using tools like Excel, SQL, Python and Tableau.

We are also the creators of some of the most popular online courses - with over 1 million enrollments and thousands of 5-star reviews like these ones:

I had an awesome moment taking this course. It broaden my knowledge more on the power use of SQL as an analytical tools. Kudos to the instructor! - Sikiru

Very insightful, learning very nifty tricks and enough detail to make it stick in your mind. - Armand


So if you're ready to take your sales skills to the next level, enroll in Sales Analytics: Sales Analysis & Modeling using Excel today!


Cheers

Start-Tech Academy

ChatGPT for Product Management & Innovation
Generative AI and ChatGPT usage in Product Development, Product Management, Innovations, Business and Marketing
12 hr 46 lectures
English

Description

Welcome to course "ChatGPT for Product Management & Innovation"


Ready to revolutionize your product management workflow?

Introducing our updated course: "ChatGPT for Product Management & Innovation"!

This program goes beyond theory, giving you actionable strategies to integrate AI, specifically ChatGPT, into your daily tasks.


Learn how to:

  • Supercharge market research

  • Unleash creative ideation

  • Streamline documentation

  • Enhance roadmapping & strategy

  • Leverage AI for analytics ethical considerations for AI in product development


Stop managing products the old way. Start leading innovation with AI!


Course provided by MTF Institute of Management, Technology and Finance

MTF is the global educational and research institute with HQ at Lisbon, Portugal, focused on business & professional hybrid (on-campus and online) education at areas: Business & Administration, Science & Technology, Banking & Finance.

MTF R&D center focused on research activities at areas: Artificial Intelligence, Machine Learning, Data Science, Big Data, WEB3, Blockchain, Cryptocurrency & Digital Assets, Metaverses, Digital Transformation, Fintech, Electronic Commerce, Internet of Things.

MTF is the official partner of: IBM, Intel, Microsoft, member of the Portuguese Chamber of Commerce and Industry.

MTF is present in 217 countries and has been chosen by more than 775 000 students.


Course Author:

Dr. Alex Amoroso is a seasoned professional with a rich background in academia and industry, specializing in research methodologies, strategy formulation, and product development. With a Doctorate Degree from the School of Social Sciences and Politics in Lisbon, Portugal, where she was awarded distinction and honour for her exemplary research, Alex Amoroso brings a wealth of knowledge and expertise to the table.

In addition to her doctoral studies, Ms. Amoroso has served as an invited teacher, delivering courses to a wide range of students from undergraduate level to business professionals and executives. Currently, as Head of the School of Business and Management at MTF, she leads the Product Development academic domain. At EIMT, where she also supervises doctoral students, Ms. Amoroso offers advanced instruction in research design and methodologies. Furthermore, she serves as a Research Consultant.

In synergy between academical and business experience, Ms. Amoroso achieved high results in business career, leading R&D activities, product development, strategic development, market analysis activities in wide range of companies. She implemented the best market practices in industries from Banking and Finance, to PropTech, Consulting and Research, and Innovative Startups.

Alex Amoroso's extensive scientific production includes numerous published articles in reputable journals, as well as oral presentations and posters at international conferences. Her research findings have been presented at esteemed institutions such as the School of Political and Social Sciences and the Stressed Out Conference at UCL, among others.

With a passion for interdisciplinary collaboration and a commitment to driving positive change, Alex Amoroso is dedicated to empowering learners and professionals for usage of cutting edge methodologies for achieving of excellence in global business world.


Course Description

This updated course, "ChatGPT for Product Management & Innovation," is designed to equip product professionals with the knowledge and practical skills to effectively integrate AI, specifically ChatGPT, into their daily workflows. Moving beyond theoretical concepts, the program focuses on actionable strategies for leveraging artificial intelligence to drive innovation and improve efficiency across key product management functions.

Participants will begin by building a foundational understanding of what ChatGPT is and how it functions, exploring the transformative role AI is playing in the product landscape, and learning the essential techniques of interacting with AI through effective prompt writing.

The course then delves into practical applications, demonstrating how AI can revolutionize market research by enabling faster competitive analysis, deeper understanding of target audiences, and the identification of new market opportunities.

Furthermore, the program explores how AI can act as a powerful co-pilot for creativity, boosting ideation processes, refining product concepts, and even assisting in crafting compelling product names and taglines.

Finally, the course addresses the application of AI in streamlining essential product development tasks, including eliciting user requirements, creating clear and concise product specifications, and automating various documentation processes.

By the end of this course, participants will be empowered to utilize ChatGPT and similar AI tools to enhance their strategic thinking, accelerate execution, unlock creative potential, and ultimately deliver more successful products in the rapidly evolving technological landscape.



Mastering the use of ChatGPT and similar AI tools for Product Management & Innovation is becoming increasingly important for both companies and the careers of individual product managers due to several transformative impacts:

Importance for Companies:

  1. Increased Efficiency and Speed: AI can automate and accelerate numerous time-consuming tasks like market research summaries, competitor analysis, initial draft creation for requirements, user stories, or documentation. This drastically reduces time-to-market and allows teams to focus on higher-value strategic work.

  2. Enhanced Market Insight: ChatGPT can process and synthesize vast amounts of data from customer feedback, market reports, and online trends much faster than manual methods. This leads to deeper, quicker insights into customer needs, pain points, and market dynamics, enabling more informed product decisions.

  3. Boosted Innovation and Creativity: AI acts as a powerful brainstorming partner, generating diverse ideas, challenging assumptions, and helping refine concepts rapidly. This can lead to more innovative product features, solutions, and entirely new product concepts that might not have been conceived through traditional methods alone.

  4. Improved Communication and Documentation: AI can assist in drafting clearer, more concise product specifications, user requirements, and internal documentation. This reduces ambiguity, minimizes errors, and improves collaboration across teams.

  5. Cost Reduction: By automating tasks and increasing efficiency, companies can potentially reduce the resources and time required for certain product development phases.

  6. Competitive Advantage: Companies that effectively leverage AI in their product development processes gain a significant edge by being faster, more insightful, and more innovative than competitors who rely solely on traditional methods.

Importance for the Career of Managers:

  1. Increased Productivity and Effectiveness: Product managers can offload routine tasks to AI, freeing up valuable time for strategic thinking, stakeholder management, and complex problem-solving – the activities that truly drive product success and career growth.

  2. Expanded Skillset: Proficiency in AI tools is becoming a core competency. Managers who can effectively use ChatGPT for research, ideation, analysis, and communication become more versatile and valuable assets to their organizations.

  3. Demonstrated Adaptability and Future-Readiness: In the fast-evolving tech landscape, the ability to quickly learn and integrate new, powerful tools like ChatGPT shows initiative, adaptability, and a commitment to staying at the forefront of the field – qualities highly sought after by employers.

  4. Career Advancement and Marketability: Product managers skilled in AI application are more attractive candidates for senior roles and new opportunities. They are seen as innovators who can drive efficiency and unlock new possibilities.

  5. Improved Decision-Making: Access to rapid analysis and synthesis of information via AI enables managers to make more data-driven and confident decisions about product direction, features, and strategy.

  6. Become an AI Champion: Early adopters can become internal experts, leading the way for their teams and organizations in integrating AI, further enhancing their profile and influence.

In essence, understanding and utilizing ChatGPT for product management and innovation is no longer just a 'nice-to-have' skill; it's rapidly becoming a fundamental requirement for both companies seeking to remain competitive and for product managers looking to enhance their impact and secure their future in the industry.

Etsy: The Ultimate Guide to Boosting Your Business
Set up your online shop and start selling on Etsy. Find out more about ways to promote your business on this marketplace
12 hr 43 lectures
English

Description

Do you want to set up your online shop and begin selling products? Are you looking for a huge potential customer base all over the world? Then Etsy is your can’t-miss opportunity!

My name is Julia Gubanova and today I’ll teach you how to work with the Etsy marketplace. I’m a marketer and an Etsy promotion specialist, who advises individual entrepreneurs and companies on business development in B2C markets. I work as a Chief Marketing Officer at YS-ART and I have no doubt that my extensive background and expertise in the field will help you start selling successfully on Etsy.


What will you learn in this course?

  • After completing this course, you will know how to work with Etsy Marketplace: from designing a shop's appearance to filling out listings and shipping profiles.

  • Explore valuable features of Etsy and learn how these benefits will help you earn money.

  • Understand the concept of mockups and their significance in creating engaging product previews for your Etsy listings.

  • Work with the key features and functionalities of Placeit, a user-friendly online platform that provides a wide range of customizable mockup templates.

  • Get the hang of Etsy analytics and start using Google Analytics for your shop.

  • Learn how to work with SEO for your Etsy shop.

  • Find out how to promote your Etsy shop on social media.

  • Learn how to unlock the hidden potential of your product and make it a must-have item in the market.

  • Get to know about other advertising strategies for your business.

  • Explore how to leverage the power of Chat GPT to enhance customer engagement and support in your Etsy shop.

  • Learn how to connect your Etsy shop to Google Analytics 4 from scratch.

  • Discover how to gain valuable insights into your shop's performance, customer behavior, and overall success with the help of Google Analytics 4.

  • Learn how to work with such valuable tools as SaleSamurai, LinkStore, etc.


Learn more about the benefits and functions of Etsy quickly and with pleasure.

What do we offer in our course?

  • Structured lessons with example questions

  • Checklist for listing and client portrait. Holiday Calendar.

Why should you choose this course?

Why should you choose us over other online Etsy courses?

You will have the opportunity to learn about Etsy from the top internet marketing professionals.

  • We are industry experts! WebPromoExperts has over 14 years of experience in internet marketing. Our agency is a Google Premier Partner and a Facebook Marketing Partner.

  • I have personally obtained a vast number of digital marketing qualifications and certifications such as Google Analytics Individual Qualification, Google Ads Individual Qualification, Bing Ads Accredited Professional, Search Ads 360 Certified, and others.

  • During our career, we have launched over 1,500 successful marketing strategies and marketing campaigns.

  • More than 500,000 internet marketers have enrolled in our online courses.

  • Our internet marketing courses are easy to understand. We train specialists for strategy, digital agency management, SMM, SEO, content marketing, PPC advertising, SERM, email marketing, web analytics, and other areas of digital marketing.

What else do you get?

  • Lifetime access to the course and its updates

  • A certificate from Udemy upon completion of the course


Should you be worried?

Sign up now! Every second you wait can cost you customers and sales!

This course comes with a 30-day money-back guarantee!

Click the "take this course" button to start preparation today!




High-Impact Sales Management, Strategy and Sales Operations
Lead Sales Teams: Strategy, Forecasting, Performance and Analytics for Results. Foundations of Sales Operations
12 hr 47 lectures
English

Description

Welcome to course: High-Impact Sales Management, Strategy and Sales Operations by MTF Institute


Ready to stop managing sales activities and start LEADING your team to high-impact results?

We're thrilled to announce the launch of our brand new comprehensive course: High-Impact Sales Management, Strategy and Sales Operations.

This course is meticulously designed for current and aspiring sales leaders, managers, and business owners who are serious about building, managing, and optimizing a truly successful sales function in today's dynamic market.

Move beyond the basics and gain the essential strategies and practical techniques needed to guide your team from planning to exceptional performance and sustainable growth.


What you'll learn:

  • Mastering Sales Management Fundamentals: Understand its critical role and dive deep into sales process and funnel management.

  • Driving Performance Through Data: Gain expertise in accurate sales forecasting, target setting, and leveraging sales analytics and performance metrics for data-driven decisions.

  • Developing Winning Sales Strategies: Learn to create and implement robust strategies aligned with your business objectives.

  • Optimizing Your Sales Force: Structure your team effectively, including strategic territory management and performance evaluation with effective incentive plans.

  • Becoming a High-Impact Sales Leader: Get a guide for your first 90 days, frameworks for B2B/B2C strategy, and insights into building a high-performance team culture.

  • Leveraging Sales Operations: Understand Sales Ops as the strategic engine, its partnership with sales, ensuring data accuracy, and its role in forecasting.

  • Exploring Essential Tools & Technology: Learn about CRM, AI, automation, personalization, and sales enablement strategies.

  • Mastering Sales Data Analysis: Gain practical skills in analyzing sales operations data using Excel, covering everything from essential functions and pivot tables to VBA and data integration techniques.

Whether you're looking to refresh your skills or step into a leadership role, this course provides the solid framework and practical tools you need to succeed and drive tangible results.

Ready to transform your sales leadership and operations?


Course provided by MTF Institute of Management, Technology and Finance

MTF is the global educational and research institute with HQ at Lisbon, Portugal, focused on business & professional hybrid (on-campus and online) education at areas: Business & Administration, Science & Technology, Banking & Finance.

MTF R&D center focused on research activities at areas: Artificial Intelligence, Machine Learning, Data Science, Big Data, WEB3, Blockchain, Cryptocurrency & Digital Assets, Metaverses, Digital Transformation, Fintech, Electronic Commerce, Internet of Things.

MTF is the official partner of: IBM, Intel, Microsoft, member of the Portuguese Chamber of Commerce and Industry.

MTF is present in 217 countries and has been chosen by more than 775000 students.


Course Author:

Dr. Alex Amoroso is a seasoned professional with a rich background in academia and industry, specializing in research methodologies, strategy formulation, and product development. With a Doctorate Degree from the School of Social Sciences and Politics in Lisbon, Portugal, where she was awarded distinction and honour for her exemplary research, Alex Amoroso brings a wealth of knowledge and expertise to the table.

In addition to her doctoral studies, Ms. Amoroso has served as an invited teacher, delivering courses on to wide range of students from undergraduate level to business students of professional and executives courses. Currently, at EIMT in Zurich, Switzerland, she lectures for doctoral students, offering advanced instruction in research design and methodologies, and in MTF Institute Ms. Amoroso is leading Product Development academical domain.

In synergy between academical and business experience, Ms. Amoroso achieved high results in business career, leading R&D activities, product development, strategic development, market analysis activities in wide range of companies. She implemented the best market practices in industries from Banking and Finance, to PropTech, Consulting and Research, and Innovative Startups.

Alex Amoroso's extensive scientific production includes numerous published articles in reputable journals, as well as oral presentations and posters at international conferences. Her research findings have been presented at esteemed institutions such as the School of Political and Social Sciences and the Stressed Out Conference at UCL, among others.

With a passion for interdisciplinary collaboration and a commitment to driving positive change, Alex Amoroso is dedicated to empowering learners and professionals for usage of cutting edge methodologies for achieving of excellence in global business world.


Course Description:

Are you ready to take your sales team's performance to the next level? Do you want to move beyond simply managing sales activities and start truly leading for high-impact results?

This comprehensive course, High-Impact Sales Management, Strategy and Sales Operations, is designed for current and aspiring sales leaders who want to build, manage, and optimize a successful sales function. You'll learn the essential strategies and practical techniques to guide your team from planning to exceptional performance.

We start by laying the foundation, exploring the core principles of sales management and understanding its critical role in business growth. You'll then dive into mastering the sales process and effectively managing your sales funnel to improve conversion rates and predictability.

A key focus is on the numbers: you'll gain expertise in accurate sales forecasting and setting realistic yet challenging sales targets that motivate your team. We then move into the strategic heart of sales management – developing and implementing robust sales strategies that align with your overall business objectives and market dynamics.

Learn how to effectively organize and structure your sales force, including optimising sales territory management for maximum coverage and efficiency. Understand the crucial aspects of evaluating sales performance, using key metrics, and designing effective incentive compensation plans that drive the right behaviours and results.

Finally, you'll explore the power of sales analytics and performance metrics to gain deep insights into what's working, identify areas for improvement, and make data-driven decisions for continuous optimisation.

By the end of this course, you will have a solid framework and practical tools to confidently lead a high-performing sales team, translate strategy into tangible results, and achieve sustainable sales growth.

Whether you're a new sales manager, an experienced leader looking to refresh your skills, or a business owner overseeing a sales team, this course provides the knowledge and strategies you need to succeed in today's competitive landscape.

Hybrid Work Environments: Manage Remote & Hybrid Teams
Virtual Collaboration | Remote Leadership | Digital Tools | Hybrid Team Culture | Work from Home Strategy
12 hr 10 lectures
English

Description

Welcome to the Hybrid Work Environments course — your comprehensive guide to mastering modern team leadership in a blended workplace model.


In today’s world, effective management across remote and in-office setups is critical. This course offers a complete roadmap for building high-performing hybrid teams, improving communication, increasing engagement, and maintaining strong company culture, no matter where your employees work.


Whether you’re a people manager, HR professional, or business leader, this course will equip you with the tools and strategies to make hybrid work successful, productive, and sustainable.


What You’ll Learn

• How to build and manage hybrid teams across time zones and workspaces

• Proven tools and technologies for hybrid collaboration and communication

• Strategies for motivation, engagement, onboarding, and retention

• Best practices for remote recruitment, performance tracking, and feedback

• How to maintain security, mental health, and team culture in a hybrid environment


Course Program


Class 1.Moving to remote quickly, checklist

  • Three environments that shape the employee experience

  • Remote - a sentence or an opportunity?

  • What are the key differences from office work?

  • Impact on all HR processes - what will be different?

  • What do you need to think about when moving to remote - checklist

  • How to prepare your company for remote in the future?

  • Don't forget about security


Class 2: Organising and communicating with remote workers

  • The rules of the job

  • Sleep and Nutrition

  • Interaction with family members and pets

  • Organisation of the workplace

  • Rules in the family

  • Communication tools and rules


Class 3. Control or self-control - how to keep up the pace

  • How to organise supervision of remote employees

  • Control tools

  • Organise work so that employees are in control of their own work


Class 4: Tools and technology that make life easier: from software to meetings

  • Tools for communication

  • Tools for organising work

  • Types of meetings for remote workers

  • Tools for document storage


Class 5. Motivation, socialisation and involvement of remote workers

  • The importance of motivating remote workers

  • Working with involvement

  • Working with socialisation

  • Team building for remote workers


Class 6. Taking care of employees working remotely

  • The most popular benefits

  • Security for remote employees

  • Support for mental health

  • Physical health care


Class 7: Developing remote workers, remote and digital skills

  • Time management

  • Independence

  • Working in isolation

  • Tech savvy

  • Written communication

  • Automation


Class 8. Recruitment and onboarding

  • Candidates to hire for remote work

  • Where to look for remote employees

  • Adapting to hiring remote employees

  • Onboarding of remote employees


Class 9. Retention and dismissal of staff

  • Working with retention

  • Reasons for dismissals

  • Working with low performance

  • Dismissing remote employees


Class 10. Culture management and security

  • Describing the culture for remote workers

  • Supporting culture

  • Business security with remote employees

  • Dealing with force majeure


By the end of this course, you’ll be fully equipped to lead hybrid teams with confidence, clarity, and resilience.

Strategic Partnerships and Collaborations
Everything you need to know about setting up partnerships and collaborations
12 hr 41 lectures
English

Description

Strategic Partnerships can transform your start up or business.

I created this course out of my experiences consulting and working with businesses for over 22 years.

I realised that MOST successful businesses leverage partnerships as a major pillar of their business.

This course helps you see and understand ways to go about setting up strategic partnerships to help grow your business, manage costs, gain market share, raise profiles, increase visibility, consolidate existing sectors, enter into new sectors, increase revenues, access technologies and so on.

We also look at examples of good or well known successful partnerships.


Great and successful strategic partnerships across various sectors do the following.


They ask question such as the below and how can you find such alliances considering:

1). Your offerings

2). Needs as a business

3). Size of your business

4). Core and shared values

5). Goals, objectives and strategy

6). Availability of resources and will

7). The availability and openness of potential partners


There are many different considerations in addition to the above.

If you get strategic partnerships right, you can truly transform your whole business, life and environment. The partnerships should:

- Save time

- Reduce cost

- Grow audience

- Access funding

- Increase revenues

- Customer acquisitions among others


This course explores areas including:

- Why Strategic Partnerships

- Considerations relating to setting up one

- How to find potential partners

- Setting them up, things to watch for

- Measuring success

- Legal and other stuff

- Importance of communication

- When partnerships don't work

- Examples of successful ones

- Features of good strategic partnerships

I welcome you to this course and feel free to ask me any questions.

Thanks for stopping by.

Professional Diploma in Omnichannel Sales&Service Management
Facebook, Instagram, Whatsapp, Telegram, Apple, Wechat, Web, Bots and Chats Usage at Sales, Service, Digital Marketing
12 hr 16 lectures
English

Description

Welcome to course:  Professional Diploma in Omnichannel Sales & Service Management with AI & Chat Bots

You will know about: Facebook, Instagram, Whatsapp, Telegram, Apple, Wechat, Web, Bots and Chats Usage at Sales, Service, Digital Marketing


Course provided by MTF Institute of Management, Technology and Finance

MTF is the global educational and research institute with HQ at Lisbon, Portugal, focused on business & professional hybrid (on-campus and online) education at areas: Business & Administration, Science & Technology, Banking & Finance.

MTF R&D center focused on research activities at areas: Artificial Intelligence, Machine Learning, Data Science, Big Data, WEB3, Blockchain, Cryptocurrency & Digital Assets, Metaverses, Digital Transformation, Fintech, Electronic Commerce, Internet of Things.

MTF is the official partner of: IBM, Intel, Microsoft, member of the Portuguese Chamber of Commerce and Industry.

MTF is present in 208 countries and has been chosen by more than 380,000 students.


Course Instructor: SLAVA POPKOV, Experienced Entrepreneur, CEO & Co-founder of Brandy. im
Modern customer communications expert.

After finishing of a course you will get: Double Diploma (UDEMY & RBS), Access to Interactive session and chat with Instructor and other students, ability to consider your real business and work questions and cases.


Course Plan:

1. About the coursre, topic and author

2. From calls to texting. Why digital channels become vital for literally any b2c business?

3. Introduction to the world of chatbots

4. AI chatbots: what they can and can’t do

5. Best practices: contact center

6. Best practices: ads, sales, loyalty and more

7. The most popular apps pt1: whatsapp, facebook, instagram

8. The most popular apps pt2: telegram, apple messages, wechat

9. Livechat: messaging on a company’s website

10. An Ideal customer journey framework

11. Interactive Session and Part


Course Author:

SLAVA POPKOV

Entrepreneur, CEO & Co-founder of Brandy. im
Modern customer communications expert

Education:

• Master of Applied Mathematics and computer science, The Saint-Petersburg State University

Experience:

• Serial entrepreneur with 12 years various business experience: founder of several companies: from local manufacture to b2b-SaaS startup

• Founder of Brandy. im – official message service provider of Apple Messages for business

• Experience of projects with global worldwide companies and banks

• Multiple Startup award winner


Course Full Description and Welcome Letter:

Hello everyone and welcome to the online-course created for any current or potential corporate managers from junior to executive level, that will make you stand out from the others.

This course might become your first step to acquire skill set, knowledges and maybe even a whole new profession, that is appearing right now. Learning it today, gives you advantages tomorrow!

I’m talking about digital transformation. In terms of customer communications in basically any meduim or big enterprises. And for small businesses, the most succesfull ones, they are already doing it in a modern way from the first day.

This transformation - it is a moving away from old way of communications, like phone calls, email, or even fax - to new way - whatsapp, facebook messenger, instagram direct messages, telegram - any messaging apps that people are using in their everyday life. And now they are starting to usу it to talk to businesses. To chat with an online store, with a bank, medical clinic - with any organization out there.

And here lies the opportunity!

All of these companies need employees or contractors who understand how to make this shift, this transition. New channels on the one hand bring a lot of new possibilities, such as chatbots and artificial intelligence, and on the other hand, require a rebuilding of current business workflows.

For example agent’s KPI in a contact centre based on whatsapp, is very different from a voice-based CC. And somebody need to know how to deal with it.

But the contact center is not the only place where apps like whatsapp are taking over. It affects pretty much every customer related departpent: sales, marketing and loyalty, support, customer experience, automation and online services.

So, Whether you plan to tie your career or business entirely to this feild, this knowledge will help you achieve your professional goals in a variety of ways. Because communication - is the essential part of business.

I started this journey seven years ago, when it was hardly even existed. Since then, I have worked with some of the world's biggest clients, such as Societe Generale, British american tobacco and others. Now I’m a founder of a startup called brandy. im

I invite you to my course where you will learn the basics about communications of the future. Welcome!



Before we start I want to give a quick intro of myself and also let’s take a look on the course plan.

So without further ado, here is what we will discuss

The course consists of 2 parts:

In a first one, everything down lesson 4, we are talking about the key benefits for business in general.

And then learning the basics of chatbots and AI.

The second part is becoming more specific.

We will see how exactly it implies to different departments. Discuss business application of particular messaging channels.

And with all of that we are getting ready to meet the main framework –

of ideal customer journey in modern channels. Which will be useful tool to any of your further projects.

And briefly about me.

You can call me Slava. For a last 7 years I’ve been running chat platform startup. For these years we made a lot of stuff, worked with some worldwide clients.

We have become official provider of apple messages for business. Not sure if this is my most significant achievement, but personally, the most pleasant one. A chance to work directly with apple team is really cool

and I have been honoured to become one of the business experts at the Retail banking school, where we are right now.

Feel free to connect or ask me anything on linkedin.

And, let’s jump in!

So I hope this online course will be a good start on mastering this new world of digital communications and happier customers


Linked topics:

  • Business Fundamentals

  • Marketing & Business Strategy

  • Online and Digital Business

  • Digital transformations / Strategy

  • Product Management

  • Continuous Process Improvement

  • Business and Entrepreneurship Fundamentals

  • Digital Marketing

  • Sales Skills

  • B2B Sales

  • B2C Sales

  • Customer Relationship Management

Presentations with ChatGPT
Supercharge Your Presentations: ChatGPT-Generated Outlines, Automation, and Design
12 hr 27 lectures
English

Description

Course Description: Presentations with ChatGPT

Welcome to "Presentations with ChatGPT," an innovative and comprehensive course designed to revolutionize how you create and deliver presentations. Combining the power of AI with practical presentation skills, this course, curated by an expert presentation coach, is aimed at both individuals and organizations seeking to transform their presentation processes and outcomes.

Why Take This Course?

In a world where effective communication is paramount, mastering the art of presentation is crucial. This course leverages ChatGPT, a state-of-the-art AI developed by OpenAI, to streamline the process of crafting compelling presentations. Whether you're a business professional, management consultant, project manager, business analyst , developer, educator, entrepreneur, or student, this course offers immense value by automating tedious tasks, enhancing content creation, and designing visually appealing slides with ease.

For Companies: Enhance Team Productivity and Presentation Quality

Investing in "Presentations with ChatGPT" for your organization can lead to remarkable benefits:

  • Improved Efficiency: Automate the generation of presentation outlines and content, significantly reducing the time employees spend on the initial stages of presentation creation.

  • Consistency and Quality: Ensure a high standard and consistent quality across all company presentations, creating a cohesive and professional image.

  • Innovation and Competitiveness: Stay ahead of the curve by integrating cutting-edge AI tools into your workflow, fostering innovation and a forward-thinking culture.

  • Resource Allocation: Free up valuable human resources to focus on creative and strategic tasks, rather than time-consuming content generation.

For Employees: Accelerate Your Career and Enhance Your Skills

By enrolling in "Presentations with ChatGPT," employees can expect to gain the following advantages:

  • Time Management: Learn how to efficiently create comprehensive presentation outlines and content, allowing more time to focus on delivery and impact.

  • Skill Enhancement: Acquire new skills in using ChatGPT tools, VBA for PowerPoint automation, and advanced PowerPoint design techniques, making your presentations stand out.

  • Confidence and Competence: With streamlined processes and high-quality output, you'll gain confidence in your ability to deliver powerful presentations.

  • Career Advancement: The advanced skills and knowledge gained from this course will make you a valuable asset in any professional setting, aiding in career growth and opportunities.

Course Curriculum Overview

This course comprises carefully structured lectures designed to provide you with a step-by-step guide to creating presentations with ChatGPT:

1. Create ChatGPT Account

  • Overview: Start with the essentials—setting up a ChatGPT account.

  • Step-by-Step Guide: Detailed instructions on how to create your ChatGPT account to unlock its full potential.

2. ChatGPT Prompt Template for Crafting PowerPoint Outline

  • Introduction to Prompts: Learn about the importance of prompt for Crafting PowerPoint Outline  and how it guide AI in generating relevant content.


3. Write ChatGPT Prompt for Crafting Outline for a Presentation

  • Crafting Prompts: Master the art of writing specific and effective prompts that yield comprehensive and structured presentation outlines.

  • Examples and Practice: Hands-on practice with real-world examples to refine your prompt-writing skills.

4. Generate a Presentation Outline using ChatGPT

  • Practical Application: Implement your prompts to generate detailed presentation outlines.

  • Customization Tips: Learn how to tailor the AI-generated outlines to suit your specific presentation needs and objectives.

5. Move Presentation Content from ChatGPT to PowerPoint using VBA

  • Scripts and Automation: Step-by-step instructions for creating and running VBA scripts to move content from ChatGPT to PowerPoint seamlessly.

6. Enhancing Presentation Design using PowerPoint Designer

  • PowerPoint Designer Overview: Explore the capabilities of PowerPoint Designer to enhance the visual appeal of your slides.

  • Design Tips: Practical tips and techniques for creating engaging and aesthetically pleasing presentations.

7. List of Important and Useful AI Tools

  • AI Tools Introduction: A curated list of additional AI tools that can complement your presentation creation process.


Learning Outcomes

By the end of this course, learners will:

  1. Master ChatGPT Account Setup: Be proficient in setting up and configuring a ChatGPT account for professional use.

  2. Craft Effective Prompts: Develop the skill to write specific and powerful prompts to guide ChatGPT in generating structured and relevant presentation outlines.

  3. Generate and Customize Outlines: Efficiently use ChatGPT to create comprehensive presentation outlines and customize them to meet specific objectives.

  4. Automate Content Transfer: Gain expertise in using VBA to automate the process of moving content from ChatGPT to PowerPoint, saving significant time and effort.

  5. Enhance Presentation Design: Utilize PowerPoint Designer to improve the visual quality of presentations, making them more engaging and impactful.

  6. Integrate Advanced AI Tools: Gain knowledge of various AI tools that can further enhance the presentation creation process and overall productivity.

Why Choose Our Course?

"Presentations with ChatGPT" is designed to provide a unique blend of AI and practical presentation skills, making it an invaluable resource for anyone looking to enhance their presentation capabilities. Here’s why:

  • Expert Guidance: Learn from an expert presentation coach with years of experience in crafting and delivering impactful presentations.

  • Hands-On Practice: Engage with interactive sessions and practical exercises that ensure you can apply what you've learned.

  • Comprehensive Coverage: From account setup to advanced design techniques, this course covers many aspects of presentation creation.

  • Cutting-Edge Technology: Stay ahead in your professional journey by mastering the use of AI in presentation design and development.

Enroll Now

Join "Presentations with ChatGPT" today and transform how you create presentations. Equip yourself with the skills to harness AI for efficient content generation, automate repetitive tasks, and design visually stunning slides. Enroll now to start your journey towards becoming a more effective and impactful presenter. Let AI assist you in unleashing your full presentation potential!

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