Collection of Courses Number 8
- Direct to the Category
- Marketing
- Business
- Design
- Development
- IT & Software
- Office Productivity
Marketing
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Description
In today’s fast-paced digital world, staying ahead of the competition requires smart tools and automation. This course is designed to help marketers, business owners, and professionals leverage Generative AI to enhance content creation, SEO strategies, and marketing automation.
By integrating AI into your marketing workflow, you can save time, improve efficiency, and generate high-quality content effortlessly. Whether you’re looking to optimize your SEO strategy, create compelling visuals, or streamline your content production, this course will guide you through the best AI-powered tools available today.
We understand the importance of practical learning, which is why this course is structured to deliver actionable insights through:
Bite-sized lessons that fit seamlessly into your busy schedule
Step-by-step tutorials on industry-leading AI tools
Lifetime access with continuous updates on new AI advancements
Expert guidance to help you apply AI-driven marketing strategies effectively
What You’ll Learn in This Course
Generate high-performing keywords with Ahrefs AI features
Identify search intent and optimize SEO with Ahrefs Site Audit
Improve content quality with Ahrefs Content Helper
Create AI-generated images with OpenArt
Develop video avatars using HeyGen
Speed up writing with Ahrefs Writing Tools & Stockimg. ai
Analyze trends with Google Trends
Automate marketing tasks with AI for maximum efficiency
Who This Course is For
Marketing professionals looking to streamline content creation
Business owners and entrepreneurs who want to scale their marketing efforts with AI
SEO specialists aiming for better rankings through AI-driven insights
Content creators and social media managers who need faster, high-quality output
Anyone curious about AI and how it is transforming the marketing landscape
What’s Included
Hands-on tutorials and real-world examples
Actionable strategies you can apply immediately
Best practices for AI-powered marketing success
A certificate of completion to showcase your expertise
Get Started Now!
Master the latest AI tools, boost your productivity, and stay ahead in the ever-evolving world of digital marketing.
Enroll today and take your marketing strategy to the next level with AI!
This course comes with a 30-day money-back guarantee, so there’s no risk—just results.
See you in the first lecture!
Description
“I never knew marketing automation could be this easy! This course helped me streamline my workflows without any coding skills. Now, I create content, automate emails, and personalize campaigns in minutes!”
– Sarah, Digital Marketer
No & Low Code Marketing Automation: Scale Your Business with AI – Without Coding
Marketing can be overwhelming, but it doesn't have to be. This course is designed to help you automate your marketing processes effortlessly using No & Low Code tools powered by AI.
Save time with smart automation
Create engaging content with AI tools
Personalize customer interactions without extra effort
What You’ll Learn
Automate content creation with ChatGPT, Jasper, and Canva AI
Set up AI-powered chatbots and email automation with SendPulse and ManyChat
Personalize campaigns with AI-generated videos and voiceovers
Integrate marketing tool using Zapier
What’s Included
Step-by-step tutorials on No & Low Code platforms
Real-life case studies and hands-on practical examples
Lifetime access with updates as AI marketing evolves
Support from industry experts to guide you
Who Is This Course For?
Entrepreneurs and business owners looking to scale effortlessly
Digital marketers and social media managers seeking AI-powered automation
Freelancers and consultants who want to deliver better results faster
Anyone eager to explore AI-driven marketing without coding
Get Started Today
Master AI-powered automation and unlock new levels of marketing efficiency. Enroll now and start streamlining your workflows instantly.
100% Risk-Free – 30-Day Money-Back Guarantee
See you in the first lesson.
Description
Hi Guys,
Welcome to my Ultimate Google Tag Manager Course: Beginner to Advanced!
In my course you will learn everything about Google Tag Manager. I have created video lessons on every feature of Google Tag Manager. You will get to see the real practical implementation of how to use every feature of this product.
This is the most detailed course on Google Tag Manager you will ever find on the internet. I have created different sections based on different topics of Google Tag Manager and in each section, I have gone in-depth into explaining the concept of each feature and how to practically implement it in Google Tag Manager.
This course will give you a 100% understanding of Google Tag Manager and after going through this course you will be capable of applying these concepts in building your own online business or handling Google Tag Manager accounts of your clients.
At such a low price, you're going to get 41 detailed video lessons. A complete access to our student discussion forum, and the ability to ask me any questions you may have as you progress through the course.
On top of all that, you get lifetime access and a 30 day, 100% money back guarantee!
Topics you will learn in this course:
- What is Google Tag Manager and Why Do You Need it
- Useful Chrome Plugins For Working With Google Tag Manager
- Create a Google Tag Manager Account
- The Overview of 5 Google Tag Manager Installation Methods
- Setup Google Tag Manager on Wix
- Setup Google Tag Manager on Wordpress
- Setup Google Tag Manager on Shopify
- Setup Google Tag Manager on Squarespace
- Inject Google Tag Manager Container to any Website
- GTM Interface Overview
- Best Practices & Considerations
- Naming Conventions
- Google Analytics 4 Setup & Publishing The First Version
- Google Ads Remarketing Setup
- Testing & Debugging Before Publishing a New Version
- Facebook Pixel Setup
- Copy Tag and Export Container
- Troubleshooting Problems You Might Encounter
- Time Triggered Tags Part 1: Custom Facebook Events For Remarketing
- Time Triggered Tags Part 2: Time on Site With Google Events
- Scroll Distance Tracking Part 1: The Basic
- Scroll Distance Tracking Part 2: Time Triggered
- Click Tracking Part 1: Outbound Links
- Conversion Tracking Part 1: Simple Google Ads Conversion Tracking
- Trigger Types in Google Tag Manager
- Built in Variables
- User-Defined Variables
- Implementing GA4 Event Tag with GTM
- Creating a Specific Page Trigger
- Storing Measurement ID in User-Defined Variable
- Tracking Clicks & Sending to GA4
- Adding Details about Clicks and Sending to GA4 Events
- Track Button Clicks in GA4 via GTM
- Capture JavaScript Errors with GTM and Send to GA4
- Tracking if users are viewing a particular section, image, banner etc.
- Introduction to Data Layer
- Using Data Layer with GTM
- Pulling Values from Data Layers
- Dynamic Data Addition in Data Layer and using custom event in GTM
- Custom HTML Tag - Executing HTML and JavaScript
- Share Containers - Export and Import GTM Containers
Thank you so much for checking out my course. I look forward to seeing you in the course. So wait no more!
Click on the 'Buy now' button and join my course today!! Also check out my other courses!!
Description
Imagine having the ability to connect with your audience at the right time and with the right message, all without breaking a sweat. That's what marketing automation does, and it's changing the game for businesses like yours.
Marketing automation refers to applying different tools and AI to cut down on the human contribution to tasks.
It gets rid of the repetitive, time-consuming tasks that used to bog down your team. No more manual data entry; instead, you can focus on your strategy, creativity, and innovation.
Moreover, marketing automation gives you access to loads of data and insights. Dive into customer information, track how your campaigns are doing, and make smart decisions based on the data. Data-driven marketing is your not-so-secret weapon.
Because of that, with marketing automation and AI, you can create tailored campaigns that connect with individual preferences and behaviors. This personalization leads to more engagement and sales. It also ensures your messages hit your audience at just the right moment. Whether it's a welcome email, a product recommendation, or a follow-up message, automation guarantees you won't miss any opportunities.
When you offer personalized, well-timed, and relevant content, your audience feels valued and understood. Keep in touch with them, provide valuable content and information, and wait until they're ready to buy. This steady approach increases your chances of sealing the deal.
In a crowded market, those who use automation get ahead. Stay on top of the game while your competitors play catch-up.
THERE ARE SO MANY REASONS TO BEGIN WITH MARKETING AUTOMATION, AND THIS COURSE WILL BE YOUR COMPREHENSIVE START ON THIS JOURNEY.
YOU WILL LEARN:
What marketing tasks might be automated and how to identify areas for marketing automation
How to incorporate AI into your marketing strategy
Which tools to use for automation of email marketing, SEO, and ad visual creation
How to use AI for making of ad visuals
What AI tools to use for text creation and editing
Ways to automate your social media marketing (SMM)
Steps to manage social media reputation and how tools can help
How to choose CRM for your business and different information about CRM to assist you with
How to use ChatGPT for SEO, social media marketing (SMM), email marketing and text creation
THIS IS AN OPPORTUNITY TO LEARN MARKETING AUTOMATION WITH TOP PROFESSIONALS:
We have over 15 years of experience in online marketing and education. Our Webpromo Agency has both Google Premier Partner and Facebook Marketing Partner statuses.
We've launched over 2,000 successful marketing and educational projects throughout our careers.
Anton Voroniuk is a long-time marketing expert. He has used a lot of marketing automation tools for the completion of his marketing tasks and knows what best suits a marketer's needs.
Over 500,000 specialists worldwide have enrolled in our online courses. Our blog and YouTube tutorials help the SkillsBooster community stay in the loop and get all the tips they need to succeed in digital marketing and other fields.
OUR MARKETING AUTOMATION COURSE INCLUDES:
Theory: 2.5 hours of lectures with plenty of marketing automation examples. Lessons range from 2 to 10 minutes and are easy to follow.
Practice Materials: checklists, pdfs, and video tutorials to make the course more interactive and valuable.
Lifetime access to the course and all future updates.
24/7 Support: If you have any questions, I will always be willing to answer them.
Udemy certificate for completion.
SHOULD YOU BE WORRIED?
This course comes with a 30-day money-back guarantee.
Join us on a journey to create smarter, more effective, and highly targeted marketing campaigns that drive success.
Ready to take the plunge? Enroll now and step into the marketing automation world!
Description
Dive deep into the essential world of email deliverability with our meticulously crafted course, "Mastering Email Deliverability: The Comprehensive Guide." This course is expertly designed for digital marketers, IT professionals, business owners, and anyone aspiring to master the art and science of email communication. Through a series of six detailed modules, learners will acquire a thorough understanding of both the technical and strategic facets of email deliverability.
Starting with the basics, the course covers fundamental email protocols such as SMTP, POP3, and IMAP, explaining their roles in the email delivery process. It advances into the critical aspects of email authentication with comprehensive discussions on SPF, DKIM, and DMARC, teaching you how to fortify your email security and enhance trustworthiness. You will explore how to effectively manage your sender reputation, a key component in maintaining your email deliverability rates.
The course also delves into the legal landscapes of email marketing, offering insights into compliance with laws like GDPR, CAN-SPAM, and CASL, crucial for any business operating in or targeting customers in regulated markets. Additionally, it highlights the transformative impact of AI and machine learning on email marketing strategies—from optimizing send times to personalizing content to boost engagement and conversions.
Whether your goal is to enhance your email campaign results, ensure stringent compliance, or leverage the latest technologies, this course equips you with the knowledge and tools necessary for success in the competitive field of email marketing.
Description
In today’s rapidly evolving marketing landscape, traditional strategies often struggle to keep up with shifting consumer behaviors, market trends, and digital disruptions. Agile Marketing offers a flexible, iterative, and data-driven approach that enables teams to adapt quickly, improve collaboration, and drive continuous growth. By applying Agile principles, marketing teams can accelerate execution, refine strategies based on real-time insights, and deliver customer-centric campaigns with greater efficiency.
This course provides a comprehensive, step-by-step guide to Agile Marketing, equipping you with the knowledge and tools to implement Agile methodologies effectively. You will learn how to conduct customer research, develop a structured marketing backlog, execute sprint planning, run daily stand-ups, and conduct retrospectives to drive continuous improvements.
Beyond foundational concepts, this course explores key Agile Marketing tools, performance measurement techniques, stakeholder management strategies, and feedback incorporation for optimizing marketing sprints. You will also gain insights into scaling Agile Marketing across teams and addressing common challenges that arise in implementation.
With real-world case studies and industry best practices, this course provides a practical approach to integrating Agile principles into diverse marketing environments. Whether you're a marketer, team lead, business owner, or project manager, this course will help you streamline marketing operations, enhance collaboration, and achieve measurable marketing success.
What You’ll Learn:
The fundamentals of Agile Marketing, its core principles, and benefits
How to develop a Marketing Backlog and effectively prioritize tasks
The structure and execution of a Marketing Sprint, from planning to implementation
Best practices for Daily Stand-ups, Sprint Reviews, and Retrospectives to improve workflow and accountability
Agile tools for collaboration, tracking, and performance measurement
How to manage teams, stakeholders, and feedback loops for continuous improvement
Strategies to scale Agile Marketing across an organization
Solutions to overcome common challenges in Agile implementation
By the end of this course, you will have a solid understanding of Agile Marketing principles and the expertise to apply them in real-world marketing projects. You will be able to enhance team productivity, improve marketing efficiency, and drive greater business impact through an Agile approach.
Enroll now to master Agile Marketing and take your marketing strategies to the next level.
Description
Welcome to course: Product Marketing: Go to Market Strategy by MTF Institute
Course provided by MTF Institute of Management, Technology and Finance
MTF is the global educational and research institute with HQ at Lisbon, Portugal, focused on business & professional hybrid (on-campus and online) education at areas: Business & Administration, Science & Technology, Banking & Finance.
MTF R&D center focused on research activities at areas: Artificial Intelligence, Machine Learning, Data Science, Big Data, WEB3, Blockchain, Cryptocurrency & Digital Assets, Metaverses, Digital Transformation, Fintech, Electronic Commerce, Internet of Things.
MTF is the official partner of: IBM, Intel, Microsoft, member of the Portuguese Chamber of Commerce and Industry.
MTF is present in 215 countries and has been chosen by more than 605 000 students.
Course Author:
Alex Amoroso is a seasoned professional with a rich background in academia and industry, specializing in research methodologies, strategy formulation, and product development. With a Doctorate Degree from the School of Social Sciences and Politics in Lisbon, Portugal, where she was awarded distinction and honour for her exemplary research, Alex Amoroso brings a wealth of knowledge and expertise to the table.
In addition to her doctoral studies, Ms. Amoroso has served as an invited teacher, delivering courses on to wide range of students from undergraduate level to business students of professional and executives courses. Currently, at EIMT in Zurich, Switzerland, she lectures for doctoral students, offering advanced instruction in research design and methodologies, and in MTF Institute Ms. Amoroso is leading Product Development academical domain.
In synergy between academical and business experience, Ms. Amoroso achieved high results in business career, leading R&D activities, product development, strategic development, market analysis activities in wide range of companies. She implemented the best market practices in industries from Banking and Finance, to PropTech, Consulting and Research, and Innovative Startups.
Alex Amoroso's extensive scientific production includes numerous published articles in reputable journals, as well as oral presentations and posters at international conferences. Her research findings have been presented at esteemed institutions such as the School of Political and Social Sciences and the Stressed Out Conference at UCL, among others.
With a passion for interdisciplinary collaboration and a commitment to driving positive change, Alex Amoroso is dedicated to empowering learners and professionals for usage of cutting edge methodologies for achieving of excellence in global business world.
What is Product Management?
Product Management is a multifaceted discipline that encompasses the planning, development, marketing, and optimization of a product or service throughout its lifecycle. It involves aligning customer needs with business goals and coordinating cross-functional teams to deliver successful and valuable products. Product managers act as the linchpin between various departments, ensuring seamless communication and collaboration.
Why is Learning Product Management Important for Companies and Experts?
Market Relevance and Competitiveness:
In an era of rapid technological advancements and evolving consumer preferences, companies must stay relevant. Product management equips professionals with the skills to identify market trends, understand customer needs, and develop products that outpace competitors
Customer-Centric Approach:
Successful products are those that solve real problems for customers. Product management emphasizes a customer-centric approach, ensuring that the product aligns with user needs and expectations. This focus enhances customer satisfaction and loyalty
Optimized Resource Allocation:
Product managers are adept at prioritizing features and functionalities based on business goals and customer needs. This strategic allocation of resources ensures that the most critical aspects of a product are addressed, maximizing the impact of limited resources
Effective Communication and Collaboration:
Product managers act as bridges between various departments, fostering effective communication and collaboration. This ensures that development, marketing, sales, and other teams work cohesively toward a common goal, reducing silos and enhancing overall efficiency
Adaptability and Innovation:
The product management discipline encourages a mindset of continuous improvement and innovation. Professionals in this field are equipped to adapt to changing market conditions, incorporate feedback, and drive iterative development, fostering a culture of innovation within the organization
How Knowledge of Product Management Aids Career Development:
Cross-Functional Skillset:
Product management requires a diverse skill set that includes market research, strategic planning, communication, and project management. Professionals with expertise in these areas are highly sought after, making product management a versatile career path
Leadership Opportunities:
Product managers often take on leadership roles, overseeing teams and guiding product development strategies. The ability to lead cross-functional teams and drive product success positions individuals for advancement in their careers
Entrepreneurial Mindset:
Product managers are often viewed as the "CEOs of their products." Learning product management instills an entrepreneurial mindset, empowering individuals to take ownership of their projects and make strategic decisions that impact the success of the product
Global Perspective:
As products have a global reach, product managers gain exposure to international markets and diverse customer bases. This global perspective enhances their ability to navigate the complexities of the modern business landscape
Product management is a critical discipline for companies aiming to thrive in today's dynamic markets. For professionals, mastering product management opens doors to leadership roles, cultivates an entrepreneurial mindset, and provides a comprehensive skill set that is invaluable in the ever-evolving business landscape.
Course contains Video Lessons about Product Marketing and Management and Textual Module
about Go to Market Strategy. Content of the textual Module:
Lesson 1: Foundations of Go-to-Market Strategy
Definition and scope of go-to-market strategy
Evolution of GTM in the digital age
Key components of a successful GTM strategy
Common pitfalls and how to avoid them
Building a GTM strategy framework
Lesson 2: Market Analysis and Competitive Landscape
Conducting thorough market research
Identifying target audience and segmentation
Competitive analysis: Identifying key players and their strategies
SWOT analysis for market entry
Understanding market trends and dynamics
Lesson 3: Defining Your Value Proposition and Positioning
Articulating your unique selling proposition (USP)
Crafting compelling messaging and positioning statements
Communicating value to your target audience
Differentiation strategies in crowded markets
Case studies of successful product positioning
Lesson 4: Pricing Strategies for Optimal Market Penetration
Understanding pricing models and their impact
Value-based vs. cost-plus pricing
Competitive pricing analysis and strategy
Pricing psychology and consumer behavior
Dynamic pricing and revenue management
Lesson 5: Building a Powerful Marketing Mix
Integrating product, price, place, and promotion
Leveraging digital marketing channels effectively
Content marketing for lead generation and brand building
Social media marketing and community engagement
Measuring and optimizing marketing ROI
Lesson 6: Sales Enablement and Channel Management
Equipping your sales team for success
Developing effective sales collateral and tools
Channel partner selection and management
Sales training and performance optimization
CRM and sales automation technologies
Lesson 7: Launch Planning and Execution
Setting clear launch objectives and timelines
Pre-launch marketing and buzz generation
Launch day activities and communication strategies
Post-launch monitoring and evaluation
Contingency planning for unexpected challenges
Lesson 8: Customer Acquisition and Retention
Identifying and targeting high-value customers
Customer journey mapping and optimization
Building customer loyalty programs
Leveraging customer feedback for product improvement
Measuring customer lifetime value (CLTV)
Lesson 9: Metrics and Analytics for GTM Success
Key performance indicators (KPIs) for GTM strategies
Tracking and analyzing campaign performance
Data-driven decision making for optimization
A/B testing and experimentation
Marketing automation and reporting tools
Lesson 10: Post-Launch Optimization and Growth
Analyzing launch performance and identifying areas for improvement
Iterating on your GTM strategy based on data and feedback
Scaling your GTM strategy for growth
Pivoting your strategy in response to market changes
Case studies of successful GTM optimization
Description
Looking for a promotion in the marketing field or switching to a new job? Facebook advertisement is definitely for you!
That is no longer just a social network for connecting with people and making new friends. With more than 2 billion users, there is already a potent digital channel that might serve as a customer for any company. To provide possibilities for making advertisements, Meta developed a platform called Facebook Ads. This tool allows promotion in the whole Facebook community: Facebook, Instagram, Audience Network, and Oculus.
It offers numerous capabilities to engage the audience, making specialists who launch beneficial ads popular among businesses. You can increase your Facebook marketing strategies' value, understand which content works, and even start making ads apart as a consult.
Together with a famous SMM specialist and instructor, Vlad Bogutskiy, we developed Facebook Ads 2025: Launch Your Best Advertising Campaign to assist you in starting successful ad campaigns.
In this course, you will learn how to:
Work with Facebook Business and Ads Manager
Identify the target audience
Make a competitive analysis and set up the budget
Create a Facebook or Instagram ad on mobile and in Ads Manager
Work with Audiences in Ads Manager
Make engaging creatives for effective advertising with BannerBoo
Generate leads with the quiz-creating tool. Boosting Lead
Launch ads that are not be blocked by Facebook
Use the Facebook analytic tools to monitor advertising activities
Deal with retargeting to engage more customers
Why should you choose this course?
Why should you choose us over other online Facebook Ads courses?
You will have the opportunity to learn about Facebook Marketing from the top internet marketing professionals
We are industry experts! WebPromoExperts Academy and SkillsBooster Academy have over 15 years of experience in internet marketing. Our digital agency, WebPromo, is a Google Premier Partner and a Facebook Marketing Partner
During our career at the digital agency, we have launched over 1,500 successful marketing strategies and marketing campaigns.
More than 700,000 internet marketers have enrolled in our online courses, both on Udemy and at offline and online WebPromoExperts Academy
Our internet marketing courses are easy to understand. We train specialists for strategy, digital agency management, SMM, SEO, content marketing, PPC advertising, SERM, email marketing, web analytics, and other areas of digital marketing
What else do you get?
lifetime access to the Facebook marketing course and its updates
a certificate from Udemy upon completion of the course
Enroll now!
You have nothing to lose and everything to gain. This course comes with a 30-day money-back guarantee!
Want to start now? Click the "Buy now" button and learn how to use Facebook Ads to promote your business!
Business
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Description
Welcome to program: Executive Certificate in Business Management
Course provided by MTF Institute of Management, Technology and Finance
MTF is the global educational and research institute with HQ at Lisbon, Portugal, focused on business & professional hybrid (on-campus and online) education at areas: Business & Administration, Science & Technology, Banking & Finance.
MTF R&D center focused on research activities at areas: Artificial Intelligence, Machine Learning, Data Science, Big Data, WEB3, Blockchain, Cryptocurrency & Digital Assets, Metaverses, Digital Transformation, Fintech, Electronic Commerce, Internet of Things.
MTF is the official partner of: IBM, Intel, Microsoft, member of the Portuguese Chamber of Commerce and Industry.
MTF is present in 208 countries and has been chosen by more than 440 000 students.
Course Author:
Alex Amoroso is a seasoned professional with a rich background in academia and industry, specializing in research methodologies, strategy formulation, and product development. With a Doctorate Degree from the School of Social Sciences and Politics in Lisbon, Portugal, where she was awarded distinction and honour for her exemplary research, Alex Amoroso brings a wealth of knowledge and expertise to the table.
In addition to her doctoral studies, Ms. Amoroso has served as an invited teacher, delivering courses on to wide range of students from undergraduate level to business students of professional and executives courses. Currently, at EIMT in Zurich, Switzerland, she lectures for doctoral students, offering advanced instruction in research design and methodologies, and in MTF Institute Ms. Amoroso is leading Product Development academical domain.
In synergy between academical and business experience, Ms. Amoroso achieved high results in business career, leading R&D activities, product development, strategic development, market analysis activities in wide range of companies. She implemented the best market practices in industries from Banking and Finance, to PropTech, Consulting and Research, and Innovative Startups.
Alex Amoroso's extensive scientific production includes numerous published articles in reputable journals, as well as oral presentations and posters at international conferences. Her research findings have been presented at esteemed institutions such as the School of Political and Social Sciences and the Stressed Out Conference at UCL, among others.
With a passion for interdisciplinary collaboration and a commitment to driving positive change, Alex Amoroso is dedicated to empowering learners and professionals for usage of cutting edge methodologies for achieving of excellence in global business world.
Business management is the process of planning, organizing, directing, and controlling the resources (financial, human, and material) within an organization to achieve its goals and objectives effectively and efficiently. It encompasses a wide range of activities, from setting strategic direction and making operational decisions to managing resources and leading people.
Why Learning and Developing Skills in Business Management are Important for Building a Career:
Versatility: Business management skills are applicable across industries and sectors. Whether you aspire to work in healthcare, technology, finance, or any other field, understanding business fundamentals will give you a strong foundation for success.
Career Advancement: Professionals with strong business management skills are highly sought after for leadership and management positions. Developing these skills can open doors to career advancement opportunities and increased earning potential.
Problem-Solving: Business management teaches critical thinking and problem-solving skills. You'll learn to identify challenges, analyze situations, and develop effective solutions.
Communication and Collaboration: Effective communication and collaboration are essential in any business environment. Strong business managers are able to build relationships, motivate teams, and negotiate successfully.
Adaptability: The business landscape is constantly evolving. Business management skills equip you to adapt to change, embrace new technologies, and navigate uncertainty.
Importance of Learning Linked Topics:
Business Models and Value Propositions: Understanding how businesses create, deliver, and capture value is crucial for identifying opportunities, developing new products or services, and ensuring long-term sustainability.
Strategic Management and Planning: This involves setting long-term goals, analyzing the competitive environment, and developing strategies to achieve success. Strong strategic thinking is essential for making informed decisions and guiding the organization towards its vision.
Organizational Behavior and Leadership: Effective leaders understand how to motivate and inspire teams, manage conflict, and create a positive work environment. Knowledge of organizational behavior is key to building high-performing teams and fostering a culture of innovation.
Risk Management and Business Continuity Planning: Businesses face a variety of risks, from financial and operational disruptions to natural disasters. Risk management involves identifying potential threats, assessing their impact, and implementing strategies to mitigate or avoid them. Business continuity planning ensures that critical operations can continue in the event of a disruption.
Change Management and Organizational Development: Organizations must continuously adapt to remain competitive. Change management skills are essential for leading and managing change initiatives effectively, while organizational development focuses on improving the overall performance and effectiveness of the organization.
Corporate Governance and Compliance: This involves ensuring that the organization operates ethically, transparently, and in accordance with relevant laws and regulations. Strong corporate governance practices build trust with stakeholders and protect the organization's reputation.
By developing a comprehensive understanding of business management and related topics, you'll gain the knowledge and skills necessary to build a successful career, make a positive impact, and contribute to the growth and development of your organization.
Description
Welcome to course: Presentation Expert: AI & GPT, Pitch Decks, Business Speech by MTF Institute
Course provided by MTF Institute of Management, Technology and Finance
MTF is the global educational and research institute with HQ at Lisbon, Portugal, focused on business & professional hybrid (on-campus and online) education at areas: Business & Administration, Science & Technology, Banking & Finance.
MTF R&D center focused on research activities at areas: Artificial Intelligence, Machine Learning, Data Science, Big Data, WEB3, Blockchain, Cryptocurrency & Digital Assets, Metaverses, Digital Transformation, Fintech, Electronic Commerce, Internet of Things.
MTF is the official partner of: IBM, Intel, Microsoft, member of the Portuguese Chamber of Commerce and Industry.
MTF is present in 215 countries and has been chosen by more than 590 000 students with more than 3.2 mln. registrations to our courses.
Course Authors:
1. Vipesh Singla, MBA, Agile Enterprise Coach, AI Expert
Embark on a journey of transformation with Vipesh Singla, a seasoned Agile Enterprise Coach with an impressive track record. Certified and licensed as a SAFe Agile Coach and SAFe Practice Consultant, I bring a wealth of experience to the table.
Throughout my career, I have played pivotal roles in Agile Transformations and Product Management Assignments for a diverse array of Global 2000 companies. Notably, I've collaborated with esteemed clients and employers from prestigious groups such as GAFAM, Big 4, Big Tech, Big Pharma, Fortune 100, and FTSE 100. My versatility shines through various roles, including Product Manager, Product Owner, Scrum Master, and Agile Coach.
Education forms the foundation of my expertise, holding both an MBA and a Bachelor of Engineering degree from one of India's prestigious institutes. As a certified SAFe SPC/Agile Coach, I bring a proven track record of driving successful Agile transformations.
With a track record that speaks volumes, I am proud to be at the forefront of Agile and Scrum coaching. Boasting a remarkable achievement of over 30,000 registrations across all my programs, I have had the privilege of influencing and guiding a diverse community of 18,000 unique students.
My digital presence extends globally, reaching enthusiasts and professionals in 152 countries. This widespread outreach has allowed me to connect with a vast audience, transcending language barriers. Our community is not confined to English alone; we thrive in a multilingual environment, with students conversing in 42 languages.
As an Agile Enterprise Coach, my commitment is to empower individuals worldwide with the knowledge and skills necessary for success in the dynamic field of product management. Join me on this transformative journey, and let's navigate the realm of Agile Product Management together.
2. Olga Araz, experienced leader in business presentations.
Olga is a renowned presentation strategist and founder of a large presentation agency. With 15+ years of experience in strategic consulting, Olga has honed her skills in creating and delivering compelling presentations to top management.
Today, Olga works with leading executives, entrepreneurs, and organizations to help them achieve their goals through persuasive presentations. Her extensive experience and success in the field have earned her a reputation as a top presenter and presentation coach in the industry.
Olga also shares her expertise as a lecturer at University, where she teaches presentation skills to undergraduate and graduate students. Her exceptional teaching style has earned her a spot among the top five professors at the economical faculty of the University.
With Olga as your instructor, you can expect to learn from a true expert in the field of presentation strategy. Her unique blend of hands-on experience and teaching skills will equip you with the knowledge and skills you need to succeed in creating and delivering persuasive presentations.
3. Max Kalyuzhnyi, experienced entrepreneur and CFO
With over 10 years of experience in finance, investing, and entrepreneurship, I am the founder of Domicile0, a self-service platform that enables tax compliance in a borderless world. I am also an ACCA member, a CFA level III candidate, fellow of Antler entrepreneurship program and a resident of Startup Lisboa, a leading incubator for early-stage startups in Portugal.
In addition to Domicile0, I am a co-owner and former CFO/B2B of Yasno live, one of the largest online therapy marketplaces in the world, with over 30,000 active clients and 300 B2B partners. I helped Yasno grow its revenue, expand its market, and secure funding from reputable investors. I am passionate about building solutions that improve the well-being and mobility of people across the globe.
A pitch deck is a concise and visually engaging presentation that is typically used in business settings to convey a company's or project's key information, value proposition, and investment opportunity. Pitch decks are primarily used when seeking investments, partnerships, or to secure new clients. They serve as a persuasive tool to convey the essence of your business or idea quickly and effectively. A well-crafted pitch deck can make a significant difference in the success of a business, startup, or project.
Here are the key components and the needs of usage for a pitch deck in a business context:
Introduction: Start with a compelling introduction that grabs the audience's attention and provides an overview of your business or project.
Problem Statement: Clearly define the problem or need that your product or service addresses. This sets the stage for why your business is relevant.
Solution: Present your solution and how it addresses the identified problem. Explain how your product or service works and what makes it unique.
Market Opportunity: Describe the market size and potential for your business. This includes the target audience and its demographics.
Business Model: Explain how your business will generate revenue, your pricing strategy, and the sales channels you plan to use.
Traction: Showcase any significant achievements, customer testimonials, or partnerships to build credibility.
Competitive Analysis: Identify your competitors and explain how your business is positioned relative to them. Highlight your competitive advantages.
Team: Introduce your team and their relevant experience. This builds trust and confidence in your ability to execute the business plan.
Financial Projections: Present your financial forecasts, including revenue, expenses, and profitability projections. This demonstrates the potential for a return on investment.
Ask: Clearly state what you are seeking from your audience, whether it's investment, partnership, or something else.
The skills related to pitching, business presenting, and business communication are important for experts and companies for several reasons:
Securing Funding: Effective pitching skills are crucial when seeking investments or funding. A well-presented pitch deck can significantly increase the chances of attracting investors.
Building Credibility: Strong presentation skills can help a company or individual build credibility with clients, partners, and stakeholders. A professional presentation conveys competence and confidence.
Effective Communication: Business communication skills are essential for conveying ideas, plans, and strategies within a company. Clear and persuasive communication can drive team alignment and enhance productivity.
Client Acquisition: In sales and client-facing roles, effective presentation and communication skills can help in acquiring new clients or customers. It can make the difference between a successful pitch and a missed opportunity.
Career Advancement: For individuals, mastering these skills can lead to career advancement. Professionals who can effectively communicate their ideas and lead presentations tend to stand out and progress in their careers.
Team Collaboration: Effective communication and presentation skills are essential for collaboration within teams. They help in conveying objectives, sharing updates, and ensuring everyone is on the same page.
Strong understanding of pitching, business presenting skills, and business communication skills is crucial in today's competitive business environment. These skills not only enable companies to attract investments, win clients, and build credibility but also support the career growth of individuals. A combination of these skills can lead to more successful and impactful business endeavors.
Description
Welcome to program: Executive Certificate in Digital Transformation
Course provided by MTF Institute of Management, Technology and Finance
MTF is the global educational and research institute with HQ at Lisbon, Portugal, focused on business & professional hybrid (on-campus and online) education at areas: Business & Administration, Science & Technology, Banking & Finance.
MTF R&D center focused on research activities at areas: Artificial Intelligence, Machine Learning, Data Science, Big Data, WEB3, Blockchain, Cryptocurrency & Digital Assets, Metaverses, Digital Transformation, Fintech, Electronic Commerce, Internet of Things.
MTF is the official partner of: IBM, Intel, Microsoft, member of the Portuguese Chamber of Commerce and Industry.
MTF is present in 210 countries and has been chosen by more than 520 000 students.
Course Author:
Alex Amoroso is a seasoned professional with a rich background in academia and industry, specializing in research methodologies, strategy formulation, and product development. With a Doctorate Degree from the School of Social Sciences and Politics in Lisbon, Portugal, where she was awarded distinction and honour for her exemplary research, Alex Amoroso brings a wealth of knowledge and expertise to the table.
In addition to her doctoral studies, Ms. Amoroso has served as an invited teacher, delivering courses on to wide range of students from undergraduate level to business students of professional and executives courses. Currently, at EIMT in Zurich, Switzerland, she lectures for doctoral students, offering advanced instruction in research design and methodologies, and in MTF Institute Ms. Amoroso is leading Product Development academical domain.
In synergy between academical and business experience, Ms. Amoroso achieved high results in business career, leading R&D activities, product development, strategic development, market analysis activities in wide range of companies. She implemented the best market practices in industries from Banking and Finance, to PropTech, Consulting and Research, and Innovative Startups.
Alex Amoroso's extensive scientific production includes numerous published articles in reputable journals, as well as oral presentations and posters at international conferences. Her research findings have been presented at esteemed institutions such as the School of Political and Social Sciences and the Stressed Out Conference at UCL, among others.
With a passion for interdisciplinary collaboration and a commitment to driving positive change, Alex Amoroso is dedicated to empowering learners and professionals for usage of cutting edge methodologies for achieving of excellence in global business world.
The Executive Certificate in Digital Transformation offered by MTF Institute of Management, Technology & Finance is a comprehensive program designed to equip executives and managers with the knowledge and skills needed to lead successful digital transformations within their organizations. In business landscape, digital transformation has become a critical strategic imperative for companies across all industries. This program aims to provide participants with a deep understanding of digital technologies, their impact on businesses, and effective strategies for leveraging them to drive growth and innovation.
Importance of Education in Digital Transformation for Companies and Managers:
In the business environment, digital transformation has emerged as a key driver of competitive advantage and long-term success. Embracing digital technologies is no longer an option but a necessity for companies to remain relevant and thrive. However, implementing digital transformation initiatives requires more than just adopting new tools; it demands a comprehensive understanding of digital trends, customer behavior, data analytics, and organizational change management. This education helps companies and managers:
Strategic Adaptation: Digital transformation education empowers organizations to align their strategies with the opportunities and challenges presented by the digital age. It helps leaders identify potential areas for disruption and develop agile responses to stay ahead of the competition.
Enhanced Customer Experience: Understanding digital transformation enables businesses to design and deliver exceptional customer experiences, which are crucial for customer retention and loyalty in today's customer-centric market.
Data-Driven Decision Making: The course equips managers with skills in data analysis and interpretation, enabling them to make data-driven decisions that lead to improved business outcomes.
Innovation and Creativity: Participants will learn about emerging technologies and innovation processes, fostering a culture of creativity within their organizations and driving continuous improvement.
Organizational Resilience: With digital transformation education, managers can build resilient organizations capable of adapting to disruptions and thriving in times of uncertainty.
Importance of Digital Transformation Education for Building a Career:
In the competitive job market, professionals with expertise in digital transformation are in high demand across various industries. Building a career with a strong foundation in digital transformation can open up numerous opportunities for individuals:
Competitive Advantage: Having a recognized qualification in digital transformation sets job seekers apart from others in the job market, giving them a competitive edge when applying for leadership positions.
Career Progression: As companies prioritize digital transformation to remain competitive, they seek managers and leaders with expertise in this area. Earning an executive diploma in digital transformation can lead to career advancement and promotion.
Versatility: Digital transformation knowledge is valuable across industries, allowing professionals to explore diverse career paths and contribute to different sectors.
High-impact Roles: Graduates can secure roles that involve leading digital transformation initiatives, making strategic decisions, and driving organizational change, thereby playing a crucial role in shaping their company's future.
Description
Welcome to this course on Contract Negotiation, designed to empower professionals with advanced tools and strategies to excel in today’s dynamic business environment.
1. Master 9 Cost Elements: Develop a deep understanding of cost structures that influence contract terms, ensuring precise and informed decision-making.
2. Access 16 Templates: Use 3 resource templates for drafting negotiation clauses and 13 meticulously crafted templates for accurate cost estimation, which are adaptable to diverse contract scenarios.
3. Learn Through 5 Illustrations: Gain practical insights from real-world examples of cost estimates, offering clarity and application techniques.
4. Navigate 140 Clauses: Explore an extensive list of clauses critical to various contracts to ensure comprehensive coverage and preparedness.
5. Analyse 53 Parameters: Understand the factors that influence the negotiability of clauses, enabling you to craft flexible yet advantageous terms.
6. Build 40 Competencies: Cultivate key skills classified under five heads to negotiate confidently and aggressively to create win-win
7. Apply 40 Micro Strategies: Use precise, actionable tactics to achieve incremental advantages throughout the negotiation process.
8. Mitigate Risks with 40 Strategies: Learn risk mitigation strategies vis a vis i) Rates ii) Terms and conditions
9. Adopt Ethical Principles: Ground your negotiation practices in integrity and fairness, fostering trust and long-term partnerships
Description
Welcome to course: Generative AI and Artificial Intelligence (AI) for Leaders by MTF Institute
Course provided by MTF Institute of Management, Technology and Finance
MTF is the global educational and research institute with HQ at Lisbon, Portugal, focused on business & professional hybrid (on-campus and online) education at areas: Business & Administration, Science & Technology, Banking & Finance.
MTF R&D center focused on research activities at areas: Artificial Intelligence, Machine Learning, Data Science, Big Data, WEB3, Blockchain, Cryptocurrency & Digital Assets, Metaverses, Digital Transformation, Fintech, Electronic Commerce, Internet of Things.
MTF is the official partner of: IBM, Intel, Microsoft, member of the Portuguese Chamber of Commerce and Industry.
MTF is present in 215 countries and has been chosen by more than 605 000 students.
This "Generative AI and Artificial Intelligence (AI) for Leaders" course is designed to cater specifically to organizational leaders seeking to understand the practical applications and implications of AI in their roles. While it complements the "AI Essentials" course, "Generative AI and Artificial Intelligence (AI) for Leaders" can be taken independently as it offers a comprehensive and tailored experience for leaders aiming to harness the potential of AI within their organizations.
Throughout the course, participants will delve into key topics such as AI-driven decision-making, fostering human-AI collaboration, data privacy and security, and integrating AI solutions with existing IT infrastructure. Using real-world examples and engaging discussions, leaders will gain a well-rounded understanding of the opportunities and challenges associated with AI implementation in the context of their roles.
The "Generative AI and Artificial Intelligence (AI) for Leaders" course is designed to equip participants with the knowledge and skills needed to successfully navigate the convergence of AI and organizational leadership. By exploring strategies for optimizing AI applications, promoting human-AI collaboration, and addressing potential risks, leaders will be well-prepared to leverage the transformative power of AI and drive innovation within their organizations.
The "Generative AI and Artificial Intelligence (AI) for Leaders" course is a transformative opportunity for organizational leaders seeking to excel in the complex realm of artificial intelligence. By delving into real-world use cases and practical strategies, participants will acquire the knowledge and skills necessary to drive innovation, optimize business processes, and cultivate a culture of collaboration between humans and AI. In today's fast-paced and competitive landscape, this course equips leaders with the tools they need to harness the power of AI, including the rapidly evolving field of Generative AI (GenAI), and apply these technologies at work. Through modules such as "Introduction to AI and Its Implications," "AI Applications and Use Cases," "Data and Governance," "Business and Strategic Considerations," "AI Ethics and Responsible Deployment," "Integrating AI with IT," and "AI and GenAI Demonstrations" leaders will be empowered to shape the future of their organizations and effectively navigate the AI-driven world. Join us and embark your AI Journey today!
The "Generative AI and Artificial Intelligence (AI) for Leaders" course is designed for business leaders and professionals with little to no prior experience in AI. No specific technical skills or tools are required. To fully participate, attendees will need: Basic understanding of business operations and functions. Access to a computer or mobile device to engage with course materials and participate in discussions. An interest in understanding the impact and potential of AI in business. This course serves as an entry point for business professionals and leaders seeking to familiarize themselves with AI technologies and gain confidence in making informed decisions for their organizations.
Description
Are you looking for a smarter way to organize, summarize, and generate content? Do you want to leverage AI for research, writing, and content creation? If so, this course on Google NotebookLM is perfect for you!
What is Google NotebookLM?
Google NotebookLM is an AI-powered research tool designed to help users organize information, generate summaries, extract insights, and create structured content with ease. Whether you are a writer, researcher, student, or marketer, NotebookLM can boost your productivity and streamline your workflow.
What You Will Learn in This Course
Introduction to Google NotebookLM – What it is and how it works
How to Get Started – Setting up and navigating the NotebookLM interface
AI-Powered Content Creation – Using NotebookLM to generate articles, blog posts, and marketing content
Summarization & Research – Extracting key insights from large documents and research materials
Practical Use Cases – How professionals, businesses, and students can use NotebookLM effectively
Customizing AI Responses – Fine-tuning content generation to match your needs
Enhancing Productivity – Using AI-powered automation for smarter workflows
Best Practices & Future Trends – How to maximize the potential of AI-driven research tools
Who Is This Course For?
Writers & Content Creators – Bloggers, marketers, and copywriters who want to enhance their content creation process
Researchers & Academics – Students, scholars, and professionals needing AI-powered research assistance
Entrepreneurs & Business Owners – Those who need AI-generated insights for reports, business content, and marketing
Marketers & SEO Professionals – Digital marketers looking to automate research and optimize content for SEO
Freelancers & Consultants – Professionals who need AI to simplify document management and client reports
Students & Educators – Learners and teachers who want to leverage AI for academic research and study notes
Course Requirements
No prior AI knowledge required – perfect for beginners
A basic understanding of content creation or research workflows is helpful but not mandatory
A Google account to access NotebookLM
A stable internet connection to use the tool effectively
By the end of this course, you will master Google NotebookLM and be able to use AI to create content, conduct research, and increase productivity like never before!
Enroll now and start your journey into AI-powered research and content creation!
Description
Welcome to Program: Data Analyst: Professional Certificate in Data Analysis by MTF Institute
Course provided by MTF Institute of Management, Technology and Finance
MTF is the global educational and research institute with HQ at Lisbon, Portugal, focused on business & professional hybrid (on-campus and online) education at areas: Business & Administration, Science & Technology, Banking & Finance.
MTF R&D center focused on research activities at areas: Artificial Intelligence, Machine Learning, Data Science, Big Data, WEB3, Blockchain, Cryptocurrency & Digital Assets, Metaverses, Digital Transformation, Fintech, Electronic Commerce, Internet of Things.
MTF is the official partner of: IBM, Intel, Microsoft, member of the Portuguese Chamber of Commerce and Industry.
MTF is present in 216 countries and has been chosen by more than 712 000 students.
Course Authors:
Dr. Alex Amoroso is a seasoned professional with a rich background in academia and industry, specializing in research methodologies, strategy formulation, and product development. With a Doctorate Degree from the School of Social Sciences and Politics in Lisbon, Portugal, where she was awarded distinction and honour for her exemplary research, Alex Amoroso brings a wealth of knowledge and expertise to the table.
In addition to her doctoral studies, Ms. Amoroso has served as an invited teacher, delivering courses on to wide range of students from undergraduate level to business students of professional and executives courses. Currently, at EIMT in Zurich, Switzerland, she lectures for doctoral students, offering advanced instruction in research design and methodologies, and in MTF Institute Ms. Amoroso is leading Product Development academical domain.
In synergy between academical and business experience, Ms. Amoroso achieved high results in business career, leading R&D activities, product development, strategic development, market analysis activities in wide range of companies. She implemented the best market practices in industries from Banking and Finance, to PropTech, Consulting and Research, and Innovative Startups.
Alex Amoroso's extensive scientific production includes numerous published articles in reputable journals, as well as oral presentations and posters at international conferences. Her research findings have been presented at esteemed institutions such as the School of Political and Social Sciences and the Stressed Out Conference at UCL, among others.
With a passion for interdisciplinary collaboration and a commitment to driving positive change, Alex Amoroso is dedicated to empowering learners and professionals for usage of cutting edge methodologies for achieving of excellence in global business world.
Dr. Pedro Nunes has built a multifaceted career combining academia and practical business expertise. His educational journey culminated with a Doctorate in Economic Analysis and Business Strategy with a cum laude mention from the University of Santiago de Compostela. Professionally, he has navigated through various sectors, including technology, international commerce, and consultancy, with roles ranging from business analyst to director. Currently, Pedro serves as a Professor in several DBA programs, applying his extensive industry experience and academic insights to educate the next generation of professionals.
"Data Analyst: Professional Certificate in Data Analysis" course is structured to provide a comprehensive learning experience, starting with foundational data analysis skills and progressing to specialized applications and advanced techniques. Here's a breakdown of the key sections:
Section: Data Analysis (Core Foundational Skills)
This section lays the groundwork for data analysis, covering essential concepts like data collection, cleaning, preparation, and exploratory data analysis (EDA).
It delves into statistical analysis, data visualization, and predictive analytics.
Crucially, it addresses data interpretation, reporting, privacy, and ethics, ensuring a well-rounded understanding.
You'll also gain insights into the tools and software used in data analysis, portfolio building, and career development.
Section: Introduction to Business and Data Analysis (Supplementary Module)
This module bridges the gap between data analysis and business application.
It focuses on understanding business needs, defining problems, and applying data analysis techniques to solve business challenges.
You'll explore data types and sources, business data analysis techniques, and data visualization for business insights.
Case studies and discussions on the role of technology in business and data analysis are included.
Section: Hands-on Experience (Practical Application)
This section emphasizes practical skills development through hands-on exercises using industry-standard tools.
You'll gain experience with Excel, SQL, Python, R, and Tableau.
Exercises focus on tasks like retrieving and analyzing data, handling missing data, conducting statistical analysis, and creating data visualizations.
Section: Data-Based Decision Making (Strategic Application)
This section focuses on using data to inform decision-making processes.
It covers various types of analytics (descriptive, diagnostic, predictive, and prescriptive) and how they contribute to data-driven decision-making.
You'll learn about data-driven culture, tools and technologies, and real-world case studies.
Section: Advanced Microsoft Excel Usage (Specialized Skill)
This module dives deep into advanced Excel functionalities, including advanced formulas, data analysis, visualization, data management, and automation with macros and VBA.
The module also talks about AI powered excel with Gemini and Copilot.
It includes numerous practical exercises to reinforce learning.
Section : SQL and SQL for Data Analysis (Database Skills)
This section provides a comprehensive understanding of SQL, covering basic commands, data retrieval and manipulation, advanced queries, joins, subqueries, and data modification.
It also covers query optimization, indexing, and advanced SQL features.
The module concludes with a final project and assessment preparation.
Section: Specialization: Data Analysis in Marketing (Supplementary Module)
This module is focused on the application of data analysis within a marketing context.
It covers marketing data types, sources, key metrics, analytical models, segmentation, predictive analytics, A/B testing, campaign analysis, ethical considerations, and building a data-driven marketing culture.
Section: Specialization: Sales & Service Data Analysis & Analytics (Supplementary Module)
This module is focused on the analysis of data within sales and service enviroments.
It covers topics such as sales trends, pipeline analysis, conversion rate optimization, customer churn prediction, and using data to improve customer support efficiency.
It also covers data sources, quality, and cleaning.
Section: Specialization: Data Quality, Management & Governance (Supplementary Module)
This module focuses on the principles and practices of data governance and management.
It covers data governance frameworks, roles, responsibilities, data quality management, and the use of data governance tools and technology.
Section: Data Based Decision Making and Cost-Benefit Analysis (Supplementary Module)
This module combines data-based decision-making with cost-benefit analysis.
It covers how to gather, analyze, and interpret data for decision-making, and how to conduct cost-benefit analyses to evaluate potential initiatives.
It also covers the tools and technologies used for data-based decision-making.
Data analysis is the process of collecting, cleaning, and organizing data to uncover patterns, insights, and trends that can help individuals and organizations make informed decisions. It involves examining raw data to find answers to specific questions, identify potential problems, or discover opportunities for improvement.
Data analysts transform raw data into actionable insights to help organisations improve operations, strategies, and customer experiences. Core skills include statistical analysis, critical thinking, data visualisation, and proficiency in tools like Excel, SQL, Python, and Tableau.
Learning data analysis skills is crucial for career building in today's data-driven world, both for professional positions and managers of all levels. Here's why:
For Professionals:
Increased Employability: Data analysis skills are in high demand across various industries. Professionals with these skills are more likely to secure well-paying jobs and advance in their careers.
Improved Decision-Making: Data analysis enables professionals to make informed decisions based on evidence and insights rather than relying on intuition or guesswork.
Enhanced Problem-Solving: Data analysis helps professionals identify the root causes of problems, develop effective solutions, and track the effectiveness of interventions.
Increased Efficiency and Productivity: By automating tasks and identifying areas for improvement, data analysis can help professionals work more efficiently and increase their productivity.
For Managers:
Strategic Planning: Data analysis provides managers with the insights needed to develop effective strategies, set realistic goals, and track progress towards objectives.
Performance Management: Managers can use data to monitor team performance, identify areas for improvement, and provide targeted feedback to employees.
Risk Management: Data analysis can help managers identify potential risks, assess their impact, and develop mitigation strategies.
Innovation and Growth: By analyzing data on customer behavior, market trends, and competitor activities, managers can identify opportunities for innovation and growth.
Learning data analysis skills is essential for professionals and managers of all levels who want to succeed in today's data-driven world. These skills can help individuals make better decisions, solve problems more effectively, and contribute to the success of their organizations.
Description
Welcome to our Level 1 Intelligence Analyst Certification course, designed to equip you with the essential skills needed to excel in the dynamic field of intelligence analysis. Whether you're aiming to start a career in law enforcement, enhance your data analysis skills in corporate security, or understand complex global issues for government roles, this course is perfect for you.
Through this course, you'll master key techniques in both quantitative and qualitative analysis, learn how to apply critical thinking to a variety of real-world scenarios, and understand the importance of upholding ethical and legal standards in professional practices. We’ll dive into practical examples like "Operation Safe Harbor" to see these methods in action, improving your ability to present data effectively and make informed decisions.
This course is ideal for recent graduates from criminal justice, international relations, or political science programs, law enforcement officers looking to improve their investigative skills, corporate security personnel aiming to enhance their threat assessment capabilities, government employees involved in policy-making or security, and anyone passionate about data analysis and intelligence gathering.
Join us to develop the analytical skills necessary to tackle today's complex challenges and become a proficient intelligence analyst. Enroll now to take the first step towards a rewarding career in intelligence analysis!
Description
Time Management Public Speaking doesn't have to be wildly time-consuming. Imagine yourself delivering a fantastic speech or presentation, and you only spent minutes preparing in advance. You can appear to have spent dozens of hours preparing, even though you waited until the last minute. You can become great at public speaking while spending less time than your colleagues and competitors.
Time Management Public Speaking How to Drastically Reduce Time Spent on Speech Preparation and Still Deliver a Better Presentation
In this Time Management Public Speaking skills course students will learn how to eliminate wasteful and non-productive practices that many people follow when preparing speeches, talks, and PowerPoint Presentations. This course will help students focus on what is really important in creating and delivering speeches and how to avoid time-wasting traps. You can give a great speech without spending days and days in preparation. <
TJ Walker is a public speaking coach with more than 30 years of experience. He frequently works with busy political leaders and CEOs who don't have much time to prepare for their speeches but must give great presentations every time.
Enroll in this Time Management Public Speaking course today.
"5 stars! The presenter provided gold nuggets and did not drag out this course for hours and hours. The information was relevant and hit the target in regards to public speaking." Udemy student Frank Molleda
"5 Stars! TJ highlights how presentation preparation typically goes off the railroad tracks - gather lots of data, prepare slides, churn back and forth on ordering, ranking, wording, etc. Worse yet, folks (even US Presidents) continue tweaking speeches at the last minute. TJ gives step by step details on the structured process to focus on your #1 objective - what you want the audience to ***DO*** after listening to your speech, and #2 - focus on no more than FIVE topics you want the audience to remember. Gone are the days with dozens of data points, stacks of mind-numbing slides with drab numbers and tiny text. Buy this course and discover how to have the audience focus on YOU and your PERSUASIVE PERSONALITY!" Udemy student Michael Nistler
"5 Stars! Simple Easy to Follow tricks of the trade. Once you do, you can actually have fun while giving your talk/presentation." Udemy student Fonda Clayton
There is a 100% Money-Back Guarantee for this course. And the instructor also provides an enhanced guarantee.
What others say about TJ Walker:
“TJ Walker's single-minded devotion to presentation has made him the #1 expert for executives seeking guidance on speaking to the public and media." Bob Bowdon, Anchor/Reporter, Bloomberg Television
“TJ Walker is the leading media trainer in the world." Stu Miller, Viacom News Producer
(TJ Walker's Media Training Worldwide) “The world's leading presentation and media training firm." Gregg Jarrett, Fox News Channel Anchor
This course will also help with the following topics: Speaking confidence, being a purpose driven leader, communicating to drive change, and pitching yourself.
If you are ready to reduce the time you spend preparing your presentations, then enroll now.
Description
Investor Pitching - Presentations: You Can Pitch Investors for Money How to Make an Investor Pitch Presentation
Imagine yourself in front of investors pitching your company and you know that you are coming across as poised, confident and believable. Even if investors don't always invest with you, they will understand your business and respect you as a business leader.
In this Investor pitching course, you will earn about how to create and deliver a presentation for investors, venture capitalists and angels. In order to raise money effectively you must be able to give a clear and understandable presentation with authority and confidence. This course will teach you how to structure your pitch presentation and how to deliver it with conviction. New business ideas are rarely so good that investors simply send a check in the mail. Instead, you must ask for money in person. This course will teach you how to do so.
Imagine making an investor pitch presentation where angels and venture capitalists are nodding their heads in agreement with you. Wouldn't you like to be able to make investment pitches where you knew investors clearly understood your business model and your value proposition? You can become an excellent investor presenter.
In this Investor Pitching course you will learn the following:
* How to think like an investor
* How to make your business understood
* How to make a memorable presentation
* How to keep the attention of investors
*The Ins and Outs of Investor Pitching
This course is delivered primarily through spoken lectures. Because the skill you are learning is speaking related, it only makes sense that you learn through speaking.
The skill you will learn in this class is not primarily theoretical or academic. I am a skill that requires physical habits. That is why you will be asked to take part in numerous exercises where you record yourself speaking on video, and then watching yourself. Learning presentation skills is like learning how to ride a bicycle. You simply have to do it numerous times and work past the wobbling and falling off parts until you get it right.
This investor pitching course contains numerous video lectures plus several bonus books for your training library.
"5 Stars! I started the course with no knowledge of the process. By the end I had learned the basics of how to approach a potential donor, developing a 30 second pitch, appealing to their key interests, etc." Rick Sheridan
TJ Walker has been coaching and training people on their presentation skills for 30 years. Now, through the power of Udemy's online platform, he is able to give you the same high quality training that he gives in person to CEOs, Fortune 500 executives, and Presidents of countries. Only you can now receive the training at a tiny fraction of the normal fee for in-person training.
How long this course takes is up to you. The longest part of the course involves you speaking on video, critiquing yourself, and doing it over until you like it. But if you get to the point where you love how you look and sound when you present it will be well worth the time spent. And having this skill will save you time for all future presentations in your life.
You can begin improving your investor pitch presentation skills right now. You may have an opportunity to speak out as soon as tomorrow, so why waste another day worried that your presentation skills are not up to high standards. Please enroll today.
There is a 100% Money-Back Guarantee for this investor pitching course. And the instructor also provides an enhanced guarantee.
Description
Presentation Skills for your whole team. Imagine that you and your entire team are giving a great presentation. Individually and collectively, you are giving a fantastic team presentation. Everyone is interesting and memorable. Nobody is awkward or boring.
Presentation Skills-How to Give Team Presentations
In this "Presentation Skills-How to Give Team Presentations" course, you will learn how to develop messages, make team assignments, and practice your presentations, as a team. Most team presentations are dreadful and boring because executives tell themselves "I'm now giving a team presentation, so of course, we all have to read boring bullet-point messages off of a PowerPoint slide because that is how serious business people do things." This is a fallacy. TJ Walker is an expert Presentation Skills coach who has prepped and rehearsed executives from major corporations and institutions around the world on how to make better team presentations.
Every team presentation has the chance of making a great impression, no impression or a bad impression. Isn't it time you figured out how to make the most of every group presentation opportunity that you and your colleagues face?
Enroll in this Presentation Skills course today.
There is a 100% Money-Back Guarantee for this Presentation Skills course. And the instructor also provides an enhanced guarantee.
"5 Stars! I found the way of presenting it very interesting." Udemy student Bruno Gavioli
"5 Stars! For me, the most important characteristic that any public speaker should have is to believe in what he/she tells people to do to the extent that it is reflected upon his/ her behavior, it becomes a part of his life, and people can feel that what he told them to do, is really applicable and he/she is an example. This is what you did, you applied all the tips and the procedures that you recommended for use in your video lectures, so thank you so much." Udemy student Yasmina Emad
This course will also help students learn more about the following topics: Smart tips: sales, sales management, virtual sales presentations, pitching yourself, remote selling, communicating to drive change, and building a business case/proposal.
What others say:
“TJ Walker's single-minded devotion to presentation has made him the #1 expert for executives seeking guidance on speaking to the public and media." Bob Bowdon, Anchor/Reporter, Bloomberg Television
“TJ Walker is the leading media trainer in the world." Stu Miller, Viacom News Producer
(TJ Walker's Media Training Worldwide) “The world's leading presentation and media training firm."Gregg Jarrett, Fox News Channel Anchor
Enroll today for the Presentation Skills: Give a Great Team Presentation course!
This Presentation Skills course is ideal for anyone searching for more info on the following: public speaking - presentation skills - presentation. Plus, this course will be a great addition to anyone trying to build out their knowledge in the following areas: Team presentation - public speaking - communication skills.
Description
Welcome to Program: Executive Certificate in Business & Operations Management Excellence and Business Process Simplification
Course provided by MTF Institute of Management, Technology and Finance
MTF is the global educational and research institute with HQ at Lisbon, Portugal, focused on business & professional hybrid (on-campus and online) education at areas: Business & Administration, Science & Technology, Banking & Finance.
MTF R&D center focused on research activities at areas: Artificial Intelligence, Machine Learning, Data Science, Big Data, WEB3, Blockchain, Cryptocurrency & Digital Assets, Metaverses, Digital Transformation, Fintech, Electronic Commerce, Internet of Things.
MTF is the official partner of: IBM, Intel, Microsoft, member of the Portuguese Chamber of Commerce and Industry.
MTF is present in 215 countries and has been chosen by more than 604 000 students.
Course Authors:
Dr. Alex Amoroso is a seasoned professional with a rich background in academia and industry, specializing in research methodologies, strategy formulation, and product development. With a Doctorate Degree from the School of Social Sciences and Politics in Lisbon, Portugal, where she was awarded distinction and honour for her exemplary research, Alex Amoroso brings a wealth of knowledge and expertise to the table.
In addition to her doctoral studies, Ms. Amoroso has served as an invited teacher, delivering courses on to wide range of students from undergraduate level to business students of professional and executives courses. Currently, at EIMT in Zurich, Switzerland, she lectures for doctoral students, offering advanced instruction in research design and methodologies, and in MTF Institute Ms. Amoroso is leading Product Development academical domain.
In synergy between academical and business experience, Ms. Amoroso achieved high results in business career, leading R&D activities, product development, strategic development, market analysis activities in wide range of companies. She implemented the best market practices in industries from Banking and Finance, to PropTech, Consulting and Research, and Innovative Startups.
Alex Amoroso's extensive scientific production includes numerous published articles in reputable journals, as well as oral presentations and posters at international conferences. Her research findings have been presented at esteemed institutions such as the School of Political and Social Sciences and the Stressed Out Conference at UCL, among others.
With a passion for interdisciplinary collaboration and a commitment to driving positive change, Alex Amoroso is dedicated to empowering learners and professionals for usage of cutting edge methodologies for achieving of excellence in global business world.
Dr. Joao Martins is seasoned manager and entrepreneur, with over 30 years’ experience in top management positions in the telecommunications and IT sectors. Starting in an academic environment, where he obtained his PhD in Engineering and an MBA at Universidade Nova de Lisboa, quickly evolved to C-suite positions in the corporate environment, both in large corporations and in start-ups.
He is currently a director and start-up shareholder in an IT integrator in Lisbon, focused on cybersecurity. With a passion for education, he also an invited Professor at Nova Information Management School, teaching Knowledge Management and Financial Analysis to graduate and undergraduate students.
Operations management (OM) is the administration of business practices to create the highest level of efficiency possible within an organization. It is concerned with converting materials and labor into goods and services as efficiently as possible to maximize the profit of an organization. OM covers all aspects of a business, from the design and management of products, services, and processes, to the management of supply chains and logistics.
Importance of Operations Management Skills for Career and Business:
Developing skills in operations management can significantly benefit your career and entrepreneurial endeavors in the following ways:
Career:
Enhanced Employability: Operations management skills are highly sought after in various industries, including manufacturing, healthcare, technology, retail, and service sectors. Expertise in OM can open up a wide range of career opportunities, such as operations manager, supply chain analyst, production planner, quality manager, project manager, and more.
Increased Earning Potential: Professionals with strong operations management skills often command higher salaries due to their ability to optimize processes, reduce costs, improve efficiency, and drive overall business success.
Problem-Solving and Decision-Making Abilities: Operations management equips you with the skills to analyze complex problems, identify bottlenecks, and make data-driven decisions that lead to improved operational performance. These skills are valuable assets for any career path.
Business management is the process of planning, organizing, directing, and controlling the resources (financial, human, and material) within an organization to achieve its goals and objectives effectively and efficiently. It encompasses a wide range of activities, from setting strategic direction and making operational decisions to managing resources and leading people.
Importance of Learning Linked Topics:
Business Models and Value Propositions: Understanding how businesses create, deliver, and capture value is crucial for identifying opportunities, developing new products or services, and ensuring long-term sustainability.
Strategic Management and Planning: This involves setting long-term goals, analyzing the competitive environment, and developing strategies to achieve success. Strong strategic thinking is essential for making informed decisions and guiding the organization towards its vision.
Organizational Behavior and Leadership: Effective leaders understand how to motivate and inspire teams, manage conflict, and create a positive work environment. Knowledge of organizational behavior is key to building high-performing teams and fostering a culture of innovation.
Risk Management and Business Continuity Planning: Businesses face a variety of risks, from financial and operational disruptions to natural disasters. Risk management involves identifying potential threats, assessing their impact, and implementing strategies to mitigate or avoid them. Business continuity planning ensures that critical operations can continue in the event of a disruption.
Change Management and Organizational Development: Organizations must continuously adapt to remain competitive. Change management skills are essential for leading and managing change initiatives effectively, while organizational development focuses on improving the overall performance and effectiveness of the organization.
Corporate Governance and Compliance: This involves ensuring that the organization operates ethically, transparently, and in accordance with relevant laws and regulations. Strong corporate governance practices build trust with stakeholders and protect the organization's reputation.
By developing a comprehensive understanding of business management and related topics, you'll gain the knowledge and skills necessary to build a successful career, make a positive impact, and contribute to the growth and development of your organization.
Description
Becoming an AI-First Product Leader
Course Overview:
Transform your product management skills by integrating the power of artificial intelligence (AI). This course provides a comprehensive guide to becoming a leader in AI-driven product development, focusing on the latest AI technologies and their practical applications.
Key Learning Outcomes:
Understanding AI Technologies:
Gain insights into the core AI technologies shaping today's market.
Explore various AI applications in product development.
Impact on User Experience:
Learn how AI enhances user experiences.
Study case examples of successful AI integration in products.
Practical AI Integration Strategies:
Develop practical strategies for incorporating AI into product roadmaps.
Master techniques for AI-driven user research and testing.
Ethical Considerations:
Understand the ethical implications of AI in product development.
Create and implement ethical guidelines for AI-powered products.
Practical Workshop:
Automated Customer Feedback Response with AI Tools:
Hands-on workshop focusing on automating customer feedback responses using advanced AI tools.
Learn to leverage AI for improving customer engagement and satisfaction.
Who Should Attend:
This course is ideal for product managers, team leaders, and aspiring AI-first product leaders who are eager to harness AI's potential to innovate and lead in their industries. Whether you're looking to enhance your current role or pivot into AI-driven product management, this course offers the insights and skills necessary to thrive in the evolving landscape of AI-powered product development.
This course is designed for product managers, team leaders, and aspiring AI-first product leaders who are eager to harness AI's potential to innovate and lead in their industries. Enroll now to stay ahead in the evolving landscape of AI-powered product development.
Description
Welcome to Course: User Interviews & User Onboarding by MTF Institute
Course provided by MTF Institute of Management, Technology and Finance
MTF is the global educational and research institute with HQ at Lisbon, Portugal, focused on business & professional hybrid (on-campus and online) education at areas: Business & Administration, Science & Technology, Banking & Finance.
MTF R&D center focused on research activities at areas: Artificial Intelligence, Machine Learning, Data Science, Big Data, WEB3, Blockchain, Cryptocurrency & Digital Assets, Metaverses, Digital Transformation, Fintech, Electronic Commerce, Internet of Things.
MTF is the official partner of: IBM, Intel, Microsoft, member of the Portuguese Chamber of Commerce and Industry.
MTF is present in 215 countries and has been chosen by more than 658 000 students.
Course Author:
Dr. Alex Amoroso is a seasoned professional with a rich background in academia and industry, specializing in research methodologies, strategy formulation, and product development. With a Doctorate Degree from the School of Social Sciences and Politics in Lisbon, Portugal, where she was awarded distinction and honour for her exemplary research, Alex Amoroso brings a wealth of knowledge and expertise to the table.
In addition to her doctoral studies, Ms. Amoroso has served as an invited teacher, delivering courses on to wide range of students from undergraduate level to business students of professional and executives courses. Currently, at EIMT in Zurich, Switzerland, she lectures for doctoral students, offering advanced instruction in research design and methodologies, and in MTF Institute Ms. Amoroso is leading Product Development academical domain.
In synergy between academical and business experience, Ms. Amoroso achieved high results in business career, leading R&D activities, product development, strategic development, market analysis activities in wide range of companies. She implemented the best market practices in industries from Banking and Finance, to PropTech, Consulting and Research, and Innovative Startups.
Alex Amoroso's extensive scientific production includes numerous published articles in reputable journals, as well as oral presentations and posters at international conferences. Her research findings have been presented at esteemed institutions such as the School of Political and Social Sciences and the Stressed Out Conference at UCL, among others.
With a passion for interdisciplinary collaboration and a commitment to driving positive change, Alex Amoroso is dedicated to empowering learners and professionals for usage of cutting edge methodologies for achieving of excellence in global business world.
User Interviews are a research method used to gather qualitative data from target users about their experiences, needs, and preferences. This involves direct interaction with users through structured or semi-structured conversations, aiming to understand their perspectives on a product, service, or concept.
User Onboarding is the process of introducing new users to a product or service. It's designed to guide them through the initial stages of use, helping them understand its value, features, and functionality. Effective onboarding aims to improve user engagement, satisfaction, and retention.
Why are these skills important for companies and managers?
Developing skills in user interviews and onboarding offers significant benefits for companies and managers, including:
Improved Product Development: User interviews provide valuable insights into user needs and pain points, enabling companies to build better products that meet those needs. Understanding user perspectives leads to more effective design and development decisions.
Increased Customer Satisfaction: Effective user onboarding ensures that new users have a positive initial experience with a product or service. This increases satisfaction, reduces confusion, and encourages continued use.
Enhanced User Retention: By guiding users through the initial stages of product use, onboarding helps them realize its value and become invested in it. This leads to higher user retention rates and reduced churn.
Reduced Support Costs: Well-designed onboarding can minimize user confusion and questions, reducing the need for extensive customer support. This saves companies time and resources.
Increased Revenue: Satisfied and engaged users are more likely to become loyal customers and make purchases. Effective user interviews and onboarding contribute to increased revenue generation.
Competitive Advantage: Companies prioritizing user-centric approaches through interviews and onboarding gain a competitive edge. They can better understand and serve their target audience, leading to greater market success.
Whether you're just starting out or looking to enhance your existing skills, this course offers advanced training in creating interview guides, mastering interview techniques, managing interview dynamics, and ensuring ethical practices. You will learn to present yourself professionally, use verbal and non-verbal cues, and effectively use recording equipment and transcription methods. By the end of this course, you will be equipped to conduct insightful, in-depth interviews that yield rich, valuable data. Join us to elevate your qualitative research capabilities and make a significant impact in your field.
Description
Are you ready to boost your sales skills and close more deals? Whether you're new to sales or looking to refine your approach, Sales Mastery: Proven Techniques To Help You Sell More is the ultimate step-by-step course to help you sell with confidence and success.
This powerful Udemy course is designed to take you from a sales novice to a confident closer. With six skills-packed modules, you'll learn essential sales strategies, from identifying and creating opportunities to mastering the art of persuasion. You'll discover proven techniques to connect with potential customers, handle objections like a pro, and close deals with ease.
Here’s what you’ll gain from this course:
Master the Sales Process – Learn the fundamentals of sales, including prospecting, lead generation, and relationship building.
Effective Communication Skills – Understand how to ask the right questions, listen actively, and build trust with potential buyers.
Powerful Persuasion Techniques – Discover the psychology behind successful selling and how to influence decisions.
Overcoming Objections – Gain confidence in handling objections and turning resistance into opportunities.
Closing Strategies That Work – Master various closing techniques to seal the deal and increase your conversion rates.
By the end of this course, you’ll have a proven sales system that you can apply to any industry or product, whether you’re in retail, real estate, B2B, or online sales.
Take control of your sales career and start closing more deals today. Enrol now and unlock your full sales potential!
Design
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Description
Figma is a web-based design tool that enables users to create interactive, collaborative designs. You can use it to do all kinds of graphic design work, from wireframing websites, designing mobile app interfaces, prototyping designs, crafting social media posts, and everything in between. Figma works directly in your browser. This means you can access your projects and start designing from any computer or platform without having to buy multiple licenses or install software. What makes it so attractive is the fact that it’s free to use.
If you’re still not familiar with this wondering web-based app, you’ve come to the right place. You will learn through recorded lessons, practical exercises, and tips by UI & UX Designer Željko Milivojević, reviewing content at your own pace.
You will go through the process of creating your design project in Figma from start to finish, covering both website and mobile app designs. You are also going to manage your portfolio and set it up to get more clients and proposals. The course instructor will go over all the small details that can really make a difference, but most people don't mention them. There is a lot to learn along the way, so we would love to take you on this journey.
In this Figma course, you will learn how to:
Use Figma to assist with your design projects
Understand both website and mobile app structures and learn from them
How websites are structured and how you can learn from it
Automate your workflow in Figma
Make responsive web and mobile views in Figma
Create a working design system that helps you finish your Figma project easily
Create wireframes and import them into Figma
Build flows for mobile and web wireframes
Proper structure for the projects
Create prototypes with interactive animations in Figma
Use knowledge to complete a client’s project
Optimize your portfolio and start getting clients by making Figma designs
Why should you choose this Figma course?
Figma gives you universal design skills.
You will learn how to create in Figma from experienced designer Željko Milivojević.
Željko Milivojević is UI & UX Designer focused on mobile and web design and brand identity with 8 years of experience in the design industry.
You will design your first website from start to finish!
Study anywhere, anytime, at your own pace.
This course is suitable for both beginners and experienced users.
The course comes with in-depth videos, important tips, and additional useful links.
What else do you get?
course checklist
lifetime access to the course and its updates
structured step-by-step lessons and practical exercises
additional folders and files that contain assets that the instructor used for the website and mobile app creation in lessons
a certificate from Udemy upon completion of the course
Enroll now!
Want to start now? Click the "Buy now" button and learn how to use Figma to assist with your design projects!
Description
Hi Guys,
Welcome to my AI Art Mastery: Midjourney, DALL·E 3 & Stable Diffusion course!
In my course you will learn everything about how to create AI Art for business. I have created video lessons on every feature of AI Art Tools. You will get to see the real practical implementation of how to use every feature of this tools.
This is the most detailed course on AI Art Generation for business you will ever find on the internet. I have created different sections based on each AI Art tool and in each section, I have gone in-depth into explaining the concept of the tool and how to practically implement it.
This course will give you a 100% understanding of how to use AI Art Tools for business and after going through this course you will be capable of applying these concepts in building your own online business or for your clients.
You're going to get 23 detailed video lessons. A complete access to our student discussion forum, and the ability to ask me any questions you may have as you progress through the class.
On top of all that, you get lifetime access and a 30-day, 100% money back guarantee!
Topics you will learn in this course:
- Welcome to Class
- Crash Course: Learn DALL-E & Midjourney in 12 Minutes
- How To Write a Good Prompt
- Prompt Generators To Help You With Your Next Prompt
- How To Use ChatGPT For Your Prompts
- DALL-E 3: Introduction And How To Write A Prompt for DALL-E 3
- Advanced DALL-E 3: Inpainting
- Extra: Use DALL-E on Bing Image
- Case Study: How To Use DALL-E for a business
- Creating your Midjourney account
- Generating images with Midjourney
- Midjourney Advanced Parameters: Aspect Ratio and Versions
- Midjourney Advance Parameters: chaos, Stylize, Quality And Seeds
- Midjourney Advanced: How to Blend Images And Use Image Prompts
- Midjourney Advanced Parameters: Negative Prompts, Weights, and Image Weights
- Midjourney Advanced: How to Create Consistency
- Case Study: See How to Use Midjourney for a business
- Update: Midjourney Outpainting
- Use Stable Diffusion on DreamStudio
- Use Stable Diffusion on DreamStation: Inpainting And Outpainting
- Update: Stable Diffusion SDXL on LEONARDO
- Restore Faces with ARC and Photoshop
- How to Upscale Images
Thank you so much for checking out my course. I look forward to seeing you in the course. So wait no more!
Click on the 'Buy now' button and join my course today!! Also check out my other courses!!
Development
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Description
What you'll learn:
How exceptions and logging should be organized at web application to become a security defensive tool
How to secure Web application at AWS Cloud
How to configure AWS WAF
How to use AWS WAF managed rules
How to use AWS WAF custom black and white list
How to use AWS WAF custom rate rules
How to configure WAF alarms
How to use CloudWatch as detector of abnormal hacker's behavior
How to build custom CloudWatch filters and alerts upon it
How to use Athena to analyse WAF and application logs
Cyber thread analysis basics using Athena and Excel
Requirements:
Active AWS account
Some active web domain
Basic knowledge at using docker and web programming
Short description:
Current course is about how to secure Web Application against hacker's attacks with AWS cloud solutions using application level, centralized log system and firewall protection. You will also learn a lot about how to provide effective cyber thread analysis during hacker's attack and after it.
COURSE STRUCTURE:
The course starts from creating a very small API application. For that purpose I will use the Python programming language and Flask framework. If you are not aware of current technologies, don't worry, you should not. Believe me, the application would be extremely simple, so anyone, even a child, can understand how it works.
While creating according application I will concentrate at next essential aspects:
Custom exceptions
Logging
I will explain why it is so essential to have those both things at any application and how to make it properly in order it would be helpful from a security defense perspective.
The principles which I will show you are extremely simple and can be easily propagated at any existing web application. You will see the real power of properly done exceptions and logging at your own eyes when we will make real hacker’s attacks simulations at our application after deploying it at AWS cloud
Generally speaking, deploying - it is 2nd essential part of our learning. Together we will deploy our test API application at AWS using Terraform. And again, if you have never used current technology, don’t worry. I will show you step by step, how to run according terraform scripts.
At 1st we will prepare the AWS network, after that we will deploy AWS ALB with WAF, and finally, at the last step, we will deploy our application at EC2 using an auto scaling group. Current pattern of deployment can be easily used by you at production as it is rather cost effective and almost a HA solution. Though as every solution it also has some limitations, which I will discover during Terraform lectures
At deployment section I will speak a lot about different AWS Services, that would be used for creating security defense mechanisms
IAM policies and Security groups as restriction mechanisms to our resources
S3 as place for keeping our ALB and WAF logs
CloudWath as centralized log storage and alarm system
SNS - as mechanism for sending alarm notifications during security attacks detection
I will also touch a little bit Route 53 and Certificate manager services
The deployed Falsk application and all AWS infrastructure around it would be intensively used as a lab environment for imitating different hacker’s attacks and providing a cyber security learning process. That will allow you to perform real practice training and try different security tools and tricks with your own hands. That is why, as for me, it is so essential to have it to be done.
In the third section we will speak about AWS WAF. We will discuss in details:
What resources can we attach WAF at - ALB, API gateway, CloudFront
How properly to configure it
Why correct configurationof AWS WAF is so time consuming process
How to set up AWS WAF managed rules and custom blocking policies
How to analyse WAF and ALB logs using Athena
Why WAF is not silver bullet that can’t protect web app against all possible threats
At current section I will also show you some examples of real attacks that were blocked by WAF taken from my commercial experience, in order you could feel how powerful WAF is as a security defense tool
At 4th section we will discuss deeply AWS CloudWatch service, especially:
how to use our application logs as security detector
how to build custom CloudWatch filters
how to raise alerts in case web application is under the hacker’s attack
how you can be aware of attack even before WAF will detect it, or when WAF could not deal with the problem
In the 5th section we will speak about cyber threat analysis using Atena and Excel after a hacker's attack. We will discuss how to gather all required data using Athena and how to verify if the hacker's actions had any success.
At last section we will make a short summary of all passed practice materials, by creating effective security defense framework, that can be used at any cloud or even at on-premise solutions
Who this course is for:
Anyone who is interested at cyber security or who is responsible for Web resources:
Software engineer
DevOps
Admin
CTO
CEO
Description
Are you ready to embark on a transformational journey into the world of Software Development Engineer in Test (SDET) using C#? Welcome to the most comprehensive and hands-on course designed to take you from a beginner to a proficient automation tester.
In today's fast-paced software industry, the demand for SDETs who can build robust and reliable test automation frameworks is skyrocketing. This course is your gateway to mastering C# for test automation, from the ground up.
What You Will Learn:
Foundations of Test Automation: Start with the fundamentals of test automation, including understanding the importance of automation testing in the software development lifecycle.
C# Programming: Dive into C#, one of the most powerful and versatile programming languages, and learn it from scratch. No prior coding experience is required!
Selenium WebDriver: Explore the world of Selenium WebDriver and harness its capabilities to automate web applications with precision.
Test Frameworks: Build scalable and maintainable test automation frameworks from the ground up, allowing you to efficiently test complex applications.
Page Object Model (POM): Implement the industry-standard POM design pattern to create clean and organized test scripts.
API Testing: Extend your skills to include API testing using C# and tools like RestSharp, preparing you for full-stack testing.
Real-World Projects: Apply your knowledge through hands-on projects and gain practical experience that mirrors real industry scenarios.
Best Practices: Discover industry best practices for writing maintainable, efficient, and scalable automation scripts.
Why Enroll in This Course?
Hands-On Learning: Gain practical experience through hands-on exercises, quizzes, and projects that reinforce your understanding.
Instructor Expertise: Learn from experienced instructors who have a proven track record in test automation and C# programming.
Career Advancement: Boost your career prospects by becoming proficient in a skill set highly sought after by leading tech companies.
Lifetime Access: Get lifetime access to course materials, updates, and a supportive online community.
Don't miss this opportunity to become a certified SDET with C# expertise. Enroll today, and take the first step toward a rewarding career in test automation!
Description
Are you ready to dive into the world of API testing and master the art of Webservices API testing using Postman? Welcome to the most comprehensive course designed to make you an API testing expert.
In today's digital era, APIs power the connectivity of the web. This course is your gateway to becoming a skilled API tester, leveraging the full potential of Postman to test RESTful Web Services with confidence.
What You Will Learn:
Postman Basics: Start with the fundamentals of Postman, even if you've never used it before. You'll quickly become proficient in this powerful API testing tool.
API Basics: Understand the core concepts of APIs, the backbone of modern web applications.
REST API: Dive deep into Representational State Transfer (REST) APIs and how they work, gaining insights into their architecture.
RESTful Web Services: Explore RESTful Web Services, learning how to interact with them and validate their functionality.
HTTP Methods: Master various HTTP methods (GET, POST, PUT, DELETE, etc.) to perform a wide range of API operations.
HTTP Status Codes: Gain expertise in interpreting HTTP status codes to identify the success or failure of API requests.
JSON Schemas: Learn to work with JSON schemas to validate and structure API responses accurately.
API Testing: Dive into practical API testing scenarios, from simple requests to complex workflows, ensuring the quality and reliability of APIs.
Why Enroll in This Course?
Hands-On Learning: Gain practical experience through hands-on exercises, quizzes, and real-world API testing projects.
Expert Instruction: Learn from experienced instructors with a deep understanding of API testing and Postman.
Career Advancement: Enhance your career prospects by becoming a proficient API tester, a skill highly sought after in the software industry.
Lifetime Access: Enjoy lifetime access to course materials, updates, and a supportive online community.
Don't miss this opportunity to become a Webservices API Testing expert with Postman. Enroll today, and take the first step toward a rewarding career in API testing!
IT & Software
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Description
Master Course in Sustainable Tech & Datafication 2.0: Shaping a Greener Future
In today's rapidly changing world, the integration of technology and data-driven solutions plays a pivotal role in addressing the most pressing global challenges, including climate change and environmental sustainability. The Master Course in Sustainable Tech & Datafication 2.0 represents a cutting-edge educational program designed to equip students with the knowledge and skills needed to harness the power of technology and data for a more sustainable and eco-friendly future. In this master course, we will explore the key aspects of this master course and why it is so relevant in our modern world.
Datafication is the process of transforming various aspects of human life, behavior, business operations, and social interactions into digital data that can be collected, analyzed, and used. This process involves quantifying activities, decisions, and interactions, turning them into measurable data points that can be used for insights, decision-making, and predictive purposes.
Key Aspects of Datafication:
Scope: It covers everything from social media activity, website interactions, and online purchases to physical world behaviors like exercising (tracked by wearable devices) or traffic patterns (monitored by sensors).
Purpose:
Decision-Making: Enables businesses and governments to make informed decisions based on patterns and trends.
Personalization: Powers personalized experiences, like tailored ads or content recommendations.
Innovation: Supports the development of AI and machine learning technologies.
Examples:
Social Media: Likes, shares, comments, and engagement metrics on platforms like Instagram and Facebook.
Wearables: Health data from fitness trackers and smartwatches.
Smart Cities: Traffic flow optimization using real-time sensor data.
E-commerce: Customer preferences derived from purchase histories.
Implications:
Positive: Improved efficiency, better customer experiences, and new innovations.
Negative: Privacy concerns, ethical dilemmas, and potential misuse of data.
Datafication is a foundational concept in the digital economy, enabling sectors like marketing, healthcare, and urban planning to leverage data for better outcomes. For your studies in Integrated Marketing Communications, understanding datafication is crucial for developing strategies that harness data to craft consistent messaging and optimize media channels.
The Need for Sustainable Tech & Datafication
Climate change, resource depletion, and the loss of biodiversity are critical issues that demand immediate attention and action. The Sustainable Tech & Datafication 2.0 master course recognizes that technology and data-driven approaches are instrumental in mitigating and reversing the environmental damage caused by human activities.
The Sustainable Tech & Datafication 2.0 master course is a comprehensive program that encompasses a wide range of subjects, ensuring that students are well-prepared for the challenges of today's rapidly changing world. Here are some of the key components:
1. Data Analytics: Understanding and working with large datasets is a fundamental skill. Students learn to gather, clean, and analyze data to make informed decisions about sustainability initiatives.
2. Environmental Science: A strong foundation in environmental science is essential for understanding the context and urgency of sustainability. Students gain insights into ecosystems, climate change, and conservation.
3. Renewable Energy: The course delves into the world of sustainable energy sources, covering solar, wind, and hydroelectric power, as well as energy storage and grid integration.
4. Environmental Policy: A strong grasp of policy and regulation is vital in today's environmental landscape. Students explore how to navigate and influence policy for a greener future.
5. Data Security and Privacy: As data becomes more critical in sustainability, it's important to learn how to protect it. The course includes a focus on data security and privacy in a sustainable tech context.
6. Practical Projects: Hands-on experience is crucial. Students work on real-world projects that address sustainability challenges, from designing energy-efficient buildings to developing sustainable agricultural systems.
Career Opportunities
Upon completing the Master Course in Sustainable Tech & Datafication 2.0, graduates are well-equipped to pursue a variety of exciting career paths:
1. Sustainability Consultant: Help organizations and governments implement sustainable practices, reducing their environmental impact.
2. Data Analyst/Scientist: Analyze and interpret data to drive sustainable decision-making in various industries.
3. Renewable Energy Engineer: Design and optimize renewable energy systems for homes, businesses, and cities.
4. Environmental Policy Analyst: Shape policies and regulations that promote sustainability at local, national, and international levels.
5. Green Tech Startup Entrepreneur: Create innovative solutions to address sustainability challenges and drive positive change.
The Master Course in Sustainable Tech & Datafication 2.0 is a forward-thinking program that prepares students to tackle the most pressing environmental challenges of our time. In a world where data and technology are omnipresent, this course provides the tools and knowledge needed to shape a greener and more sustainable future. Whether you're a recent graduate looking to make a difference or a professional seeking to pivot into a more sustainable career, this course could be your stepping stone to success in the rapidly evolving field of sustainable technology and datafication. Embrace the future of sustainability and be part of the solution.
In this master course, I would like to teach the major topics: (More topics updating now )
Sustainable Technology Fundamentals
Advanced Datafication Techniques
Ethics and Sustainability
Sustainable Tech Applications
Data-Driven Decision-Making for Sustainability
Innovation and Entrepreneurship
DataOps - Data Operations and Data Management
Importance and Benefits of Data Visualization
Data Visualization and Implementing Interactivity for User Engagement
Understanding AI Governance: Navigating the Future of Technology
International Collaboration and Ethical Assessment in AI Governance
Crafting an Effective Operations Strategy: Key Steps and Considerations
Sales Enablement Platforms and Leveraging CRM Systems
Understanding Big Data and Its Implications
Unleashing Big Data: Revolutionizing Human Resources
Revolutionizing Finance: Big Data's Impact on Customer Segmentation & Targeting
Embracing Change: Crafting an Effective Digital Transformation Strategy
Driving Innovation in Business: Strategies, Frameworks, Cultivating a Culture
Business Intelligence (BI) and Fundamentals of Predictive Analytics
Exploring Real-Time Analytics: Big Data Concept, Tools, and Applications
Steps in Planning a BI/Predictive Analytics Project
Business Process Management Metrics for Different Process Stages
Navigating the Data Seas: A Comprehensive Data Lifecycle Management (DLM)
Safeguarding the Digital Realm: Exploring the Fundamentals of Data Security
Exploring Reporting Tools and Technologies in Data Analytics
Data Preprocessing and Feature Engineering in Data Science and Machine Learning
Data Monetization: Identifying Monetizable Data Assets
Data Annotation and Labeling: Data Management for AI and Automation
Capstone Project
Master Course in Sustainable Technologies & Datafication 2.0 - PART II Lectures
Beyond Carbon Neutrality
Hyperlocalized Sustainability Solutions
AI for Ecological Preservation
Circular Economy Data Loops
Precision Agriculture 2.0: Revolutionizing Modern Farming
Renewable Energy Blockchain Systems
Advanced Digital Twin Technologies
Human-Centric Datafication
Nano-Technologies for Sustainability
Machine Learning for Climate Prediction
Sustainable FinTech Solutions
Water Management Datafication
Advanced Smart Grid Design
Quantum Computing for Sustainability
Advanced Mobility and Transport
Resource-Aware Edge Computing
Geo-Spatial Analytics for Green Development
Digital Carbon Trading Platforms
Personalized Energy Management Systems (PEMS)
Advanced Materials Informatics
AI-Augmented Sustainable Policy Development
Sustainable IoT Ecosystems
Predictive Environmental Health Monitoring
Data-Driven Ecosystem Services Valuation
Digital Ethics in Datafication
Energy Harvesting Technologies
Multi-Stakeholder Data Ecosystems
Behavioral Economics Meets Datafication
Advanced Lifecycle Assessment (LCA)
AI for Forest Management
Sustainable Supply Chain Analytics
Cyber-Physical Systems in Sustainability
Circular City Design
High-Resolution Climate Modeling
Adaptive Manufacturing Systems
Sustainable Data Centers
Ethics of Data Monetization in Sustainability
Multi-Scale Energy Simulations
Advanced Urban Climate Analytics
Hydrogen Economy Datafication
Cross-Sectoral Data Collaboration
Dynamic Ecosystem Modeling
Smart Building Technologies
Advanced Robotics in Sustainability
Predictive Lifecycle Extension Models
Virtual and Augmented Reality for Sustainability
AI for Ocean Preservation
Smart Energy Storage Systems
Next-Gen Wearables for Sustainability
Green Technology Foresight
Understanding and Importance of Sustainability Principles
Corporate Social Responsibility: Strategies, Frameworks, and Integration
Consumer Behavior of Green Marketing
Master Course in Sustainable Technologies & Datafication 2.0 - PART III
AI in Sustainable Urban Landscaping
Advanced Data Solutions for Sustainable Tourism
Intelligent Green Manufacturing Processes
Digital Platforms for Renewable Energy Incentives
AI for Urban Food Security Solutions
Advanced Marine Biodiversity Tracking Systems
Sustainable Textile Supply Chain Analytics
Smart Aquaponics Systems
Datafication in Urban Resilience Planning
Understanding Datafication & Historical Evolution
Database, Data model and Data Development
Logical data model schema
Introduction to E-Commerce and Consumer Data and Business Growth
Circular Economy and Importance
Business Data Model of CE (Circular Economy)
Data Web 3.0 and SEO
Digital Transformation and Benefits
Digital Transformation and adopting new digital technologies
Social Media Marketing and Business Data Leads collections
Importance of corporate social responsibility and Sustainability
Fundamentals of Datafication
Datafication in Social Media
Datafication in Business Operations
Role of Datafication in Marketing
Datafication in Education
Security and Privacy in Datafication
Datafication in Entertainment
Datafication in Financial Services
Datafication in Agriculture
Master Course in Sustainable Technologies & Datafication 2.0 - PART IV
Role of Data in Modern IT and Business
Data-Driven Decision Making
Big Data and Business Transformation
Datafication in Customer Insights
Datafication in Operations Management
Cybersecurity and Awareness Training
How to Create a Streamlined Data Architecture
Functions and Patterns of Data Architecture
Blockchain Technology - Introduction
Blockchain Architecture
Cloud Architecture
AWS, IBM, and Oracle Cloud Architectures
ZTA - Zero Trust Architecture
Data Management and Privacy among Human Resources
Understanding Edge Computing
Edge Computing among Various Industries
Business Analytics and Importance of Data Science
Business Data Analytics and Decision making among various industries
AI and Deep Learning - Introduction
IoT in various sectors and Industries
Modeling creation of AR and VR (Augmented Reality and Virtual Reality )
Deep Learning, Neural Networks and Power of DATA
Quantum Computing with AI
Aligning Workforce Planning with Business Goals
Conflict Resolution Strategies among IT Organizations
Employee Engagement and Motivation among IT Organizations
Decision-Making Models and Overcoming Decision-Making Biases
Creating a Culture of Innovation and Techniques for Stimulating Creativity
Effective Communication and Overcoming Communication Barriers for IT Employees
Artificial Intelligence and Datafication
Cloud Computing and Datafication
Datafication and Business Models
Datafication in Financial Management
Data Visualization and Communication
Data Governance and Compliance
Datafication in Human Resources
Datafication and Innovation
Future of Datafication in IT
Capstone Project: Building a Data-Driven Strategy
Master Course in Sustainable Technologies & Datafication 2.0 - PART V Lectures
Environmental Sustainability in Business
Social Sustainability in Business
Economic Sustainability in Business
Sustainability and Corporate Governance
Sustainable Supply Chain Management
Circular Business Models and Circular Business Strategies
Exploring Energy Efficiency and Renewable Energy
Innovation and Sustainability
Carbon Footprint Analysis and Environmental Impact
Sustainable Transportation
Digital Data Security and Digital Data Ethics
Ecosystem Dynamics and Succession
Ecosystem Valuations
Climate Change Impact Assessments
Strategies for Protecting Biodiversity Hotspots
Socio-economic aspects and policy frameworks
Green Economy and Corporate Sustainability
IT Governance Introduction
Information Security and Risk Management
Enterprise IT Governance Part II
Risk Governance
Generative AI Models
Cybersecurity Ransomware
Cybersecurity Vulnerabilities
Business Case Development of Sustainability
Innovation Ecosystems and Identifying Key Stakeholders
Security Concepts Relevant to Cloud Computing
Design and Implement Cloud Data Storage Architectures
Cloud Security, Operating and Maintaining Cloud Infrastructure
Blockchain Architecture Design, Building Blockchain Applications
Sustainability in Product Development
Renewable Energy in Business
Waste Management and Recycling
Water Stewardship in Business
Sustainable Marketing and Branding
Technology for Sustainability
Climate Change and Business Risks
Sustainability Reporting and Metrics
Master Course in Sustainable Technologies & Datafication 2.0 (PART VI Lectures)
Strategic Importance of Datafication
Data Governance and Ethics
Big Data Architecture and Frameworks
Enroll now and learn today !
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Description
Many experts in various fields rely on various data management technologies like Google Analytics and CRM. But managing and analyzing data across many platforms is time-consuming and tedious. Excel offers a streamlined solution to this problem by combining research, data analysis, and reporting into a single application.
Despite its usefulness, many specialists shy away from using Excel because of its complex formulas and functions. That’s why we’ve created a course designed to break down Excel to its basics and allow you to integrate it into your daily work.
Our course quickly and effectively covers the essentials of Excel in four sections:
Fundamentals
Calculations
Data Analysis
Data Visualization
From understanding the interface to creating charts and visualizing data, we’ve got you covered.
COURSE INSTRUCTOR
Denys Sokotov is a Data Analyst with 4+ years of experience working in Excel and 2 years in the data analytics field. He has developed over 40 dashboards and reports, holds a Google Data Analyst Certificate, and was one of 9 finalists in an analytics challenge with over 400 participants.
Throughout the course, you’ll have access to many examples and files with keyboard shortcuts to make learning even easier. With this course, you’ll be able to use Excel like a professional and gain the foundational knowledge required by most employers.
LEARN HOW TO WORK WITH EXCEL FROM DIGITAL MARKETING AND DATA ANALYTICS PROFESSIONALS:
Our course is taught by top professionals with over 14 years of experience in online marketing. Our Webpromo Agency has both Google Premier Partner status and Facebook Marketing Partner status.
We've launched over 1,500 successful marketing strategies and campaigns.
With over 500,000 digital marketing specialists worldwide enrolled in our online courses, we’re dedicated to helping the SkillsBooster community stay up-to-date with the latest tips and trends in digital marketing.
OUR EXCEL TRAINING INCLUDES:
Theory: 1+ hours of lectures with a multitude of hands-on examples. Lessons are easy to follow and range from 3 to 15 minutes in length.
Practice Materials: Checklists, templates, and video tutorials to make the course more interactive and valuable.
Lifetime Access to the course and any future updates.
Students' Support: To ensure that you get the most out of your learning experience.
After successfully completing the course, participants receive an Udemy certificate.
STILL WORRIED?
If you’re unsatisfied with the course, we offer a 30-day money-back guarantee.
Enroll now and start simplifying your data management tasks with Excel!
If you find the coupon expired, please follow us on Telegram to watch for it if released again.
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