Collection of Courses Number 332

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Business
Development
IT & Software
Marketing
Office Productivity

Business

Product Development & Customer Experience Management Diploma

CX / Customer Experience. Product Management and Development. Customer journey and touchpoints, CJM. Product Life-cycle

48 lectures

Description

Welcome to course Product Development & Customer Experience Management Diploma by MTF Institute

Course provided by MTF Institute of Management, Technology and Finance

MTF is the global educational and research institute with HQ at Lisbon, Portugal, focused on business & professional hybrid (on-campus and online) education at areas: Business & Administration, Science & Technology, Banking & Finance.

MTF R&D center focused on research activities at areas: Artificial Intelligence, Machine Learning, Data Science, Big Data, WEB3, Blockchain, Cryptocurrency & Digital Assets, Metaverses, Digital Transformation, Fintech, Electronic Commerce, Internet of Things.

MTF is the official partner of: IBM, Intel, Microsoft, member of the Portuguese Chamber of Commerce and Industry.

MTF is present in 210 countries and has been chosen by more than 580 000 students.

Course Author:

Alex Amoroso is a seasoned professional with a rich background in academia and industry, specializing in research methodologies, strategy formulation, and product development. With a Doctorate Degree from the School of Social Sciences and Politics in Lisbon, Portugal, where she was awarded distinction and honour for her exemplary research, Alex Amoroso brings a wealth of knowledge and expertise to the table.

In addition to her doctoral studies, Ms. Amoroso has served as an invited teacher, delivering courses on to wide range of students from undergraduate level to business students of professional and executives courses. Currently, at EIMT in Zurich, Switzerland, she lectures for doctoral students, offering advanced instruction in research design and methodologies, and in MTF Institute Ms. Amoroso is leading Product Development academical domain.

In synergy between academical and business experience, Ms. Amoroso achieved high results in business career, leading R&D activities, product development, strategic development, market analysis activities in wide range of companies. She implemented the best market practices in industries from Banking and Finance, to PropTech, Consulting and Research, and Innovative Startups.

Alex Amoroso's extensive scientific production includes numerous published articles in reputable journals, as well as oral presentations and posters at international conferences. Her research findings have been presented at esteemed institutions such as the School of Political and Social Sciences and the Stressed Out Conference at UCL, among others.

With a passion for interdisciplinary collaboration and a commitment to driving positive change, Alex Amoroso is dedicated to empowering learners and professionals for usage of cutting edge methodologies for achieving of excellence in global business world.

Product Management

Product Management is a multifaceted discipline that encompasses the planning, development, marketing, and optimization of a product or service throughout its lifecycle. It involves aligning customer needs with business goals and coordinating cross-functional teams to deliver successful and valuable products. Product managers act as the linchpin between various departments, ensuring seamless communication and collaboration.

Customer experience (CX) is the overall impression customers have of your brand throughout their interactions with your business. It encompasses everything from the initial marketing message to the post-purchase support they receive. Think of it as the customer journey, and CX is all the touchpoints along the way that shape their perception.

Key Areas of CX

Customer touchpoints: Every interaction a customer has with your brand, like websites, social media, advertising, in-store experience, and customer service.
Customer journey: Mapping out the steps a customer takes to interact with your brand, from awareness to purchase and beyond.
Customer satisfaction: How happy customers are with your product or service.
Customer loyalty: How likely customers are to return and recommend your brand to others.

CX Frameworks

Frameworks provide a structured approach to improving CX. Here are two common ones:

Customer Experience Journey Map: A visual representation of the customer journey, identifying touchpoints and opportunities for improvement.
Five Service Dimensions: A framework that focuses on five key aspects of service quality: reliability, responsiveness, assurance, empathy, and tangibles.

Why Learning CXM is Important for Companies:

Improved Customer Satisfaction and Loyalty: CXM focuses on understanding and meeting customer needs, leading to increased satisfaction and a higher likelihood of repeat business.
Enhanced Brand Reputation: Positive customer experiences contribute to a strong brand reputation, attracting new customers and retaining existing ones.
Increased Revenue and Profitability: Satisfied customers are more likely to spend more, refer others, and remain loyal, all of which contribute to revenue growth.
Competitive Advantage: In today's crowded marketplace, exceptional customer experience can be a key differentiator, setting a company apart from its competitors.
Reduced Costs: Resolving customer issues proactively and efficiently can reduce the cost of customer service and support.

Why Learning CXM is Important for Building a Career as a Manager:

In-demand Skill: CXM is a highly sought-after skill in today's business world, as companies increasingly recognize its importance.
Career Advancement: Expertise in CXM can open doors to various managerial roles, such as Customer Experience Manager, Customer Success Manager, or Marketing Manager.
Problem-solving Skills: CXM involves identifying and addressing customer pain points, which enhances problem-solving and analytical skills.
Leadership Development: Managing customer experience initiatives requires strong leadership, communication, and collaboration skills.
Cross-functional Collaboration: CXM often involves working with multiple departments, providing managers with exposure to different areas of the business.

Overall, learning CXM is crucial for companies looking to thrive in the modern business landscape. It's also a valuable investment for managers aiming to build a successful career in various industries.

Diploma in Digital Transformation and Operational Excellence

Digital Transformation Strategies, Organisational Transformation, Operations Strategy, Process Design and Analysis

43 lectures

Description

Welcome to program: Diploma in Digital Transformation and Operational Excellence by MTF Institute

Course provided by MTF Institute of Management, Technology and Finance

MTF is the official partner of: IBM, Intel, Microsoft, member of the Portuguese Chamber of Commerce and Industry.

MTF is present in 210 countries and has been chosen by more than 520 000 students.

Course Authors:

Dr. Alex Amoroso is a seasoned professional with a rich background in academia and industry, specializing in research methodologies, strategy formulation, and product development. With a Doctorate Degree from the School of Social Sciences and Politics in Lisbon, Portugal, where she was awarded distinction and honour for her exemplary research, Alex Amoroso brings a wealth of knowledge and expertise to the table.

Dr. Joao Martins is seasoned manager and entrepreneur, with over 30 years’ experience in top management positions in the telecommunications and IT sectors. Starting in an academic environment, where he obtained his PhD in Engineering and an MBA at Universidade Nova de Lisboa, quickly evolved to C-suite positions in the corporate environment, both in large corporations and in start-ups.

He is currently a director and start-up shareholder in an IT integrator in Lisbon, focused on cybersecurity. With a passion for education, he also an invited Professor at Nova Information Management School, teaching Knowledge Management and Financial Analysis to graduate and undergraduate students.

Operations management (OM) is the administration of business practices to create the highest level of efficiency possible within an organization. It is concerned with converting materials and labor into goods and services as efficiently as possible to maximize the profit of an organization. OM covers all aspects of a business, from the design and management of products, services, and processes, to the management of supply chains and logistics.

Importance of Operations Management Skills for Career and Business:

Developing skills in operations management can significantly benefit your career and entrepreneurial endeavors in the following ways:

Career:

Enhanced Employability: Operations management skills are highly sought after in various industries, including manufacturing, healthcare, technology, retail, and service sectors. Expertise in OM can open up a wide range of career opportunities, such as operations manager, supply chain analyst, production planner, quality manager, project manager, and more.
Increased Earning Potential: Professionals with strong operations management skills often command higher salaries due to their ability to optimize processes, reduce costs, improve efficiency, and drive overall business success.
Problem-Solving and Decision-Making Abilities: Operations management equips you with the skills to analyze complex problems, identify bottlenecks, and make data-driven decisions that lead to improved operational performance. These skills are valuable assets for any career path.

Digital Transformation. In business landscape, digital transformation has become a critical strategic imperative for companies across all industries. This program aims to provide participants with a deep understanding of digital technologies, their impact on businesses, and effective strategies for leveraging them to drive growth and innovation.

Importance of Education in Digital Transformation for Companies and Managers:

In the business environment, digital transformation has emerged as a key driver of competitive advantage and long-term success. Embracing digital technologies is no longer an option but a necessity for companies to remain relevant and thrive. However, implementing digital transformation initiatives requires more than just adopting new tools; it demands a comprehensive understanding of digital trends, customer behavior, data analytics, and organizational change management. This education helps companies and managers:

Strategic Adaptation: Digital transformation education empowers organizations to align their strategies with the opportunities and challenges presented by the digital age. It helps leaders identify potential areas for disruption and develop agile responses to stay ahead of the competition.

Enhanced Customer Experience: Understanding digital transformation enables businesses to design and deliver exceptional customer experiences, which are crucial for customer retention and loyalty in today's customer-centric market.

Data-Driven Decision Making: The course equips managers with skills in data analysis and interpretation, enabling them to make data-driven decisions that lead to improved business outcomes.

Innovation and Creativity: Participants will learn about emerging technologies and innovation processes, fostering a culture of creativity within their organizations and driving continuous improvement.

Organizational Resilience: With digital transformation education, managers can build resilient organizations capable of adapting to disruptions and thriving in times of uncertainty.

Importance of Digital Transformation Education for Building a Career:

In the competitive job market, professionals with expertise in digital transformation are in high demand across various industries. Building a career with a strong foundation in digital transformation can open up numerous opportunities for individuals:

Competitive Advantage: Having a recognized qualification in digital transformation sets job seekers apart from others in the job market, giving them a competitive edge when applying for leadership positions.

Career Progression: As companies prioritize digital transformation to remain competitive, they seek managers and leaders with expertise in this area. Earning an executive diploma in digital transformation can lead to career advancement and promotion.

Versatility: Digital transformation knowledge is valuable across industries, allowing professionals to explore diverse career paths and contribute to different sectors.

High-impact Roles: Graduates can secure roles that involve leading digital transformation initiatives, making strategic decisions, and driving organizational change, thereby playing a crucial role in shaping their company's future.

Spotfire Interview Tech Questions Answered with Explanation

Answers with Detail Explanation to Actual Spotfire Interview Questions, beneficial for Beginners and Experienced alike.

36 lectures

Description

Get that dream Business Intelligence Job in Spotfire..!

Welcome to this course on Spotfire Technical interview Questions and Answers where you are going to excel the Spotfire Technical job interview. Take the course, learn the material and go into interview with a confidence that you are prepared!

This course will take your knowledge in Spotfire to a different level, making you 100% prepared for the Technical Round. The Questions here are the actual questions being asked in Interviews and a Detail explanation is given for each, so you just not know, but understand the whole concept, making you well prepared for any Interview.

This course is well suited for :

Students - They will be able to identify their weak areas and address them.
Professionals - They will be able to ace the Technical Interview.
Interviewers - They will be able to ask excellent Spotfire Technical & Non-Technical Questions

Top Reasons you should take this Course

Actual Interview Questions are discussed
All approaches to solve a particular task are shown
Spotfire's latest version is used in the Videos
Recommended Answers are shared for Non-Technical Questions to give the right direction
Questions around advanced topics are also discussed, like TERR, Iron Python, Document Property etc.
Custom Expression syntax are explained in Detail

This course is recommended for everyone who want to switch their career to Business Intelligence - the most lucrative job profile of 2021.

Note : New Questions on Advanced Topics will be added Regularly and Announcements will be made.

Beginners guide to financial storytelling and presentations

Learn to transform data into Compelling Narratives, how to craft and deliver the presentations

22 lectures

Description

Unlock the transformative power of financial storytelling with our comprehensive course, "Mastering Financial Storytelling: Transform Data into Compelling Narratives." In today's fast-paced and information-rich world, the ability to convey complex financial data in an engaging and memorable manner is more crucial than ever. This course is designed to equip you with the skills and tools needed to turn intricate financial information into captivating stories that resonate with diverse audiences.

Financial storytelling is not just about presenting numbers; it's about weaving a narrative that connects data to real-world implications and decisions. Whether you're a financial analyst, a CFO, a business consultant, or anyone involved in communicating financial information, this course will help you enhance your storytelling abilities to achieve greater impact.

Why Financial Storytelling Matters

Traditional financial reporting can be dry and difficult for many stakeholders to understand. Financial storytelling bridges the gap between technical data and the audience's need for clarity and relevance. By learning to craft compelling stories around financial data, you can:

Enhance Engagement: Capturing and retaining your audience's attention is paramount. Through storytelling, you can make financial presentations more engaging, ensuring your audience stays interested and invested in what you have to say.
Simplify Complexity: Financial data can be overwhelming. Storytelling helps break down complex information into digestible pieces, making it easier for non-experts to grasp key points and implications.
Persuade and Influence: Effective storytelling can sway opinions and drive decisions. By presenting data within a narrative framework, you can influence stakeholders and guide them toward desired outcomes.
Improve Retention: Stories are easier to remember than raw data. By embedding financial information within a narrative, you enhance your audience's ability to recall important details long after the presentation.

Introduction to Risk Management - Decision Makers & Leaders

Understanding Risk Management Concepts

16 lectures

Description

Understanding Risks, how to identify, assess, mitigate and monitor them for decision making is crucial to the success of any one in a role needing to make calls.

We examine the concepts around Risk Mitigation, for decision makers and anyone in a position of leadership/responsibility.

Risk is something we live with daily in business and all around us. It is not so much as not to have ANY risks (where ideal), but by definition, carrying on in business is a risk and presents multiple risks. So, we need to explore ways we can manage those risks.

Risk management refers to the process of identifying, assessing, and mitigating risks that could potentially impact the business or organisation or performance of an institution or its clients.

This course explores:

- Various approaches to risk

- Various risks that could occur in any business or organisation

- Managing and mitigating risks

- Creating an environment of risk awareness and mitigation is normal

Some of the introductory concepts we look include:

- Common approaches to risk

- Risk Identification

- Risk Assessment

- Risk Measurement and Monitoring

- Risk Mitigation

- Regulatory Compliance and more

Overall, effective risk management is essential for maintaining business and financial stability, protecting against losses, and building trust and confidence among stakeholders.

Decision Makers and Leaders can develop the skills to managing risks, ensuring that the organisation and it's stakeholders are protected as well as served to the benefit of all.

Thanks for stopping by on this course and look forward to your feedback.

Feel free to reach out if you have any questions.

best regards,

Baba

Project/ Product Management Frameworks & Methods MasterClass

Learn the top Product Managers skills - Lean, Agile, Design Thinking, JTBD, SMART, HEART, DACI, SPADE, CIRCLES and more.

35 lectures

Description

The demand for Product Management is increasing at an insane rate. More and more companies are finally figuring out how important this discipline and this role is to their success, making product management as one of the hottest jobs in the market. However, most people are unaware of what exactly a Product Manager does. Does the role require technical skills or business skills? And what is it about the role that demands extreme empathy with the customer?

As a product manager (PM), how do you decide what to work on next? How do you determine if an initiative is worth pursuing in the first place? In most cases, nobody is going to hand you a written plan guiding you step-by-step to complete your initiative. That’s why you have to learn to prioritize your work, optimize your cross-functional team’s workflows, and know-how to quickly assess whether or not an initiative is worth your company’s time and budget.

We’ve compiled dozens of proven product management frameworks to help you do just that. Factually, to make effective product decisions, the best Product Managers from Tier One tech companies employ these variety of frameworks in order to make great decisions. These frameworks help Product leaders make sense of and evaluate the vast array of inputs that they receive on a daily basis.

This course will first introduce you to Product management frameworks and their importance and then divide these frameworks into 6 sections – goal setting , road mapping, prioritization, decision making, problem solving and innovation frameworks. We will talk in detail about each one of them and how to apply them. This course will also provide you with some useful resources that you can use and also further reading material. All of these frameworks apply equally to Project Management as well.

This course has been designed for product managers with 0 or even 10+ years of experience who want to up-level and re-energize their work, and it's been designed for aspiring product managers who want to kickstart their work with skill and impact. This course provides and overview of the absolute best frameworks in a clear, concise, and actionable manner so that you can make more efficient and effective decisions.

So, enroll today, and get set to build some awesome products using one or more of the frameworks that we will be discussing in this tutorial. I look forward to see you in the course. Thankyou !

Generative AI and Artificial Intelligence (AI) for Leaders

Practical implications of AI and Generative AI in Management. Business and Strategic Considerations, AI Ethics

35 lectures

Description

Welcome to course: Generative AI and Artificial Intelligence (AI) for Leaders by MTF Institute

Course provided by MTF Institute of Management, Technology and Finance

MTF is the official partner of: IBM, Intel, Microsoft, member of the Portuguese Chamber of Commerce and Industry.

MTF is present in 215 countries and has been chosen by more than 605 000 students.

This "Generative AI and Artificial Intelligence (AI) for Leaders" course is designed to cater specifically to organizational leaders seeking to understand the practical applications and implications of AI in their roles. While it complements the "AI Essentials" course, "Generative AI and Artificial Intelligence (AI) for Leaders" can be taken independently as it offers a comprehensive and tailored experience for leaders aiming to harness the potential of AI within their organizations.

Throughout the course, participants will delve into key topics such as AI-driven decision-making, fostering human-AI collaboration, data privacy and security, and integrating AI solutions with existing IT infrastructure. Using real-world examples and engaging discussions, leaders will gain a well-rounded understanding of the opportunities and challenges associated with AI implementation in the context of their roles.

The "Generative AI and Artificial Intelligence (AI) for Leaders" course is designed to equip participants with the knowledge and skills needed to successfully navigate the convergence of AI and organizational leadership. By exploring strategies for optimizing AI applications, promoting human-AI collaboration, and addressing potential risks, leaders will be well-prepared to leverage the transformative power of AI and drive innovation within their organizations.

The "Generative AI and Artificial Intelligence (AI) for Leaders" course is a transformative opportunity for organizational leaders seeking to excel in the complex realm of artificial intelligence. By delving into real-world use cases and practical strategies, participants will acquire the knowledge and skills necessary to drive innovation, optimize business processes, and cultivate a culture of collaboration between humans and AI. In today's fast-paced and competitive landscape, this course equips leaders with the tools they need to harness the power of AI, including the rapidly evolving field of Generative AI (GenAI), and apply these technologies at work. Through modules such as "Introduction to AI and Its Implications," "AI Applications and Use Cases," "Data and Governance," "Business and Strategic Considerations," "AI Ethics and Responsible Deployment," "Integrating AI with IT," and "AI and GenAI Demonstrations" leaders will be empowered to shape the future of their organizations and effectively navigate the AI-driven world. Join us and embark your AI Journey today!

The "Generative AI and Artificial Intelligence (AI) for Leaders" course is designed for business leaders and professionals with little to no prior experience in AI. No specific technical skills or tools are required. To fully participate, attendees will need: Basic understanding of business operations and functions. Access to a computer or mobile device to engage with course materials and participate in discussions. An interest in understanding the impact and potential of AI in business. This course serves as an entry point for business professionals and leaders seeking to familiarize themselves with AI technologies and gain confidence in making informed decisions for their organizations.

Certificate in Business & Operations Management Excellence

Executive Program: Business Management, Business Process Simplification, Operations Management, Operational Leadership

53 lectures

Description

Welcome to Program: Executive Certificate in Business & Operations Management Excellence and Business Process Simplification

Course provided by MTF Institute of Management, Technology and Finance

MTF is the official partner of: IBM, Intel, Microsoft, member of the Portuguese Chamber of Commerce and Industry.

MTF is present in 215 countries and has been chosen by more than 604 000 students.

Course Authors:

Importance of Operations Management Skills for Career and Business:

Developing skills in operations management can significantly benefit your career and entrepreneurial endeavors in the following ways:

Career:

Enhanced Employability: Operations management skills are highly sought after in various industries, including manufacturing, healthcare, technology, retail, and service sectors. Expertise in OM can open up a wide range of career opportunities, such as operations manager, supply chain analyst, production planner, quality manager, project manager, and more.
Increased Earning Potential: Professionals with strong operations management skills often command higher salaries due to their ability to optimize processes, reduce costs, improve efficiency, and drive overall business success.
Problem-Solving and Decision-Making Abilities: Operations management equips you with the skills to analyze complex problems, identify bottlenecks, and make data-driven decisions that lead to improved operational performance. These skills are valuable assets for any career path.

Business management is the process of planning, organizing, directing, and controlling the resources (financial, human, and material) within an organization to achieve its goals and objectives effectively and efficiently. It encompasses a wide range of activities, from setting strategic direction and making operational decisions to managing resources and leading people.

Importance of Learning Linked Topics:

Business Models and Value Propositions: Understanding how businesses create, deliver, and capture value is crucial for identifying opportunities, developing new products or services, and ensuring long-term sustainability.
Strategic Management and Planning: This involves setting long-term goals, analyzing the competitive environment, and developing strategies to achieve success. Strong strategic thinking is essential for making informed decisions and guiding the organization towards its vision.
Organizational Behavior and Leadership: Effective leaders understand how to motivate and inspire teams, manage conflict, and create a positive work environment. Knowledge of organizational behavior is key to building high-performing teams and fostering a culture of innovation.
Risk Management and Business Continuity Planning: Businesses face a variety of risks, from financial and operational disruptions to natural disasters. Risk management involves identifying potential threats, assessing their impact, and implementing strategies to mitigate or avoid them. Business continuity planning ensures that critical operations can continue in the event of a disruption.
Change Management and Organizational Development: Organizations must continuously adapt to remain competitive. Change management skills are essential for leading and managing change initiatives effectively, while organizational development focuses on improving the overall performance and effectiveness of the organization.
Corporate Governance and Compliance: This involves ensuring that the organization operates ethically, transparently, and in accordance with relevant laws and regulations. Strong corporate governance practices build trust with stakeholders and protect the organization's reputation.

By developing a comprehensive understanding of business management and related topics, you'll gain the knowledge and skills necessary to build a successful career, make a positive impact, and contribute to the growth and development of your organization.

Agile Project Management Certification Prep+Agile Scrum+Jira

Overview of Agile project management+Online Agile Certification+Agile crash course in Jira agile project management tool

64 lectures

Description

Three reasons to TAKE THIS COURSE right now!

The unique reasons for taking this course are:

Complete, Concise, Confident Overview of Agile project management - You will be confident that you have a complete overview of Agile project management as the founders intended it, because I only teach accurately based on the Agile Manifesto and Agile Principles.
Gain confidence and get your Agile Certificate - I teach you everything you need to know to gain confidence then award you a certificate of completion without going into a class room or spending 1000s of Dollars. I also give you a foundation you can use for an accredited certification.
You get to ask me questions and see me respond to every single one of them thoughtfully!

Includes Narration from Randal Schaffer

What is Agile?

Agile is a mindset and an umbrella term for a set of related methods and frameworks that help us to deliver projects on time and more efficiently. Based on my experience, it is the number one mindset used to deliver projects on time!

Who should take is course?

Whether you are a team member, business owner, scrum master, product owner, developer, business stakeholder or simply someone who wants to understand what makes agile tick, this is the place to start. If you are preparing for an agile certification, this class is for you.

What will I learn?

In this class you will learn:

Concise overview of Agile - The exact mindset, principles and practices used to deliver a project using agile along with the history of Agile. This includes lectures on the fundamentals of Scrum, Kanban, User Stories, DSDM, Extreme Programming (XP) , Lean Software Development and more.
The facts based on the Agile Manifesto and Principles - The correct terminology and use of Agile is essential to mastering it. The Agile Manifesto and Principles are the foundation of Agile and many do not truly understand them.
Agile Certification - To get certified I teach you the foundation of Agile along with frequently asked questions (FAQs) and frequently misunderstood points. You will collect your Agile Certificate once you have understood these points and completed the course.

What are the pre-requisites?

This course is video based with no supporting document necessary. I go through key gotchas based on the Agile Manefesto and Agile Principles created by the founders of Agile.

How is the course structured?

Each section features an overview of a particular aspect of Agile such as the Agile Manifesto, Agile Principles or Popular Agile Methods and Frameworks like Scrum and Kanban. I include a summary of key methods, practices and frequent misunderstandings in industry. All is based on the Agile Manifesto and Agile Principles from the founders so you know that you are learning the facts.

Perfect if you are interested in agile certification, agile methodology, agile development, agile software, agile definition. Or if you are interested in increasing your Scrum Master Salary, gaining a Scrum Master Role, furthering your Scrum Master Training or meeting a scrum master job description.

Inspired by God, the Bible, my mother and the founders of Agile

Sales & Service Data Analysis & Analytics Expert Certificate

Sales & Service Data Analysis, Data Based Decision Making, Data Collection, Data Analytics, Sales Forecasting

67 lectures

Description

Welcome to Program: Sales & Service Data Analysis & Analytics Expert Certificate by MTF Institute

This program is designed to equip you with the essential skills to leverage data for sales growth and exceptional customer service. Starting with introduction to data analysis fundamentals course dives deep into areas from data collection and cleaning to statistical analysis, visualization, and predictive analytics.

The curriculum progresses through hands-on experience with industry-standard tools like Excel, SQL, Python, R, and Tableau, empowering you to tackle real-world data challenges. You'll learn how to apply data-based decision-making principles across various business functions. The core of the program focuses specifically on sales and service data, covering crucial topics such as customer segmentation, sales pipeline analysis, conversion rate optimization, churn prediction, and service efficiency improvements. This course will empower you to transform raw data into actionable insights, driving impactful results in your organization.

Course provided by MTF Institute of Management, Technology and Finance

MTF is the official partner of: IBM, Intel, Microsoft, member of the Portuguese Chamber of Commerce and Industry.

MTF is present in 215 countries and has been chosen by more than 701 000 students.

Course Author:

Data analysis is the process of collecting, cleaning, and organizing data to uncover patterns, insights, and trends that can help individuals and organizations make informed decisions. It involves examining raw data to find answers to specific questions, identify potential problems, or discover opportunities for improvement.

Data analysts transform raw data into actionable insights to help organisations improve operations, strategies, and customer experiences. Core skills include statistical analysis, critical thinking, data visualisation, and proficiency in tools like Excel, SQL, Python, and Tableau.

Learning data analysis skills is crucial for career building in today's data-driven world, both for professional positions and managers of all levels.

Developing expertise in Sales & Service Data Analysis & Analytics is incredibly important for companies in data-driven world. Here's why:

Importance for Companies:

Understanding Customer Behavior: Analyzing sales and service data provides deep insights into customer preferences, buying patterns, and pain points. This understanding allows companies to personalize marketing efforts, tailor product offerings, and improve customer satisfaction.
Optimizing Sales Processes: By analyzing sales data, companies can identify bottlenecks, inefficiencies, and areas for improvement in their sales processes. This leads to streamlined operations, increased sales productivity, and higher conversion rates.
Improving Customer Service: Analyzing service data helps companies understand common customer issues, identify areas where service can be improved, and personalize service interactions. This results in better customer experiences, increased loyalty, and positive word-of-mouth.
Forecasting Sales and Demand: Analyzing historical sales data and market trends enables companies to forecast future sales and demand. This allows them to optimize inventory management, production planning, and resource allocation, minimizing costs and maximizing profitability.
Identifying Growth Opportunities: By analyzing sales and service data, companies can identify emerging trends, unmet customer needs, and potential market opportunities. This allows them to develop new products or services, expand into new markets, and drive business growth.
Measuring the Effectiveness of Marketing Campaigns: Analyzing sales data in conjunction with marketing campaign data allows companies to measure the effectiveness of their marketing efforts. This helps them optimize campaigns, allocate marketing budgets more efficiently, and maximize return on investment.
Gaining a Competitive Advantage: Companies that effectively utilize sales and service data gain a competitive edge. They can make data-driven decisions, anticipate market trends, and provide superior customer experiences, setting them apart from competitors.

Support in Building a Career for Managers and Experts:

Increased Employability: Managers and experts with expertise in sales and service data analysis are highly sought after by companies across industries. These skills demonstrate the ability to drive sales growth, improve customer satisfaction, and optimize business processes.
Career Advancement: Developing these skills can lead to faster career progression. Managers who can effectively use data to support their decisions and demonstrate measurable results are more likely to be recognized and promoted.
Enhanced Credibility: Expertise in data analysis and analytics enhances the credibility of managers and experts. When they can back up their recommendations with data and insights, their opinions are more likely to be valued and their ideas adopted.
Leadership Potential: Data-driven decision making is crucial for effective leadership. Managers who can analyze sales and service data, identify trends, and make informed decisions are better equipped to lead their teams and organizations towards success.
Higher Earning Potential: Managers and experts with these skills often command higher salaries. Their ability to drive business value through data-driven insights makes them valuable assets to companies, leading to increased earning potential.

In conclusion, developing expertise in Sales & Service Data Analysis & Analytics is essential for both companies and individuals. Companies benefit from improved sales performance, enhanced customer satisfaction, and a competitive advantage, while managers and experts gain increased employability, career advancement, and higher earning potential.

#Excel #SQL #Python #R #Tableau #DataVisualization #PredictiveAnalytics #CustomerSegmentation #SalesPipeline #ChurnPrediction #DataDrivenDecisionMaking #BusinessAnalytics #SalesAnalytics #ServiceAnalytics #DataSkills #DataAnalysis #Analytics #Sales #CustomerService #DataScience #BusinessIntelligence #DataDriven #CareerDevelopment #OnlineLearning #CertificateProgram #skillsdevelopment

ChatGPT for Business Analysts

Craft your Business Analysis deliverables using AI-Driven Strategies with ChatGPT

116 lectures

Description

Accelerate the time to market and quality of your Business Analysis deliverables with our course, "Craft Business Analysis Deliverables using ChatGPT."

Unlock the Potential of AI in Business Analysis: A Comprehensive Journey

Welcome to a transformative learning experience that goes beyond the basics. In "Crafting Business Analysis Deliverables using ChatGPT," we delve into the intricate intersection of artificial intelligence and Business Analysis, providing you with practical insights and hands-on skills to accelerate the time to market and quality of your deliverables.

1. ChatGPT Account Creation

Account Creation: Understand the process of setting up your ChatGPT account, ensuring you're ready to harness the power of this revolutionary language model.

2. Capstone Project: Create Craft your Business Analysis deliverables

Interactive Learning: Engage in hands-on exercises that bridge theory and practical application, solidifying your understanding of ChatGPT application in Business Analysis.
Refining Sample Deliverables: Practice refining sample deliverables generated by ChatGPT, honing your skills for real-world scenarios.
Apply Knowledge in Real Time: Implement everything you are learning in a comprehensive capstone project.
Craft Your draft Business Analysis deliverables Portfolio in less than a month: Develop your own Product Vision Boards, Business Model Canvases, Kano Models and Porter Five Force Model using ChatGPT while attending the course.

3. ChatGPT Prompting Framework: Crafting the Foundation

General ChatGPT Prompt Structure Template custom developed for Business Analysis: Develop a solid understanding of the fundamental structure of reuseable and extensible ChatGPT Prompt Structure Template custom developed for Business Analysis that drives effective prompts for Business Analysis deliverables in ChatGPT.
Sample Prompt Structures from Business Analysis: Explore real-world examples, gaining insights into crafting prompts for various Business Analysis and Product Management Frameworks and models.

**4. Product Vision Board: Unleashing Creativity with ChatGPT

Utilizing Sample Prompt Structure: Witness the practical application of the sample prompt structure to generate a compelling draft version of Product Vision Board.
Review and Refinement: Learn the art of critical review and refinement, ensuring your vision board aligns with strategic goals.

**5. Business Model Canvas: Streamlining Strategy Generation

Writing ChatGPT Prompt for Business Model Canvas: Develop effective prompts for generating a detailed Business Model Canvas using ChatGPT.
Generating and Reviewing: Witness the power of AI in action as you generate and review a sample Business Model Canvas, refining it for strategic clarity.

**6. Kano Model: Elevating Product Features with AI Assistance

Crafting Kano Model Prompts: Learn to write prompts that guide ChatGPT in generating a sample Kano Model, prioritizing product features effectively.
Critical Review: Understand the importance of critical review and refinement in optimizing the results from ChatGPT.

**7. Porter’s Five Forces Model: Advanced Strategic Analysis

Writing ChatGPT Prompt for Porter’s Five Forces Model: Dive into the complexities of strategic analysis with effective prompts for generating a Porter’s Five Forces Model.

**8. Who Can Benefit from this Course?

- Business Analysts, Product Managers and Owners: Enhance your strategic thinking, streamline and craft your Business Analysis deliverables with AI assistance.
Entrepreneurs: Leverage ChatGPT to refine your product strategies and create compelling business models.
Aspiring Product Professionals: Gain a competitive edge by integrating AI seamlessly into your skill set and develop your first draft Business Analysis Portfolio in less than a month to showcase your potential employers.

**9. Why Enroll in this Course?

Practical Skills: Acquire tangible skills that can be immediately applied in your Business Analyst and product management roles.
Cutting-Edge Knowledge: Stay ahead in the field by exploring the intersection of AI, Business Analysis and product management.
Hands-On Experience: Engage in real-world exercises, refining your abilities to integrate AI in strategic decision-making.

**10. Join the AI-Powered Future of Business Analysis

Instructor Guidance: Benefit from the expertise of a seasoned Business Analysis and Product Management Coach, guiding you through the nuances of AI integration.
Networking Opportunities: Connect with a community of like-minded professionals, fostering collaboration and knowledge exchange.

Embark on this transformative journey today. Enroll in "ChatGPT for Business Analysts " and redefine the way you approach product strategy, innovation, and deliverable creation in the dynamic landscape of ChatGPT Business Analysis.

About Me: Vipesh Singla, MBA, Agile Product Management Coach

Embark on a journey of transformation with Vipesh Singla, a seasoned Agile Business Analysis and Product Management Coach with an impressive track record. Certified and licensed as a SAFe Agile Coach and SAFe Practice Consultant, I bring a wealth of experience to the table.

Throughout my career, I have played pivotal roles in Agile Transformations and Product Management Assignments for a diverse array of Global 2000 companies. Notably, I've collaborated with esteemed clients and employers from prestigious groups such as GAFAM, Big 4, Big Tech, Big Pharma, Fortune 100, and FTSE 100. My versatility shines through various roles, including Product Manager, Product Owner, Scrum Master, and Agile Coach.

Education forms the foundation of my expertise, holding both an MBA and a Bachelor of Engineering degree from one of India's prestigious institutes. As a certified SAFe SPC/Agile Coach, I bring a proven track record of driving successful Agile transformations.

With a track record that speaks volumes, I am proud to be at the forefront of Agile Product Management coaching. Boasting a remarkable achievement of over 7700 registrations across all my programs, I have had the privilege of influencing and guiding a diverse community of 6,000 unique students.

My digital presence extends globally, reaching enthusiasts and professionals in 139 countries. This widespread outreach has allowed me to connect with a vast audience, transcending language barriers. Our community is not confined to English alone; we thrive in a multilingual environment, with students conversing in 35 languages.

As an Agile Product Management Coach, my commitment is to empower individuals worldwide with the knowledge and skills necessary for success in the dynamic field of product management. Join me on this transformative journey, and let's navigate the realm of Agile Product Management together.

ChatGPT for Product Management

ChatGPT for Product Leaders: Master ChatGPT for Dynamic Product Management

88 lectures

Description

Unleash the Power of ChatGPT in Product Management and Explore the Future of Product Innovation with AI Assistance.

Key Areas Covered:

- **Business Modeling:** Craft compelling Business Model Canvases effortlessly using ChatGPT's dynamic prompting framework.

- **Kano Model Mastery:** Evaluate your product features using the Kano Model, guided by ChatGPT's intuitive prompts.

- **Visionary Product Planning:** Develop a robust Product Vision Board with ChatGPT's assistance for strategic clarity.

Dive into the forefront of Product Management with our comprehensive course, "ChatGPT for Product Management." This unique and hands-on experience empowers you to leverage the revolutionary ChatGPT language model to enhance your Product management process.

Over the span of this course, you'll be guided through practical applications of ChatGPT in Product management,

- starting with the fundamentals of creating an account.

-From there, we delve into the intricacies of the ChatGPT Prompting Framework, providing you with a structured template and real-world samples to kickstart your journey of use of ChatGPT in your Product management role.

The heart of the course lies in its ability to craft a powerful Product Vision Board effortlessly and generate intricate Business Model Canvases with ChatGPT's intelligent prompting. Evaluate your product feature prioritization with the Kano Model, as you learn to write effective prompts and refine the results.

Whether you're a seasoned Product Director, Product Strategist, Product Manager, Product Owner, Management Consultant or just stepping into the field, this course equips you with the skills to unlock AI's potential in product management. Join us and revolutionize your approach to ideation, strategy, and planning with ChatGPT's cutting-edge capabilities. Enroll now to stay ahead in the ever-evolving landscape of Product Management.

SAFe (Scaled Agile Framework) Overview

Unlock the Path to SAFe (Scaled Agile Framework) Excellence

108 lectures

Description

SAFe: General Overview course : Unlock the Path to Scaled Agile Excellence

Course Description:

Are you ready to embark on a transformative journey into the world of Scaled Agile Framework, where you can enhance your career prospects, boost your project management skills, and drive innovation like never before? Look no further! Our "SAFe: General Overview course" course is your gateway to a brighter, more Scaled Agile future.

In today's fast-paced business landscape, organizations worldwide are embracing Scaled Agile Framework (SAFe) to stay competitive, deliver outstanding results, and meet customer demands effectively. This revolutionary shift in project/product management is transforming the way teams work and companies succeed. Now, it's your turn to become a part of this dynamic movement and empower yourself with the essential knowledge and skills you need.

Here's why you should seize this opportunity and enroll in our course today:

**1. Unlock the Power of Scaled Agile:** Our course offers a comprehensive and in-depth exploration of the SAFe Lean Agile mindset, methodologies, and principles. You'll understand how Scaled Agile Framework transforms the project landscape and empowers teams to adapt to change, collaborate more effectively, and deliver superior results.

**2. Master SAFe Scrum:** SAFe Scrum is at the heart of SAFe Agile project management, and our course ensures you not only understand it but excel in it. You'll discover the SAFe Scrum\Agile framework, its roles, events, and artifacts, and learn how to apply it to your projects for improved productivity and success.

**3. Elevate Your Career:** Scaled Agile Framework is in high demand across industries, and certified professionals are highly sought after. By completing this course, you'll gain the foundational knowledge and skills that will make you stand out in a competitive job market or as a SAFe Agilist.

SAFe Scrum Master & SAFe Product Owners Salary Trends Stats:

The median salary is 90,000 USD and can go as high as 170,000 USD.
LinkedIn included SAFe Scrum Master and SAFe Product Owner in its Most Promising Jobs list for multiple years.
Glassdoor continued to include SAFe Scrum Master and SAFe Product Owner in its list of highest-paying jobs.

**4. Real-World Application:** We've designed this course with real-world scenarios and practical examples, ensuring you're equipped to apply your newfound knowledge in your day-to-day work. You'll leave each lesson ready to make a positive impact.

**5. Expert Guidance:** The course instructor is a seasoned Scaled Agile Framework and Scrum expert who is committed to your success. He'll guide you through each topic, answer your questions, and provide valuable insights based on their industry experience.

**6. Self-Paced Flexibility:** Life is busy, and we get that. That's why we've made our course self-paced, so you can learn at your convenience. You can access the content anytime, anywhere, making it easier to balance learning with your other commitments.

Don't miss this chance to future-proof your career with knowledge on SAFe. Enroll in "SAFe (Scaled Agile Framework): General Overview course" today, and start your journey towards enhanced project\Product management skills, career growth, and the ability to deliver exceptional results in today's dynamic business world. Join us, and together, let's transform the way you work and achieve extraordinary success!

Scrum Master Certification

Scrum Master Certification by Agile Enterprise Coach

101 lectures

Description

Course Description:

Scrum Master Certification

Unlock the Full Potential of Agile with the Scrum Master Certification from Agile Enterprise Coach, London

Welcome to the Scrum Master Certification Assessment, a comprehensive evaluation designed for individuals seeking to confirm their understanding and proficiency in the Scrum framework. This assessment is not a theoretical course but a practical examination that reflects real-world scenarios and applications of Scrum, as outlined in the Official Scrum Guide.

For Employees/ Individuals: Advance Your Agile Career

As an aspiring or current Advanced Scrum Master, this assessment will serve as a benchmark for your Scrum knowledge and skills, allowing you to:

Validate Expertise: Demonstrate your mastery of the Scrum framework and stand out in a competitive job market.
Professional Development: Identify your strengths and areas for growth, guiding your learning journey in Agile practices.
Career Advancement: Enhance your resume and LinkedIn profile with the certification, opening doors to new opportunities and career growth.
Credibility and Recognition: Gain the confidence of peers and employers with a certification that showcases your commitment to the Agile mindset.

For Organisations/Scrum Teams : Elevate Your Team's Agile Capabilities

In the fast-paced world of technology and product management, Agile methodologies have become the cornerstone of successful product delivery. Implementing Scrum within your organization can revolutionize the way you manage projects, enhance team collaboration, and drive better product outcomes. Our Scrum Master Certification Certification Assessment offers numerous advantages for your organisation:

Skill Validation: Ensure that your Scrum team members possess a solid understanding of Scrum practices, principles, and values.
Team Efficiency: Identify Scrum Masters who can lead and facilitate Agile teams to higher levels of productivity and efficiency.
Continuous Improvement: Pinpoint areas where your teams excel and where they need further training, fostering a culture of continuous learning and development.
Competitive Edge: By having certified Scrum Masters, your company can stay ahead of the curve in Agile product management, attracting clients and projects that value certified expertise.

The Role of a Scrum Master: Facilitator of Agile Excellence

The Scrum Master is a pivotal role within Scrum teams, acting as a facilitator, coach, and servant leader. As a Scrum Master, you are responsible for:

Ensuring Scrum Adoption: Guide your team in following Scrum practices, principles, and rules as described in the Official Scrum Guide.
Facilitating Scrum Events: Conduct effective Sprint Planning, Daily Scrums, Sprint Reviews, and Sprint Retrospectives to maximize collaboration and progress.
Impediment Removal: Address and eliminate obstacles that hinder your team's performance, ensuring a smooth path to project completion.
Coaching and Mentoring: Empower your team by promoting self-organization, cross-functionality, and continuous improvement in Agile practices.

Why Choose Our Scrum Master Certification Assessment?

Our assessment is meticulously crafted to reflect the depth and breadth of the Scrum framework as per the Official Scrum Guide. Here’s what sets our Scrum Master Certification Assessment apart:

Real-World Relevance: Questions are designed to challenge and reflect real-life scenarios that Scrum Masters encounter, ensuring practical understanding.
Comprehensive Coverage: The assessment spans all essential Scrum topics, from roles and artifacts to events, providing a thorough evaluation of your Scrum knowledge.
Instant Feedback: Upon completion, receive immediate insights into your performance, helping you to pinpoint questions for further study or confirmation of your expertise.
Scrum Master Certification : Successful candidates can request a Scrum Master Certification Certificate for this course to be issued by Agile Enterprise coach, London adding a tangible credential to their professional portfolio.

Assessment Structure and Content

The Scrum Master Certification Assessment consists of a series of multiple-choice questions covering a wide range of topics, including but not limited to:

Scrum Theory and Principles
The Scrum Team: Roles and Responsibilities
Scrum Events: Sprint Planning, Daily Scrum, Sprint Review, and Sprint Retrospective
Scrum Artifacts: Product Backlog, Sprint Backlog, and Increment
Definition of Done

How to Get Certified

Watch all the videos available in this Scrum Master Certification course
Study the Official Scrum Guide: Familiarize yourself with all the concepts and guidelines.
Take the Assessment: Complete the multiple-choice questions to the best of your ability.
Submit Proof of Completion: Send us screenshots of your completed tests to us to receive your Scrum Master Certification from Agile Enterprise Coach.
Add to Your Credentials: Include your certification in your CV .

About Me: Vipesh Singla, MBA, Agile Enterprise Coach

Embark on a journey of transformation with Vipesh Singla, a seasoned Agile Enterprise Coach with an impressive track record. Certified and licensed as a SAFe Agile Coach and SAFe Practice Consultant, I bring a wealth of experience to the table.

With a track record that speaks volumes, I am proud to be at the forefront of Agile and Scrum coaching. Boasting a remarkable achievement of over 90,000 registrations across all my programs, I have had the privilege of influencing and guiding a diverse community of 50,000 unique students.

My digital presence extends globally, reaching enthusiasts and professionals in 152 countries. This widespread outreach has allowed me to connect with a vast audience, transcending language barriers. Our community is not confined to English alone; we thrive in a multilingual environment, with students conversing in 40 languages.

As an Agile Enterprise Coach, my commitment is to empower individuals worldwide with the knowledge and skills necessary for success in the dynamic field of product management. Join me on this transformative journey, and let's navigate the realm of Agile Product Management together.

Conclusion

Whether you're an individual looking to solidify your Scrum expertise or a company aiming to enhance your team's Agile practices, our Scrum Master Certification Assessment is the stepping stone to achieving professional excellence in Agile project management. Embrace the opportunity to validate your knowledge, improve your skills, and advance your career with our Scrum Master Certification Professional Certification Assessment.

Professional Diploma in Omnichannel Sales&Service Management

Facebook, Instagram, Whatsapp, Telegram, Apple, Wechat, Web, Bots and Chats Usage at Sales, Service, Digital Marketing

16 lectures

Description

Welcome to course: Professional Diploma in Omnichannel Sales & Service Management with AI & Chat Bots

You will know about: Facebook, Instagram, Whatsapp, Telegram, Apple, Wechat, Web, Bots and Chats Usage at Sales, Service, Digital Marketing

Course provided by MTF Institute of Management, Technology and Finance

MTF is the official partner of: IBM, Intel, Microsoft, member of the Portuguese Chamber of Commerce and Industry.

MTF is present in 208 countries and has been chosen by more than 380,000 students.

Course Instructor: SLAVA POPKOV, Experienced Entrepreneur, CEO & Co-founder of Brandy. im
Modern customer communications expert.

After finishing of a course you will get: Double Diploma (UDEMY & RBS), Access to Interactive session and chat with Instructor and other students, ability to consider your real business and work questions and cases.

Course Plan:

1. About the coursre, topic and author

2. From calls to texting. Why digital channels become vital for literally any b2c business?

3. Introduction to the world of chatbots

4. AI chatbots: what they can and can’t do

5. Best practices: contact center

6. Best practices: ads, sales, loyalty and more

7. The most popular apps pt1: whatsapp, facebook, instagram

8. The most popular apps pt2: telegram, apple messages, wechat

9. Livechat: messaging on a company’s website

10. An Ideal customer journey framework

11. Interactive Session and Part

Course Author:

SLAVA POPKOV

Entrepreneur, CEO & Co-founder of Brandy. im
Modern customer communications expert

Education:

• Master of Applied Mathematics and computer science, The Saint-Petersburg State University

Experience:

• Serial entrepreneur with 12 years various business experience: founder of several companies: from local manufacture to b2b-SaaS startup

• Founder of Brandy. im – official message service provider of Apple Messages for business

• Experience of projects with global worldwide companies and banks

• Multiple Startup award winner

Course Full Description and Welcome Letter:

Hello everyone and welcome to the online-course created for any current or potential corporate managers from junior to executive level, that will make you stand out from the others.

This course might become your first step to acquire skill set, knowledges and maybe even a whole new profession, that is appearing right now. Learning it today, gives you advantages tomorrow!

I’m talking about digital transformation. In terms of customer communications in basically any meduim or big enterprises. And for small businesses, the most succesfull ones, they are already doing it in a modern way from the first day.

This transformation - it is a moving away from old way of communications, like phone calls, email, or even fax - to new way - whatsapp, facebook messenger, instagram direct messages, telegram - any messaging apps that people are using in their everyday life. And now they are starting to usу it to talk to businesses. To chat with an online store, with a bank, medical clinic - with any organization out there.

And here lies the opportunity!

All of these companies need employees or contractors who understand how to make this shift, this transition. New channels on the one hand bring a lot of new possibilities, such as chatbots and artificial intelligence, and on the other hand, require a rebuilding of current business workflows.

For example agent’s KPI in a contact centre based on whatsapp, is very different from a voice-based CC. And somebody need to know how to deal with it.

But the contact center is not the only place where apps like whatsapp are taking over. It affects pretty much every customer related departpent: sales, marketing and loyalty, support, customer experience, automation and online services.

So, Whether you plan to tie your career or business entirely to this feild, this knowledge will help you achieve your professional goals in a variety of ways. Because communication - is the essential part of business.

I started this journey seven years ago, when it was hardly even existed. Since then, I have worked with some of the world's biggest clients, such as Societe Generale, British american tobacco and others. Now I’m a founder of a startup called brandy. im

I invite you to my course where you will learn the basics about communications of the future. Welcome!

Before we start I want to give a quick intro of myself and also let’s take a look on the course plan.

So without further ado, here is what we will discuss

The course consists of 2 parts:

In a first one, everything down lesson 4, we are talking about the key benefits for business in general.

And then learning the basics of chatbots and AI.

The second part is becoming more specific.

We will see how exactly it implies to different departments. Discuss business application of particular messaging channels.

And with all of that we are getting ready to meet the main framework –

of ideal customer journey in modern channels. Which will be useful tool to any of your further projects.

And briefly about me.

You can call me Slava. For a last 7 years I’ve been running chat platform startup. For these years we made a lot of stuff, worked with some worldwide clients.

We have become official provider of apple messages for business. Not sure if this is my most significant achievement, but personally, the most pleasant one. A chance to work directly with apple team is really cool

and I have been honoured to become one of the business experts at the Retail banking school, where we are right now.

Feel free to connect or ask me anything on linkedin.

And, let’s jump in!

So I hope this online course will be a good start on mastering this new world of digital communications and happier customers

Linked topics:

Business Fundamentals
Marketing & Business Strategy
Online and Digital Business
Digital transformations / Strategy
Product Management
Continuous Process Improvement
Business and Entrepreneurship Fundamentals
Digital Marketing
Sales Skills
B2B Sales
B2C Sales
Customer Relationship Management

Introduction to Business: Foundations and Practices

Exploring Key Principles, Functions, and Strategies for Business Success

24 lectures

Description

Introduction to Business: Course Overview

This Introduction to Business course provides a comprehensive exploration of key principles, practices, and functions integral to modern business operations. Over eight weeks, students will gain foundational knowledge of business organization, management, marketing, finance accounting, entrepreneurship, and human resources, preparing them for careers in diverse industries or entrepreneurial endeavors.

The course begins with an overview of how businesses operate, including their roles in society and different types of ownership. Students will then delve into management principles, organizational structures, and strategic planning. Marketing fundamentals, such as consumer behavior, branding, and digital marketing, are explored to highlight how businesses connect with their audiences.

Finance and accounting topics introduce essential skills like interpreting financial statements, budgeting, and investment planning. Human resources discussions focus on recruitment, performance management, and fostering workplace diversity. The course also emphasizes the importance of ethics, corporate governance, and social responsibility in building sustainable business practices.

In the later weeks, students will examine entrepreneurship by learning how to develop business plans, secure funding, and manage innovation. Global business topics include international trade, cultural nuances, and global marketing strategies. The course concludes with an exploration of technology’s role in modern businesses, including e-commerce, data analytics, and cybersecurity.

Through real-world examples, case studies, and practical insights, students will develop critical thinking, decision-making, and problem-solving skills needed for success in today’s dynamic business environment. By the end of the course, participants will have a well-rounded understanding of business essentials and their application in real-world contexts.

The Quick Start Guide to Business Analysis

Learn the very basics of Business analysis

52 lectures

Description

A quick and easy guide to Business analysis for beginners - understand the tasks a BA does every day. The course contains many examples and tricks.

The following topics are covered:

The right questions to ask - high level questions to understand the big picture and detailed questions to figure out the processing logic
How to represent the information - using text, diagrams and wireframes. Use workflow diagrams to represent the process. Create wireframes to discuss the UI for the new features. Understand different formats to describe the processing logic
How to manage your requirements - create tasks on Jira and manage them. Understand the requirements quality criteria and break down the tasks properly.
Collaborate successfully with the stakeholders - understand who the stakeholders are and various ways to approach them. Organize various types of meetings and use different communication channels depending on the context. The most common situations are represented with examples. Learn how to validate your requirements with the business stakeholders

More than 1 hour of video content, 5 tutorials, 5 additional examples with downloadable resources

Are you curious what GIVEN WHEN THEN means, or what the difference between a wireframe and a mock-up is? Can you guess what brainstorming actually means?

Then let's get started!

How to Make your Voice heard & Articulating Your Value

Master Persuasive Communication, Public Speaking, Digital Strategies & Leadership Skills for Professional Growth

131 lectures

Description

Are you ready to transform the way you communicate, connect, and lead? In a world cluttered with noise, effective communication is the key to standing out, making an impact, and achieving success. Whether you're a professional aiming to sharpen your presentation skills, a leader striving to inspire your team, or an individual looking to navigate the complexities of digital dialogues, our comprehensive course is designed to guide you through the art and science of modern communication.

Our team brings together decades of expertise in communication, leadership, and digital strategies. We've witnessed firsthand the transformative power of effective communication in our careers and personal lives. It's driven us to share our knowledge, backed by research, real-world experiences, and a passion for empowering others. Communication is not just about transmitting information; it's about creating genuine connections, understanding, and influencing. In today's rapidly evolving digital era, mastering this skill is more relevant than ever.

Our course invites you on a journey to explore the foundations of effective communication, from honing your listening skills and overcoming common barriers to building confidence in your unique style. We delve into advanced tactics for articulating your value without boasting, employing storytelling to showcase your strengths, and principles of persuasion that will elevate your ability to influence.

You’ll discover the significant role of emotional intelligence in persuasive communication, techniques for crafting clear and impactful messages, and strategies for analyzing and adapting to your audience. Our curriculum goes beyond the spoken word, emphasizing the importance of body language, non-verbal cues, and the alignment of verbal and non-verbal communication.

Professional settings demand assertive communication, negotiation prowess, and the ability to handle feedback constructively. We cover these alongside presentation skills, email etiquette, and strategies for effective professional writing. Additionally, we explore the exciting realm of digital communication, from managing your online persona and leveraging social media to mastering virtual meetings and creating compelling digital content.

The course isn't just about external communication; it's about fostering strong interpersonal relationships, managing conflicts, and building empathy. You'll learn to navigate cross-cultural communication, ensuring sensitivity and effectiveness in a globalized world. Leadership communication modules are designed to inspire and influence others, adapting your style to different situations and empowering your team through open and strategic storytelling.

For those looking to captivate and influence public audiences, our public speaking modules will help you overcome fear, structure your speeches for impact, and engage your audience with confidence. We emphasize the use of visual aids, feedback mechanisms, and continuous improvement strategies for public speaking excellence.

Navigating the challenges of crisis communication, incorporating humor appropriately, and leveraging innovative communication technologies are just a few of the advanced topics we cover. You'll learn the importance of ethical considerations, maintaining transparency, and the pivotal role of language and tone in shaping perceptions.

Our course culminates in mastering the art of communication with a personalized action plan for continuous improvement. Through practical exercises, step-by-step project guides, and engagement with a community of learners, you'll emerge with a portfolio that showcases your newfound skills and a strategic approach to lifelong communication mastery.

What sets our course apart is not just the breadth and depth of content but the practical, real-world application. You'll engage in exercises that allow you to practice and refine your skills, from digitizing your personal brand to leading persuasive presentations. Our interactive approach ensures that you'll not only learn theoretical concepts but also apply them, giving you a tangible advantage in your personal and professional life.

Whether you're starting a new project, looking to enhance your professional toolkit, or seeking to impact as a leader, our course is structured to guide you through every step of your communication journey. For beginners, we offer a supportive, foundational approach to building confidence and skill. For more advanced learners, our course presents opportunities to dive deeper, challenge conventional thinking, and refine sophisticated communication strategies.

In a world where communication shapes our relationships, careers, and global dialogues, mastering this art and science is indispensable. Join us to unlock your potential, amplify your voice, and lead with clarity, empathy, and influence. Enroll today and embark on a transformative journey that will not only elevate your communication skills but also empower you to make a lasting impact in every facet of your life.

Conflict Management and Conflict Resolution in the Workplace

Workplace Conflict Management and Resolution Techniques | Art of Body Language } Strategies for Healthy Communication

41 lectures

Description

Do you find conflict resolution in the workplace challenging?

Conflicts in the workplace can be challenging, but they also present an opportunity for growth and collaboration—if handled effectively.

Take your conflict management skill to the next level with our dynamic Conflict Management at Work course, where strategic resolution meets productive synergy, improving anger management and fostering a thriving environment for success and growth.

Why This Course Matters?

In today’s competitive workplace, everyone wants to excel and prove their worth. However, the pressure to perform often leads to misunderstandings and conflicts that can derail team morale and productivity. This course provides you with the tools to confidently navigate these challenges and create harmony in your workplace.

What's Special With This Course?

This course stands out by offering practical, actionable strategies to help you master the art of conflict resolution and transform workplace challenges into opportunities for growth and collaboration.

Gain a deep understanding of the five most common workplace conflict resolution approaches and how to apply them in real-world scenarios. Whether it’s a disagreement between colleagues or a high-stakes team challenge, you’ll be equipped to handle conflicts confidently and effectively.

Become the go-to person in your workplace for managing conflict calmly and professionally. This course empowers you to maintain a low-conflict environment and enhance team morale through your leadership skills. In your workplace, you will be recognized for being skillful in anger management and creating a low-conflict environment.

Explore how emotional intelligence can help you navigate workplace conflicts with respect and sensitivity, especially in diverse environments. By understanding and addressing different perspectives, you’ll foster mutual respect and trust. We e'll provide additional insights into how to resolve conflict between team members and how to deal with conflict respectfully in a diverse workplace by using your emotional intelligence.

Furthermore, this course will teach you effective communication in collaborative environments. Learn how to communicate with clarity and confidence, using both verbal and non-verbal cues. Proper body language, active listening, and empathetic responses will become your tools for building stronger workplace relationships and resolving conflicts seamlessly.

If you are looking for a quick and effective guide to knowing a positive workplace culture and the best methods for creating a positive work environment then this course may be the one for you.

Interactive Features

Writing Assignments with Feedback: Practice real-world scenarios and receive detailed feedback to improve your conflict resolution approach.
Practical Insights and Examples: Learn step-by-step strategies to address disputes respectfully and productively.
Personalized Strategies: Develop a conflict management style tailored to your unique strengths and workplace challenges.

Get ready to transform your study experience!

Take our Conflict Management course to nurture the skills you will need to transform challenges into opportunities and to create a positive academic environment.

This course includes the following Sections:

Introduction to Conflict Management: You will learn about the four types of workplace conflict, along with the five most common conflict management styles. It also discusses constructive and destructive conflict.
Understanding the Dimension of Conflict: You will learn about why workplace conflicts occur, the differences between individual and group conflict, the escalation stages of conflict, and its costs and challenges.
Preventing Conflict: In this section, you will learn how to create a low-conflict environment, manage your staff, and build awareness to prevent conflicts.
Strategies for Communication: This section teaches you how to communicate effectively in collaborative environments, understand others' perceptions and expectations, and set SMART goals.
Association of Personality Type and Conflict in Workplace: This section discusses the five-factor model of personality, discovering your personality type, and the role of personality in conflict management.
Understand the Art of Body Language: You will learn about body language, positive body language & its meaning, how body language is used in conflict situations, and how to deal with conflict through body language.
The Conflict Management Strategy: This section explains how to identify current conflict management strategies, create a constructive workplace environment, and resolve conflict with a diverse workforce.
Techniques for Handling Conflicts in Various Circumstances: In this section, you will learn how to remain cool during difficult conversations, avoid difficult situations, and know when to walk away from conflict.
Patching Things Up: This section will teach you methods for recovering from conflict, rebuilding relationships after conflict, and the powerful effects of forgiveness and apology.
Maintaining a Positive Workplace Culture for Sustainability: You will learn how to create a positive workplace culture, the best ways to promote that culture, and how to discover the best methods for creating a positive work environment.

This Conflict Management and Conflict Resolution in the Workplace Course is not just about resolving disputes—it’s about equipping you with the skills to create harmony, inspire collaboration, and drive success in any workplace. Whether you’re looking to enhance your professional toolkit or improve your team’s dynamics, this course provides the ultimate guide to achieving a positive and productive work environment.

Master Course : Inclusive Product Development & Design 2.0

Inclusive Design, Accessible Product Development, User-Centered Innovation, DEI in Product Management, Bias-Free product

8 lectures

Description

In today's diverse and global marketplace, building inclusive products is not just a moral imperative—it’s a business necessity. This course equips product managers with the strategies and frameworks to integrate inclusivity at every stage of product development and design. Through a deep dive into user research, accessibility best practices, and inclusive design principles, learners will gain the skills to create products that are equitable, user-friendly, and accessible to a wide range of audiences. By fostering a culture of diversity, equity, and inclusion (DEI), participants will enhance product innovation, expand market reach, and drive customer satisfaction.

Designed for product managers and development teams, this course emphasizes collaboration techniques, ethical considerations, and real-world testing strategies to ensure inclusivity is embedded in both digital and physical products. Learners will explore bias mitigation, ethical AI, and the latest trends shaping inclusive product development. By the end of the course, participants will be equipped with actionable methodologies to champion inclusivity in their organizations, ultimately driving long-term business success and social impact.

In this master course I would like to teach major topics:
Module 1: Introduction to Inclusive Product Development

Module 2: User Research for Diverse Audiences

Module 3: Core Principles of Inclusive Design

Module 4: Designing for Accessibility and Usability

Module 5: Inclusive Product Development Processes

Module 6: Testing and Validation for Inclusive Products

Module 7: Ethical Considerations and Bias Mitigation

Module 8: Scaling and Sustaining Inclusive Innovation

Enroll now and learn today !

Development

PHP Laravel: Build Coffee Shop Management System

Build Complete Coffee Shop Management System with Laravel MySQL and Bootstrap and Level up your Web Development Skills

49 lectures

Description

If you're looking for a comprehensive online course that covers the latest version of PHP Laravel and teaches you how to build an amazing coffee shop management System from scratch, you've come to the right place. My course "PHP Laravel 2023: Build Coffee Shop Management System" includes everything you need to know to develop a powerful and efficient Coffee Shop Management System using the latest features of Laravel, the industry-standard PHP web framework.

With hands-on project-based learning, you'll develop essential skills in database and application design, user authentication, security mechanisms, and payment processing, that will allow you to create a fully functional, user-friendly, and secure Coffee Shop Management System. I will guide you every step of the way.

What makes this course unique is that I focus on building a production-ready application that includes all the essential components such as menu management, online ordering, reservations, payments, review system, and more. You'll also learn how to customize the application further to meet your specific business requirements.

I have a lot of experience in designing various enterprise-level applications and will help you develop real-world skills along with an in-depth understanding of how to leverage the power of PHP Laravel. You'll get access to all course materials for life, and our team is always available to assist you in case of any questions or concerns.

Here are some of the key features of the course:

Learn Laravel installation and setup
Build a database schema for coffee shop menus, orders, and reservations
Create models, controllers, and views for coffee shop menus, orders, and reservations
Implement user authentication and authorization
Integrate PayPal API for payment processing and online ordering
Build a dashboard for restaurant managers and staff
Create a menu management system
Create a table reservation system
Create a customer ordering system
Create a review system and so much more

Enroll now and take the first step towards building your own coffee shop management System using PHP Laravel – the preferred framework of industry professionals. Let's get started!

Train MachineLearning Models with MLflow in Microsoft Fabric

Learn step by step how to execute a machine learning problem in Microsoft Fabric using MLFlow

20 lectures

Description

MLflow is transforming how we develop and deploy machine learning models. It solves critical challenges in the ML lifecycle - from tracking experiments and comparing results to packaging models for deployment. Combined with Microsoft Fabric's enterprise-grade platform, you'll learn industry-standard practices for managing your ML projects.

The highlight of this course is our end-to-end project, where you'll experience the full ML lifecycle. You'll learn to track experiments, compare model versions, and manage your ML pipeline effectively - skills that are invaluable in real-world data science roles.

Top Reasons why you should learn Microsoft Fabric :

Microsoft Fabric is a combination of all the #1 cloud based Data Analytics tools from Microsoft that are used industry wide.
The demand for data professionals is on the rise. This is one of the most sought-after profession currently in the lines of Data Science / Data Engineering / Real Time Analytics.
There are multiple opportunities across the Globe for everyone with this skill.
This is a new skill that has a very few expert professionals globally. This is the right time to get started and learn Microsoft Fabric.
Microsoft Fabric has a small learning curve and you can pick up even advanced concepts very quickly.
You do not need high configuration computer to learn this tool. All you need is any system with internet connectivity and you can practice Fabric within your browser, no installation required.

Top Reasons why you should learn MLFlow :

MLflow is a versatile, expandable, open-source platform for managing workflows and artifacts across the machine learning lifecycle.
MLflow is an open source platform for managing machine learning workflows. It is used by MLOps teams and data scientists.
Machine Learning is one of the most sought after skill in today's world and MLFlow is one of the top tools to run ML solutions industry wide.

Top Reasons why you should choose this Course :

This course is designed keeping in mind the students from all backgrounds - hence we cover everything from basics, and gradually progress towards advanced topics.
Step by Step Instruction to complete the ML project together.
Links to support portal, documentation and communities.
All Doubts will be answered.
New content added regularly and useful educational emails are sent to all students.

Most Importantly, Guidance is offered beyond the Tool - You will not only learn the Software, but important Machine Learning principles.

A Verifiable Certificate of Completion is presented to all students who undertake this Microsoft Fabric + MLflow course.

Google AI Studio Masterclass - A Gen-AI Certification Course

Get Introduced to the world of Generative AI with Google AI Studio. Learn Step-by-step how to create AI-powered apps.

26 lectures

Description

Ready to dive headfirst into the exciting world of Artificial Intelligence? This course is your ultimate, practical guide to mastering Google AI Studio! Forget boring theory – we're getting our hands dirty with real-world examples and step-by-step exercises that will transform you from AI newbie to confident creator!

Here's what you'll learn:

A Deep Dive into Every Feature: We'll explore every nook and cranny of Google AI Studio, leaving no stone unturned! From data upload to model deployment, you'll understand it all.
Practical, Hands-On Projects: Learn by doing! We'll tackle exciting projects that demonstrate the power of each feature and setting.
Optimizing Your Models: Discover the secrets to fine-tuning your models for maximum accuracy and efficiency.
Unlocking Creative Potential: See how AI can be used for everything from generating captivating content to solving complex problems.
Concepts: We will take time to understand each concept in AI, be it temperature, top-p, top-k etc, all with examples.

Why Choose This Course?

Practical, Not Just Theoretical: We prioritize hands-on learning, ensuring you gain real, tangible skills.
Enthusiastic Instructor: I'm passionate about AI and dedicated to making your learning journey engaging and rewarding.
Clear and Concise Explanations: Complex concepts are broken down into easy-to-understand steps.
Supportive Learning Environment: Get your questions answered and connect with fellow learners.

Upon successful completion of all course modules and projects, you'll receive a certificate of completion, demonstrating your mastery of Google AI Studio and boosting your professional profile.

350+ Exercises - Python Programming Mega Pack - OOP

Master Python Programming with Exercises - Unlock the Full Potential of Object-Oriented Programming in this Mega Pack!

373 lectures

Description

The "350+ Exercises - Python Programming Mega Pack - OOP" course is an expansive, immersive training program focused on advancing Python programming skills with a particular emphasis on Object-Oriented Programming (OOP). This course is designed for both beginners and experienced Python programmers who want to delve into the realm of OOP.

With more than 350 hands-on exercises, this course offers a comprehensive exploration of Python's object-oriented features. It begins with the basics of OOP, explaining concepts such as classes, objects, and methods. As the course progresses, it delves into more complex topics, such as inheritance, polymorphism, and encapsulation.

Each section of the course contains interactive exercises that are designed to reinforce understanding and improve proficiency. Students will get to solve real-world problems using OOP principles, thereby gaining a practical understanding of the material.

The course offers solutions for all exercises, allowing students to compare their approach with optimal solutions, thus enhancing their problem-solving and coding skills. This hands-on approach ensures that learners not only understand the theory behind OOP but also how to apply it practically when writing Python code.

The "350+ Exercises - Python Programming Mega Pack - OOP" course is an essential resource for any Python programmer who wants to dive deep into OOP. Whether you're a novice wanting to understand OOP or an experienced coder looking for a comprehensive resource to polish your skills, this course offers an engaging and challenging way to learn and practice OOP in Python.

Python - Code with Simplicity and Power!

Python is a versatile and powerful high-level programming language known for its simplicity and readability. It provides a clean and expressive syntax that emphasizes code readability, making it easier to write and understand compared to many other programming languages. Python supports multiple programming paradigms, including procedural, object-oriented, and functional programming, allowing developers to choose the most suitable approach for their projects.

Python boasts a vast standard library and a rich ecosystem of third-party packages, providing a wide range of tools and functionalities for diverse application domains. It is widely used in web development, scientific computing, data analysis, artificial intelligence, machine learning, automation, and more. Python's popularity stems from its ease of use, extensive community support, and cross-platform compatibility, enabling developers to write code once and run it on various operating systems.

With its beginner-friendly nature and extensive resources for learning, Python has become an excellent language for individuals starting their programming journey. Its simplicity and versatility make it an ideal choice for prototyping, rapid development, and solving complex problems with concise and elegant code. Python's philosophy of readability, combined with its broad application domain, has propelled it to be one of the most widely adopted programming languages across industries and disciplines.

300+ Exercises - Python Programming Mega Pack

Elevate Your Python Skills with 300+ Engaging Exercises - Unlock the Power of Python Programming with this Mega Pack!

324 lectures

Description

The "300+ Exercises - Python Programming Mega Pack" course is a comprehensive, hands-on training program designed for both new and experienced Python learners. Its primary goal is to improve participants' Python programming abilities through practical exercises that encompass a wide range of real-world programming tasks.

Comprising over 300 interactive exercises, this course covers the fundamental concepts of Python, including data types, loops, conditionals, and functions, through to more advanced topics such as object-oriented programming, exception handling, and working with the Python Standard Library. Each topic is explored through problems that challenge learners to apply and solidify their understanding.

The course distinguishes itself through its focus on learning by doing. The exercises encourage learners to solve real-world problems and craft efficient Pythonic solutions. They have been carefully designed to increase in difficulty, with earlier exercises helping to build a foundation of knowledge that later exercises will expand on.

Solutions are provided for all exercises, allowing participants to compare their solutions with the recommended ones, improving their understanding and proficiency in Python.

The "300+ Exercises - Python Programming Mega Pack" course is an exceptional resource for anyone seeking to enhance their Python skills, whether they are beginners, intermediate programmers, or even advanced coders looking for a comprehensive refresher. It is more than just a course—it's an exciting programming challenge that promises to improve your Python abilities.

Python - Code with Simplicity and Power!

100 Days of Code: Python Developer Challenge

Transform into a Python Ninja with the 100 Days of Code Developer Challenge - Elevate Your Skills, One Day at a Time!

334 lectures

Description

"100 Days of Code: Python Developer Challenge" is an immersive, hands-on course designed to turn you into a confident Python developer within a span of 100 days. This course is based on the #100DaysOfCode challenge, a widely-recognized commitment to code for at least an hour every day for 100 days, and it's tailor-made for those who want to expedite their learning journey in Python.

The course begins with an introduction to the Python language, covering fundamental programming concepts like variables, data types, control flow, and functions. As the days progress, the complexity of topics gradually increases, encapsulating intermediate to advanced concepts like object-oriented programming (OOP), data structures, and error handling.

Each day presents a unique challenge, focusing on a specific domain like web development, data analysis, machine learning, or automation, allowing learners to understand the diverse applications of Python. The course is filled with a variety of projects, coding exercises, and quizzes to reinforce what you've learned and ensure you can apply the knowledge in practical scenarios.

By the end of the "100 Days of Code: Python Developer Challenge," you will have completed a journey through a wide variety of Python programming topics, built numerous Python projects of increasing complexity, and, most importantly, developed the habit and discipline of coding daily. This makes the course ideal for beginners looking for a structured path to learn Python, as well as intermediate programmers seeking to refine their skills and broaden their understanding of the language.

Python - Code with Simplicity and Power!

Implement 150 functions in Python! - Hands-on course

Immerse Yourself in Python Programming: Implement 150 Functions - Elevate Your Coding Skills and Boost Your Efficiency!

163 lectures

Description

"Implement 150 functions in Python! - Hands-on course" is a comprehensive, practice-oriented course designed to boost your Python programming skills by applying them in real-world scenarios. This course provides a unique blend of theoretical and hands-on learning experiences, taking you on a journey from understanding Python's syntax and data structures to writing complex functions to solve a wide array of problems.

The course is focused on the development of 150 distinct Python functions. Each function corresponds to a specific task or problem, with a varying degree of complexity, ensuring learners of all levels get their fair share of challenges.

You will be implementing functions related to data processing, file manipulation, web scraping, data analysis, and much more. By the end of this course, you'll have a portfolio of practical Python functions that you can reference in future projects or during job interviews.

The "Implement 150 functions in Python! - Hands-on course" is not merely about understanding Python's syntax. It's about gaining practical experience in problem-solving using Python and becoming confident in your ability to tackle real-world programming challenges. It is suitable for beginners who have a basic understanding of Python, intermediate programmers looking to expand their skills, or anyone who learns best through hands-on experience.

Python - Code with Simplicity and Power!

Topics you will find in the exercises:

calculations in Python
slicing
strings, and str methods
data types
data structures: set. tuple, list, dict
program flow control
if statement
for loops
break statement
continue statement
while loops
exception handling
input/output
reading files
saving to files
built-in functions
defining your own functions
anonymous functions - lambda expression
set comprehension
list comprehension
dict comprehension
built-in modules
Fibonacci sequence
prime and composite numbers
palindromic numbers
GCD
decimal system, binary system
compression
object oriented programming
Hamming distance
Scrabble game
spiral matrices
input / output operations
work with JSON and CSV files
ETL processing
object serialization - pickle
SQLite databases - sqlite3
Levenshtein distance
Caesar Cipher
Morse code
Monte Carlo method
bitwise AND, OR, XOR
functional programming
inheritance from built-in classes
calculation of moving averages and minima
implementation of the Matrix class
implementation of the Stack class
implementation of the Queue class
the parentheses validator
HTML document validator
and other

IT & Software

Master OAuth 2.0: A Practical Guide to API Security

OAuth 2.0 with practical flows, implementations, real-world use cases, and decision-making for robust API architectures

54 lectures

Description

Master OAuth 2.0: A Practical Guide to API Security is your one-stop resource for designing, implementing, and managing secure API infrastructures. Whether you’re a seasoned developer or just starting out, this course offers a comprehensive, hands-on approach to understanding OAuth 2.0, OpenID Connect, token-based authentication, and more. Throughout the lessons, you’ll explore access tokens, refresh tokens, JWTs, SAML, and other cutting-edge security protocols to effectively secure your modern applications and services.

You’ll learn when and how to apply local token validation versus token introspection, how to choose between public and confidential clients, and how to define scalable OAuth scopes that fit your project’s exact requirements. With in-depth coverage of user-initiated flows—such as the Authorization Code Flow, Proof Key for Code Exchange (PKCE), and Implicit Flow—you’ll gain a firm grasp on configuring these flows in real-world scenarios. We’ll also tackle advanced topics like mutual TLS (mTLS), advanced client authentication methods (including JWT and SAML assertions), FAPI-compliant token security mechanisms such as Demonstration of Proof of Possession (DPoP), and even PKI (Public Key Infrastructure) basics to support secure certificate-based solutions.

For machine-to-machine communication, you’ll master the Client Credentials Flow and learn how to integrate external identity providers or legacy systems without compromising performance or security.

You’ll walk through hands-on cURL simulations, attacker scenarios, and decision trees that make it easy to map OAuth best practices to your specific project environment. By understanding each chapter’s detailed agenda and applying core concepts step by step, you’ll build robust API security strategies that scale—whether you’re migrating a legacy system or launching a new zero-trust architecture.

Don’t let confusion about flows, configurations, or integrations hold you back. Enroll now and take the guesswork out of OAuth 2.0!

Mastering Agentic Design Patterns with Hands-on Projects

Build Smarter Systems with Intelligent Agents - Hands-on AutoGen | IBM Bee | LangGraph | CrewAI | AutoGPT

27 lectures

Description

Are you ready to bring intelligence to your software systems and explore a transformative approach to building autonomous solutions? Welcome to “Mastering Agentic Design Patterns: Build Smarter Systems with Intelligent Agents.” This course offers a deep dive into the principles and practical applications of agentic design, equipping you with the knowledge and hands-on skills to create robust, adaptive, and forward-thinking systems. Whether you’re an aspiring developer, a seasoned engineer, or a product manager aiming to enhance your project’s capabilities, this course will guide you through the entire journey of designing and implementing intelligent agents.

Over the span of several modules, you’ll begin by gaining a solid understanding of what intelligent agents are and why they are becoming indispensable across industries like finance, smart cities, and autonomous vehicles. We’ll demystify the various types of agents, from reactive agents that respond in real-time to proactive agents that can anticipate future conditions. You’ll also learn how hybrid agents combine the strengths of both, adapting their behaviors to meet a wide range of tasks and objectives.

Next, we delve into core design patterns that form the backbone of agentic systems. You’ll discover behavioral patterns such as the Observer and Strategy, structural patterns like Composite and Proxy, and interaction patterns that facilitate effective communication among agents, including Mediator and Chain of Responsibility. By mastering these patterns, you’ll be able to craft systems that are not only efficient and scalable but also incredibly flexible and easy to maintain.

As the course progresses, we introduce advanced agentic design patterns that take coordination, negotiation, and learning to new heights. Through the study of the Contract Net Protocol, you’ll see how agents can allocate tasks among themselves, optimizing productivity and performance. You’ll also gain insights into negotiation and auction protocols, enabling agents to bargain and bid for resources or tasks in a competitive environment. Moreover, by exploring reinforcement learning and evolutionary algorithms, you’ll understand how agents can learn from their interactions and adapt to changing conditions without requiring constant human intervention.

To ensure that theory translates into tangible, real-world value, we’ll guide you in implementing these intelligent systems using robust tools and frameworks like JADE and SPADE. From setting up your development environment to coding your first intelligent agent in Java or Python, you’ll get a hands-on feel for how these technologies come together in practice. We’ll also explore real-world case studies spanning smart city infrastructures, financial trading models, and even the exciting realm of autonomous vehicles, illustrating how agentic design patterns are revolutionizing multiple domains.

Finally, we’ll tackle the ethical and practical challenges that arise when deploying intelligent agents. Issues of privacy, transparency, and accountability are paramount in modern technology solutions, and our course doesn’t shy away from discussing them. You’ll learn about future trends in AI and machine learning that are poised to further enhance agentic design, giving you a glimpse into what lies ahead.

By the end of this course, you’ll have developed the expertise to not only conceptualize and design intelligent agents but also deploy them confidently in complex environments. Armed with practical knowledge, hands-on experience, and a comprehensive view of the ethical landscape, you’ll be ready to innovate and lead in the rapidly evolving world of agentic systems.

Splunk Core User Certification Guide: Get Certified Fast!

Your Step-by-Step Guide to Master Splunk Fundamentals and Ace Your Certification Exam!

38 lectures

Description

Are you ready to supercharge your career with Splunk? Whether you're an IT professional, data enthusiast, or someone new to data analytics, this course is your ultimate guide to becoming a Splunk Core Certified User—fast and effectively!

Splunk is a powerful platform for turning machine data into actionable insights, and earning your certification is a significant step toward standing out in the competitive tech landscape. This course is designed to make mastering Splunk not only achievable but also enjoyable.

Through hands-on examples and real-world scenarios, you'll learn to search, analyze, and visualize data like a pro. Build stunning dashboards, create powerful reports, and set up alerts to stay ahead of critical issues. We’ll also cover data onboarding, field extractions, and knowledge objects to ensure you have a solid foundation.

No prior experience? No problem! This course starts with the basics, making it perfect for beginners, while also offering advanced tips for those with IT or analytics experience. By the end, you'll not only be prepared for the Splunk Core User Certification exam but will also have practical skills to apply in real-world situations.

Take the first step toward becoming a Splunk expert. Enroll now, and let’s get you certified fast!

QuickBooks Payroll - QuickBooks Pro Desktop

Processing QuickBooks Pro Desktop 2019 payroll for a small business, generating paychecks, processing payroll tax forms

231 lectures

Description

QuickBooks Desktop Pro payroll will describe the payroll process for a small business in detail, so bookkeepers, accountants, and business owners can better understand how to set up payroll, process payroll, and troubleshoot problems related to payroll.

This course will introduce the payroll set-up in the QuickBooks Desktop Pro system, walking through payroll screens for both the paid version and the free manual version of payroll within QuickBooks Desktop.

We will discuss payroll legislation that will affect payroll calculations within QuickBooks Pro Desktop and list the payroll forms we will need to generate from Quickbooks.

The course will walk through the process of entering a new employee into the QuickBooks Desktop Pro system and describe where the data would be received from in practice including Form W-4.

We will discuss Federal Income Tax (FIT) calculations within QuickBooks Pro Desktop. The course will describe how FIT is calculated, what is needed for QuickBooks Pro to calculate FIT, and how to enter the data into the accounting system.

The course will describe the Federal Income Contributions Act (FICA) and its components.

We will calculate social security and describe how QuickBooks Pro Desktop will help with the calculations as we process payroll.

The course will calculate Medicare and describe how QuickBooks Desktop Pro will help with the calculations of Medicare when we process payroll.

We will calculate Federal Unemployment (FUTA) and discuss how FUTA is related to state unemployment (SUTA).

The course will describe and calculate employer taxes and discuss which taxes are employee taxes and which taxes are employer taxes.

We will describe payroll journal entries and discuss how payroll data is populated in the QuickBooks reports and financial statements including the profit and loss and balance sheet.

The course will describe and fill out a payroll register and analyze the many payroll reports that can be generated from QuickBooks Pro Desktop.

We will discuss and enter both mandatory and voluntary deductions into the QuickBooks Pro Desktop system.

The course will discuss retirement plan options, how to enter them into the QuickBooks Pro Desktop system, and how they are used to calculate net income and payroll taxes.

We will cover two comprehensive problems, processing payroll within QuickBooks Desktop Pro. One comprehensive problem will use the paid QuickBooks version. The second comprehensive problem will use the free manual version and compare the computations to ones we will do in Excel.

Our first comprehensive problem will start off very basic with one employee and will increase in complexity as we enter more benefits and payroll details each year.

Our second comprehensive problem will focus on manual calculations to get a better understanding of what the paid version is really doing for us. A better understanding of the calculations being made by the QuickBooks Desktop Pro system allows us to spot and troubleshoot problems when they happen.

In addition to the instructional videos, this course will include downloadable

• QuickBooks Pro Desktop Backup files

• Excel practice files

• Downloadable PDF Files

The QuickBooks Desktop backup files are a great tool that allows us to jump ahead in the material or to rework material if we choose.

Excel practice files will be preformatted and will generally have at least two tabs, one tab with the completed work and a second tab with a preformatted worksheet we can fill in as we watch the instructional videos.

Marketing

Account-Based Marketing (ABM) 2025: A Complete Guide

Master the Strategies, Tools, and Techniques to Drive B2B Success with Account-Based Marketing in 2025

31 lectures

Description

Unlock the power of Account-Based Marketing (ABM) in 2025 with this comprehensive course designed for marketers, sales professionals, and business leaders. Whether you’re new to ABM or looking to refine your strategy, this course equips you with actionable insights, proven techniques, and cutting-edge tools to target high-value accounts effectively.

What You’ll Learn:

Craft personalized ABM strategies to engage decision-makers in B2B accounts.
Align sales and marketing teams for seamless collaboration and measurable results.
Analyze key ABM metrics to optimize campaigns and improve ROI.
Leverage tools like Demandbase, 6sense, and LinkedIn for account targeting and engagement.

Who This Course Is For:

Marketers looking to implement or enhance ABM in their organization.
Sales professionals aiming to build stronger relationships with high-value accounts.
Business owners or executives wanting to drive revenue growth with focused marketing efforts.
Digital Marketers who want to enhance their careers

Why Take This Course:

Learn from real-world examples and case studies from top companies.
Get hands-on practice with tools and techniques for scaling ABM campaigns.
Stay ahead of the curve with ABM strategies tailored for 2025 and beyond.

Join now and transform your B2B marketing approach to unlock higher engagement, faster deal cycles, and increased revenue. Let’s make ABM work for you!

Master Performance Max Campaign in Google Ads

Learn to Create Search Ads and Shopping Ads Through Performance Max Campaign in Google Ads.

16 lectures

Description

Join us in this comprehensive course designed to equip you with the skills needed to master Performance Max campaigns in Google Ads. In today’s digital landscape, understanding automated advertising is crucial for driving effective marketing strategies. This course will guide you through the innovative world of Performance Max campaigns, leveraging Google’s cutting-edge technology to maximize your reach and conversions.

Throughout the course, you’ll dive deep into the fundamentals of Performance Max campaigns, exploring their unique features and advantages over traditional advertising methods. We will cover everything from the initial setup to advanced optimization techniques, ensuring you gain a thorough understanding of how to harness the power of automation in your campaigns.

You’ll learn best practices for creating compelling ad creatives and how to select the right targeting options to reach your ideal audience. With practical examples and case studies, you’ll gain insights into leveraging data analytics to refine your strategies continually.

Additionally, we will discuss the importance of performance measurement, teaching you how to analyze key metrics and make informed adjustments to improve your campaign outcomes. Whether you’re a beginner seeking foundational knowledge or an experienced marketer aiming to enhance your skills, this course will empower you to create impactful Performance Max campaigns that drive real results. Elevate your advertising game and harness the full potential of Performance Max Campaign today!

Sales and Marketing For Online Business Complete [2025]

Learn all the core sales and marketing techniques that top businesses use - and how to leverage them in a low-cost way

26 lectures

Description

You want to learn Sales, Marketing and Branding, but it needs to be:

- Short

- Easy to understand

- Easy to apply

- Affordable

If this is true for you, then this course was made for you!

In this course, you will learn:

The core teachings of successful business that all top-level businesses follow
How to define the available markets through keyword research
How to find business opportunities that fit your profile through niche analysis
How to conduct a business-level and product-level competitor analysis to find your edge to success
The core techniques to craft a successful brand
The 6 influence principles to turn any visitor into a lifelong client
Copywriting for maximum impact using the time-tested AIDA method
How to design your web pages to convert viewers into buyers
How to price your offer using top-class pricing psychology tips and tricks

All of this using only free or affordable tools in an easy to use, prefilled template so you can build your own strategies while learning.

"...When I first started looking for courses in sales and marketing on the web, I was surprised to see how you only have two options:

• Expensive, super-long "official" courses that go through dozens of academic, impractical theory books (and thousands of dollars!) or,

• Generic blog posts or YouTube videos giving the bare minimum and leading to a sales page for a shady e-book or consultation for services.

I remember thinking: "Why isn't there just a simple, short course that teaches the practical, usable marketing and sales techniques for an affordable amount of money?"

Years later, as I've gained much experience in both sales and marketing through my work as an e-commerce manager for several companies, I realized that the situation is still the same!

This is why I created this course, to give you a simple yet practical approach to sales and marketing for your own online business.

Sounds good?

Then join the course now while it's free!"

- Martyn, The Modern Sellers Academy

Frequently Asked Questions (FAQ):

• Do I need any experience before starting this course?

- None at all! A simple knowledge of the online web (such as search engines like Google) is enough. Everything else will be explained.

• Will I need to buy anything else to follow the course?

Not at all! While we will explore some of the most popular tools for the job that have pricing plans, you do not require to spend a single extra cent to complete the course - or to be successful.

• Do I need to take notes?

The course includes a free pre-made template for you, which is the basis for the analyses explained within the course. You can follow this template as you go through the lectures to help you structure your work.

Office Productivity

Job Order Costing System – Managerial Accounting

Navigating Cost Accounting: An In-Depth Exploration of Job Cost Systems in Managerial Accounting

117 lectures

Description

Welcome to the comprehensive course on the Job Cost System and Managerial Accounting. Designed to enable learners to grapple with the complexities of cost accounting in a simplified and structured manner, this course is perfect for anyone seeking to augment their understanding of managerial accounting processes, particularly those revolving around job cost systems.

Starting with an introduction to managerial accounting topics, we delve into the nuanced realm of job cost systems and process cost systems. Recognizing that these two systems form the backbone of manufacturing cost accounting, we undertake a thorough comparative analysis to help you understand when and why a company would employ either of these systems.

We place significant emphasis on the classification of costs, dissecting its importance, and demonstrating various methodologies to classify costs effectively. This understanding is fundamental, as it forms the basis of cost flow in the accounting process within manufacturing companies.

Digging deeper into the job cost system, we traverse the intricate pathways of inventory cost flows. You'll gain insights into the movement of costs associated with raw materials, through work in process and factory overhead, before they culminate in finished goods and are eventually expensed as cost of goods sold.

In addition to theoretical aspects, we explore practical elements of a job cost system by discussing key documents integral to recording cost flows. We tackle overhead costs, a vital yet often misunderstood aspect of job cost systems. By clarifying the concept of actual overhead and estimated overhead applied to jobs, you'll learn to calculate the predetermined overhead rate, a crucial tool for estimating overhead allocations.

A significant portion of the course is dedicated to the practical application of knowledge acquired. We walk you through the recording of journal entries pertaining to costs at various stages of the job cost system. From transferring raw materials to work in process and factory overhead, to managing direct and indirect wages, to closing out finished jobs and recording the sale and costs of finished jobs - you'll be given hands-on exposure to real-world accounting scenarios.

With an emphasis on student interaction, this course also introduces discussion questions aimed at facilitating productive conversations between peers. These discussions offer the opportunity to approach the subject matter from multiple perspectives, enriching your overall learning experience.

Our course comes bundled with valuable resources to reinforce your understanding. We provide downloadable PDF Files for offline reference and preformatted Excel Practice Files to bolster your Excel proficiency. We also include multiple choice and short calculation practice questions to enhance your grasp of the material.

Under the guidance of an experienced instructor, a certified CPA and CGMA, Master of Science in Taxation, Certified Post-Secondary Instructor, and a seasoned Curriculum Development Expert, you are guaranteed a high-quality learning experience. With a wealth of experience in teaching, technical accounting, and software like QuickBooks Pro, your instructor provides an enriching learning environment that combines theory, practicality, and professional wisdom.

If you find the coupon expired, please follow us on Telegram to watch for it if released again.

Collection of Courses Number 332

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